{"id":10284,"date":"2025-05-13T00:00:00","date_gmt":"2025-05-13T04:00:00","guid":{"rendered":"https:\/\/whatsappbusiness.com\/blog\/siete-maneras-de-hacer-crecer-tu-empresa-con-whatsapp-durante-diwali-black-friday-y-las-ventas-festivas-de-todo-el-ano\/"},"modified":"2026-04-30T02:51:22","modified_gmt":"2026-04-30T06:51:22","slug":"7-strategies-holiday-festive-sales-business-growth","status":"publish","type":"post","link":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/","title":{"rendered":"Siete maneras de hacer crecer tu empresa con WhatsApp durante Diwali, Black Friday y las ventas festivas de todo el a\u00f1o"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Las ventas de temporada presentan una interesante oportunidad para que las empresas de comercio electr\u00f3nico y minorista aprovechen mejor las conversaciones, ya que fomentan el crecimiento con mensajes comerciales a lo largo del ciclo de vida del cliente.<\/p>\n\n<p class=\"wp-block-paragraph\">Ya sea que est\u00e9s planificando las ventas de Diwali o de fin de temporada en la India, o elaborando estrategias para el Black\u00a0Friday o el D\u00eda del Soltero en mercados de todo el mundo, WhatsApp puede ayudarte a crecer de m\u00e1s maneras de las que esperas.<\/p>\n\n<h2 id=\"por-que-usar-whatsapp-para-diwali-black-friday-y-las-ventas-de-temporada\" class=\"wp-block-heading\">\u00bfPor qu\u00e9 usar WhatsApp para Diwali, Black Friday y las ventas de temporada?<\/h2>\n\n<p class=\"wp-block-paragraph\">A medida que los consumidores aumentan sus compras en torno a Diwali, Black Friday y otros momentos de ventas de temporada, el 66% de los compradores de APAC afirman pasar m\u00e1s tiempo online en comparaci\u00f3n con otras \u00e9pocas del a\u00f1o.<sup>1<\/sup> Esto significa que est\u00e1n m\u00e1s presentes en plataformas de Meta como Facebook, Instagram y WhatsApp, que el 58% de los compradores a nivel mundial afirman que es probable que influyan en sus decisiones de compra.<sup>1<\/sup><\/p>\n\n<p class=\"wp-block-paragraph\">En 2024, el 72% de los compradores de APAC esperaron a que haya eventos de ventas con descuentos para comprar los art\u00edculos que necesitan, y es cada vez m\u00e1s probable que env\u00eden mensajes a empresas cuando lo hacen.<sup>1<\/sup> El 57% de los compradores de APAC durante la temporada festiva indicaron que se comunicaron con una empresa por mensaje en torno a las ventas de la temporada festiva.<sup>1<\/sup><\/p>\n\n<h2 id=\"siete-maneras-en-que-whatsapp-puede-ayudar-a-impulsar-el-crecimiento-empresarial-durante-las-ventas-de-temporada-de-alto-valor\" class=\"wp-block-heading\">Siete maneras en que WhatsApp puede ayudar a impulsar el crecimiento empresarial durante las ventas de temporada de alto valor<\/h2>\n\n<p class=\"wp-block-paragraph\">Para llegar a tus clientes en los lugares donde pasan tiempo online en los momentos de venta clave durante todo el a\u00f1o, veamos c\u00f3mo WhatsApp puede ayudarte a maximizar el crecimiento en cada paso del camino.<\/p>\n\n<h3 id=\"1-genera-nuevos-clientes-potenciales-encuentra-los-clientes-potenciales-adecuados-e-interactua-con-ellos\" class=\"wp-block-heading\">1. Genera nuevos clientes potenciales: encuentra los clientes potenciales adecuados e interact\u00faa con ellos<\/h3>\n\n<p class=\"wp-block-paragraph\">Para encontrar nuevos clientes y aumentar las ventas, primero debes establecer una conexi\u00f3n. Con los <a href=\"https:\/\/whatsappbusiness.com\/es-la\/products\/ads-that-click-to-whatsapp\/\">anuncios de clic a WhatsApp<\/a>, puedes llegar a los clientes potenciales correctos en Facebook o Instagram e iniciar conversaciones en WhatsApp.<\/p>\n\n<p class=\"wp-block-paragraph\">Despu\u00e9s de llegar a tu p\u00fablico objetivo a trav\u00e9s de los anuncios, las posibilidades de fomentar y convertir clientes potenciales a trav\u00e9s de conversaciones son pr\u00e1cticamente infinitas. Un socio de mensajes comerciales puede ayudarte a crear experiencias de generaci\u00f3n de clientes potenciales atractivas en las conversaciones, como:<\/p>\n\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">Entregar cupones personalizados<\/li>\n\n\n\n<li class=\"wp-block-list-item\">Crear experiencias de preguntas y respuestas para capturar informaci\u00f3n de contacto relevante y calificar a los clientes potenciales<\/li>\n\n\n\n<li class=\"wp-block-list-item\">Creaci\u00f3n de formularios personalizados de generaci\u00f3n de clientes potenciales con <a href=\"https:\/\/whatsappbusiness.com\/es-la\/products\/whatsapp-flows\/\" data-creative-detail=\"WhatsAppFlows_WhatsAppFlows_GenerateNewLeads_InlineLink\" data-creative-type=\"link\" data-ms=\"{&quot;creative&quot;:&quot;link&quot;,&quot;creative_detail&quot;:&quot;WhatsAppFlows_WhatsAppFlows_GenerateNewLeads_InlineLink&quot;}\">WhatsApp\u00a0Flows<\/a><\/li>\n\n\n\n<li class=\"wp-block-list-item\">Obt\u00e9n el consentimiento de los clientes para enviar <a href=\"https:\/\/whatsappbusiness.com\/es-la\/products\/conversation-categories\/marketing\/\">mensajes de marketing<\/a> con promociones o <a href=\"https:\/\/whatsappbusiness.com\/es-la\/blog\/order-status-messages-whatsapp-automation-seasonal-sales\/\">mensajes de utilidad<\/a> con actualizaciones de pedidos.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Sin importar c\u00f3mo sea tu experiencia en conversaciones, WhatsApp puede ayudarte a crear recorridos de mensajes que atraigan a nuevos clientes potenciales para las ventas de temporada alta y m\u00e1s all\u00e1.<\/p>\n\n<p class=\"wp-block-paragraph\">A continuaci\u00f3n, te mostramos c\u00f3mo podr\u00eda ser un recorrido de mensajes para la generaci\u00f3n y calificaci\u00f3n de clientes potenciales mediante un formulario personalizado de WhatsApp\u00a0Flows.<\/p>\n\n<div class=\"splide is-variation-default wp-block-tenup-carousel\" data-wp-interactive=\"tenup\/carousel\" data-wp-context=\"{&quot;variation&quot;:&quot;default&quot;,&quot;options&quot;:{&quot;type&quot;:&quot;loop&quot;}}\" data-wp-init=\"actions.init\" data-wp-run=\"callbacks.maybeReInitialize\">\n\t<div class=\"splide__track\">\n\t\t<div class=\"wp-block-tenup-carousel__inner-container splide__list\">\n\t\t\t\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"cdccca\" data-has-transparency=\"false\" style=\"--dominant-color: #cdccca;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.1.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que muestra el proceso de creaci\u00f3n de mensajes\" class=\"wp-image-1043 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.1.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.1.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.1.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0);padding-bottom:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"efefed\" data-has-transparency=\"false\" style=\"--dominant-color: #efefed;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.2.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp sobre la creaci\u00f3n de recorridos de mensajes: experiencia en conversaciones\" class=\"wp-image-1044 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.2.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.2.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.2.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"edeee9\" data-has-transparency=\"false\" style=\"--dominant-color: #edeee9;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.3.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp sobre la creaci\u00f3n de recorridos de mensajes: experiencia en conversaciones\" class=\"wp-image-1045 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.3.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.3.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.3.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"ecefed\" data-has-transparency=\"false\" style=\"--dominant-color: #ecefed;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.4.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp sobre la creaci\u00f3n de recorridos de mensajes: experiencia en conversaciones\" class=\"wp-image-1046 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.4.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.4.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.4.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"ebefed\" data-has-transparency=\"false\" style=\"--dominant-color: #ebefed;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.5.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp sobre la creaci\u00f3n de recorridos de mensajes: experiencia en conversaciones\" class=\"wp-image-1047 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.5.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.5.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.5.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"eff0ec\" data-has-transparency=\"false\" style=\"--dominant-color: #eff0ec;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.6.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp con recorridos de mensajes: punto de conversi\u00f3n\" class=\"wp-image-1048 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.6.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.6.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-1.6.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"wp-block-tenup-carousel__controls\">\n\t\t\t\t<div class=\"wp-block-tenup-carousel__navigation splide__arrows\">\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--previous splide__arrow splide__arrow--prev\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tPrevious\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m16 20.52 1.054-1.053-2.71-2.71h6.413v-1.513h-6.413l2.71-2.71L16 11.48 11.48 16zm.003 8.147q-2.608 0-4.914-.998a12.9 12.9 0 0 1-4.033-2.723 12.9 12.9 0 0 1-2.725-4.032 12.2 12.2 0 0 1-.998-4.912q0-2.628.998-4.94a12.7 12.7 0 0 1 2.723-4.023 13 13 0 0 1 4.032-2.708 12.2 12.2 0 0 1 4.912-.998q2.628 0 4.94.998a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.708 4.02q.998 2.313.998 4.94 0 2.607-.998 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.02 2.725q-2.312.998-4.94.998M16 27.154q4.657 0 7.905-3.26 3.249-3.258 3.249-7.894 0-4.657-3.249-7.905T16 4.846q-4.635 0-7.895 3.249T4.846 16q0 4.635 3.26 7.895 3.258 3.259 7.894 3.259\"\/><\/svg>\t\t\t<\/button>\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--next splide__arrow splide__arrow--next\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tNext\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m15.999 20.52 4.52-4.52-4.52-4.52-1.054 1.053 2.71 2.71h-6.413v1.513h6.413l-2.71 2.71zM16 28.666q-2.607 0-4.913-.997a12.9 12.9 0 0 1-4.033-2.724 12.9 12.9 0 0 1-2.725-4.031 12.2 12.2 0 0 1-.998-4.912q0-2.628.997-4.94a12.7 12.7 0 0 1 2.724-4.023 13 13 0 0 1 4.031-2.708 12.2 12.2 0 0 1 4.912-.998q2.629 0 4.94.997a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.709 4.021q.997 2.312.997 4.94 0 2.607-.997 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.021 2.725q-2.31.997-4.939.997m-.002-1.513q4.656 0 7.905-3.258 3.249-3.26 3.248-7.895 0-4.657-3.248-7.905t-7.905-3.249q-4.637 0-7.895 3.249Q4.844 11.342 4.845 16q0 4.635 3.259 7.895 3.258 3.258 7.895 3.258\"\/><\/svg>\t\t\t<\/button>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n<\/div>\n\n<h3 id=\"2-ofrece-promociones-de-alto-rendimiento-aumenta-las-ventas-con-ofertas-personalizadas-para-los-compradores\" class=\"wp-block-heading\">2. Ofrece promociones de alto rendimiento: aumenta las ventas con ofertas personalizadas para los compradores.<\/h3>\n\n<p class=\"wp-block-paragraph\">Cuando los compradores buscan activamente ofertas para ellos mismos y para otras personas, las promociones pueden ayudarte a aprovechar el aumento del gasto de los consumidores para impulsar las ventas y los ingresos.<\/p>\n\n<p class=\"wp-block-paragraph\">Una vez que una persona acepta recibir comunicaciones de tu empresa en WhatsApp, puedes enviarle <a href=\"https:\/\/whatsappbusiness.com\/es-la\/products\/conversation-categories\/marketing\/\">mensajes de marketing<\/a> con cupones personalizados u ofertas especiales. Los socios de mensajes comerciales pueden ayudarte a llevar tu estrategia de promociones al siguiente nivel con experiencias en conversaciones que incluyen cat\u00e1logos de productos o bots de chat para guiar a los compradores hacia la conversi\u00f3n.<\/p>\n\n<p class=\"wp-block-paragraph\">Este es solo un ejemplo de lo que es posible.<\/p>\n\n<div class=\"splide is-variation-default wp-block-tenup-carousel\" data-wp-interactive=\"tenup\/carousel\" data-wp-context=\"{&quot;variation&quot;:&quot;default&quot;,&quot;options&quot;:{&quot;type&quot;:&quot;loop&quot;}}\" data-wp-init=\"actions.init\" data-wp-run=\"callbacks.maybeReInitialize\">\n\t<div class=\"splide__track\">\n\t\t<div class=\"wp-block-tenup-carousel__inner-container splide__list\">\n\t\t\t\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"e5dfe3\" data-has-transparency=\"false\" style=\"--dominant-color: #e5dfe3;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_1.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp ofreciendo promociones de alto rendimiento: punto de entrada\" class=\"wp-image-1049 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_1.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_1.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_1.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0);padding-bottom:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"eff2ee\" data-has-transparency=\"false\" style=\"--dominant-color: #eff2ee;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_2.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp ofreciendo promociones de alto rendimiento: experiencia en la conversaci\u00f3n\" class=\"wp-image-1050 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_2.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_2.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_2.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"ebedeb\" data-has-transparency=\"false\" style=\"--dominant-color: #ebedeb;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_3.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp ofreciendo promociones de alto rendimiento: experiencia en la conversaci\u00f3n\" class=\"wp-image-1051 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_3.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_3.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_3.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"e9ebe7\" data-has-transparency=\"false\" style=\"--dominant-color: #e9ebe7;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_4.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp ofreciendo promociones de alto rendimiento: experiencia en la conversaci\u00f3n\" class=\"wp-image-1052 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_4.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_4.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_4.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"e9ebe6\" data-has-transparency=\"false\" style=\"--dominant-color: #e9ebe6;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_5.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp con env\u00edo de promociones de alto rendimiento: punto de conversi\u00f3n\" class=\"wp-image-1053 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_5.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_5.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-2_5.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"wp-block-tenup-carousel__controls\">\n\t\t\t\t<div class=\"wp-block-tenup-carousel__navigation splide__arrows\">\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--previous splide__arrow splide__arrow--prev\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tPrevious\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m16 20.52 1.054-1.053-2.71-2.71h6.413v-1.513h-6.413l2.71-2.71L16 11.48 11.48 16zm.003 8.147q-2.608 0-4.914-.998a12.9 12.9 0 0 1-4.033-2.723 12.9 12.9 0 0 1-2.725-4.032 12.2 12.2 0 0 1-.998-4.912q0-2.628.998-4.94a12.7 12.7 0 0 1 2.723-4.023 13 13 0 0 1 4.032-2.708 12.2 12.2 0 0 1 4.912-.998q2.628 0 4.94.998a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.708 4.02q.998 2.313.998 4.94 0 2.607-.998 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.02 2.725q-2.312.998-4.94.998M16 27.154q4.657 0 7.905-3.26 3.249-3.258 3.249-7.894 0-4.657-3.249-7.905T16 4.846q-4.635 0-7.895 3.249T4.846 16q0 4.635 3.26 7.895 3.258 3.259 7.894 3.259\"\/><\/svg>\t\t\t<\/button>\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--next splide__arrow splide__arrow--next\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tNext\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m15.999 20.52 4.52-4.52-4.52-4.52-1.054 1.053 2.71 2.71h-6.413v1.513h6.413l-2.71 2.71zM16 28.666q-2.607 0-4.913-.997a12.9 12.9 0 0 1-4.033-2.724 12.9 12.9 0 0 1-2.725-4.031 12.2 12.2 0 0 1-.998-4.912q0-2.628.997-4.94a12.7 12.7 0 0 1 2.724-4.023 13 13 0 0 1 4.031-2.708 12.2 12.2 0 0 1 4.912-.998q2.629 0 4.94.997a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.709 4.021q.997 2.312.997 4.94 0 2.607-.997 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.021 2.725q-2.31.997-4.939.997m-.002-1.513q4.656 0 7.905-3.258 3.249-3.26 3.248-7.895 0-4.657-3.248-7.905t-7.905-3.249q-4.637 0-7.895 3.249Q4.844 11.342 4.845 16q0 4.635 3.259 7.895 3.258 3.258 7.895 3.258\"\/><\/svg>\t\t\t<\/button>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n<\/div>\n\n<h3 id=\"3-ofrecer-una-experiencia-de-compra-consultiva-facilita-las-ventas-de-productos-y-servicios-de-alta-consideracion\" class=\"wp-block-heading\">3. Ofrecer una experiencia de compra consultiva: facilita las ventas de productos y servicios de alta consideraci\u00f3n.<\/h3>\n\n<p class=\"wp-block-paragraph\">Especialmente durante las ventas de temporada de festividades populares como Diwali, los clientes esperan recibir atenci\u00f3n personal y que se respondan todas sus preguntas. Esto es especialmente cierto en el caso de los productos y servicios de alto valor o de alta consideraci\u00f3n.<\/p>\n\n<p class=\"wp-block-paragraph\">La venta consultiva de alto contacto requiere generar confianza, comprender las necesidades de los clientes y proporcionar asesoramiento para convertir a los visitantes en compradores. Crear recorridos de mensajes centrados en el servicio en WhatsApp puede ayudar.<\/p>\n\n<p class=\"wp-block-paragraph\">Cuando se trata de ventas de alta consideraci\u00f3n, la experiencia personalizada del cliente es lo que importa. Ya sea con un agente humano o un bot de chat, las empresas pueden recopilar las preferencias de los clientes, ofrecer recomendaciones de productos personalizadas y facilitar la finalizaci\u00f3n de la compra en la conversaci\u00f3n<sup>2<\/sup> o en otro canal.<\/p>\n\n<p class=\"wp-block-paragraph\">Veamos un posible recorrido de mensajes de venta consultiva para guiar al cliente desde el descubrimiento hasta la compra.<\/p>\n\n<div class=\"splide is-variation-default wp-block-tenup-carousel\" data-wp-interactive=\"tenup\/carousel\" data-wp-context=\"{&quot;variation&quot;:&quot;default&quot;,&quot;options&quot;:{&quot;type&quot;:&quot;loop&quot;}}\" data-wp-init=\"actions.init\" data-wp-run=\"callbacks.maybeReInitialize\">\n\t<div class=\"splide__track\">\n\t\t<div class=\"wp-block-tenup-carousel__inner-container splide__list\">\n\t\t\t\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"d8d6d6\" data-has-transparency=\"false\" style=\"--dominant-color: #d8d6d6;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_1.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que ofrece una experiencia de compra consultiva: punto de entrada\" class=\"wp-image-1054 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_1.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_1.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_1.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0);padding-bottom:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"eef0ec\" data-has-transparency=\"false\" style=\"--dominant-color: #eef0ec;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_2.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que ofrece una experiencia de compra consultiva: experiencia en la conversaci\u00f3n\" class=\"wp-image-1055 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_2.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_2.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_2.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"999fb8\" data-has-transparency=\"false\" style=\"--dominant-color: #999fb8;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_3.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que ofrece una experiencia de compra consultiva: experiencia en la conversaci\u00f3n\" class=\"wp-image-1056 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_3.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_3.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_3.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"e8e8e5\" data-has-transparency=\"false\" style=\"--dominant-color: #e8e8e5;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_4.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que ofrece una experiencia de compra consultiva: experiencia en la conversaci\u00f3n\" class=\"wp-image-1057 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_4.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_4.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_4.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"e6e8e4\" data-has-transparency=\"false\" style=\"--dominant-color: #e6e8e4;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_5.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que ofrece una experiencia de compra consultiva: punto de conversi\u00f3n\" class=\"wp-image-1058 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_5.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_5.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-3_5.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"wp-block-tenup-carousel__controls\">\n\t\t\t\t<div class=\"wp-block-tenup-carousel__navigation splide__arrows\">\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--previous splide__arrow splide__arrow--prev\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tPrevious\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m16 20.52 1.054-1.053-2.71-2.71h6.413v-1.513h-6.413l2.71-2.71L16 11.48 11.48 16zm.003 8.147q-2.608 0-4.914-.998a12.9 12.9 0 0 1-4.033-2.723 12.9 12.9 0 0 1-2.725-4.032 12.2 12.2 0 0 1-.998-4.912q0-2.628.998-4.94a12.7 12.7 0 0 1 2.723-4.023 13 13 0 0 1 4.032-2.708 12.2 12.2 0 0 1 4.912-.998q2.628 0 4.94.998a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.708 4.02q.998 2.313.998 4.94 0 2.607-.998 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.02 2.725q-2.312.998-4.94.998M16 27.154q4.657 0 7.905-3.26 3.249-3.258 3.249-7.894 0-4.657-3.249-7.905T16 4.846q-4.635 0-7.895 3.249T4.846 16q0 4.635 3.26 7.895 3.258 3.259 7.894 3.259\"\/><\/svg>\t\t\t<\/button>\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--next splide__arrow splide__arrow--next\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tNext\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m15.999 20.52 4.52-4.52-4.52-4.52-1.054 1.053 2.71 2.71h-6.413v1.513h6.413l-2.71 2.71zM16 28.666q-2.607 0-4.913-.997a12.9 12.9 0 0 1-4.033-2.724 12.9 12.9 0 0 1-2.725-4.031 12.2 12.2 0 0 1-.998-4.912q0-2.628.997-4.94a12.7 12.7 0 0 1 2.724-4.023 13 13 0 0 1 4.031-2.708 12.2 12.2 0 0 1 4.912-.998q2.629 0 4.94.997a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.709 4.021q.997 2.312.997 4.94 0 2.607-.997 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.021 2.725q-2.31.997-4.939.997m-.002-1.513q4.656 0 7.905-3.258 3.249-3.26 3.248-7.895 0-4.657-3.248-7.905t-7.905-3.249q-4.637 0-7.895 3.249Q4.844 11.342 4.845 16q0 4.635 3.259 7.895 3.258 3.258 7.895 3.258\"\/><\/svg>\t\t\t<\/button>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n<\/div>\n\n<h3 id=\"4-aumentar-el-comercio-online-a-offline-aumentar-el-trafico-en-las-tiendas-y-facilitar-las-compras-multicanal\" class=\"wp-block-heading\">4. Aumentar el comercio online a offline: aumentar el tr\u00e1fico en las tiendas y facilitar las compras multicanal<\/h3>\n\n<p class=\"wp-block-paragraph\">Para las empresas con ubicaciones f\u00edsicas, ya sea una tienda minorista o un sal\u00f3n que recibe un gran n\u00famero de visitas en ocasiones de celebraciones importantes, lograr que los clientes visiten el establecimiento puede ser fundamental para aumentar los ingresos.<\/p>\n\n<p class=\"wp-block-paragraph\">Para generar tr\u00e1fico en las tiendas y ventas offline, empieza por crear nuevas conexiones online a trav\u00e9s de <a href=\"https:\/\/whatsappbusiness.com\/es-la\/products\/ads-that-click-to-whatsapp\/\">anuncios de clic a WhatsApp<\/a> o por volver a interactuar con contactos existentes en WhatsApp mediante <a href=\"https:\/\/whatsappbusiness.com\/es-la\/products\/conversation-categories\/marketing\/\">mensajes de marketing<\/a> relevantes.<\/p>\n\n<p class=\"wp-block-paragraph\">Luego, adapta la experiencia en la conversaci\u00f3n para impulsar conversiones en persona. Por ejemplo, un minorista podr\u00eda reservar consultas de compras en la tienda mediante <a href=\"https:\/\/whatsappbusiness.com\/es-la\/products\/whatsapp-flows\/\" data-creative-detail=\"WhatsAppFlows_WhatsAppFlows_GenerateNewLeads_InlineLink\" data-creative-type=\"link\" data-ms=\"{&quot;creative&quot;:&quot;link&quot;,&quot;creative_detail&quot;:&quot;WhatsAppFlows_WhatsAppFlows_GenerateNewLeads_InlineLink&quot;}\">WhatsApp Flows<\/a> o enviar <a href=\"https:\/\/whatsappbusiness.com\/es-la\/blog\/order-status-messages-whatsapp-automation-seasonal-sales\/\">notificaciones autom\u00e1ticas sobre el estado del pedido<\/a> usando mensajes de utilidad para recordar a los clientes sus pedidos con retiro en la tienda.<\/p>\n\n<p class=\"wp-block-paragraph\">El siguiente es un ejemplo de esto.<\/p>\n\n<div class=\"splide is-variation-default wp-block-tenup-carousel\" data-wp-interactive=\"tenup\/carousel\" data-wp-context=\"{&quot;variation&quot;:&quot;default&quot;,&quot;options&quot;:{&quot;type&quot;:&quot;loop&quot;}}\" data-wp-init=\"actions.init\" data-wp-run=\"callbacks.maybeReInitialize\">\n\t<div class=\"splide__track\">\n\t\t<div class=\"wp-block-tenup-carousel__inner-container splide__list\">\n\t\t\t\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"e9e8ea\" data-has-transparency=\"false\" style=\"--dominant-color: #e9e8ea;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_1.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que muestra el cambio del comercio online al offline: punto de entrada\" class=\"wp-image-1059 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_1.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_1.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_1.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0);padding-bottom:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"eef0ec\" data-has-transparency=\"false\" style=\"--dominant-color: #eef0ec;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_2.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que muestra el recorrido del comercio online a offline: experiencia en la conversaci\u00f3n\" class=\"wp-image-1060 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_2.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_2.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_2.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"e2e4e3\" data-has-transparency=\"false\" style=\"--dominant-color: #e2e4e3;\" loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1340\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_3.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que muestra el recorrido del comercio online a offline: experiencia en la conversaci\u00f3n\" class=\"wp-image-1061 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_3.jpg 1200w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_3.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_3.jpg?resize=768,858 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_3.jpg?resize=917,1024 917w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"eef1f0\" data-has-transparency=\"false\" style=\"--dominant-color: #eef1f0;\" loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1340\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_4.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que muestra el recorrido del comercio online a offline: experiencia en la conversaci\u00f3n\" class=\"wp-image-1062 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_4.jpg 1200w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_4.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_4.jpg?resize=768,858 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_4.jpg?resize=917,1024 917w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"f0f2ef\" data-has-transparency=\"false\" style=\"--dominant-color: #f0f2ef;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_5.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que muestra el cambio del comercio online al offline: punto de conversi\u00f3n\" class=\"wp-image-1063 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_5.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_5.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-4_5.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"wp-block-tenup-carousel__controls\">\n\t\t\t\t<div class=\"wp-block-tenup-carousel__navigation splide__arrows\">\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--previous splide__arrow splide__arrow--prev\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tPrevious\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m16 20.52 1.054-1.053-2.71-2.71h6.413v-1.513h-6.413l2.71-2.71L16 11.48 11.48 16zm.003 8.147q-2.608 0-4.914-.998a12.9 12.9 0 0 1-4.033-2.723 12.9 12.9 0 0 1-2.725-4.032 12.2 12.2 0 0 1-.998-4.912q0-2.628.998-4.94a12.7 12.7 0 0 1 2.723-4.023 13 13 0 0 1 4.032-2.708 12.2 12.2 0 0 1 4.912-.998q2.628 0 4.94.998a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.708 4.02q.998 2.313.998 4.94 0 2.607-.998 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.02 2.725q-2.312.998-4.94.998M16 27.154q4.657 0 7.905-3.26 3.249-3.258 3.249-7.894 0-4.657-3.249-7.905T16 4.846q-4.635 0-7.895 3.249T4.846 16q0 4.635 3.26 7.895 3.258 3.259 7.894 3.259\"\/><\/svg>\t\t\t<\/button>\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--next splide__arrow splide__arrow--next\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tNext\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m15.999 20.52 4.52-4.52-4.52-4.52-1.054 1.053 2.71 2.71h-6.413v1.513h6.413l-2.71 2.71zM16 28.666q-2.607 0-4.913-.997a12.9 12.9 0 0 1-4.033-2.724 12.9 12.9 0 0 1-2.725-4.031 12.2 12.2 0 0 1-.998-4.912q0-2.628.997-4.94a12.7 12.7 0 0 1 2.724-4.023 13 13 0 0 1 4.031-2.708 12.2 12.2 0 0 1 4.912-.998q2.629 0 4.94.997a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.709 4.021q.997 2.312.997 4.94 0 2.607-.997 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.021 2.725q-2.31.997-4.939.997m-.002-1.513q4.656 0 7.905-3.258 3.249-3.26 3.248-7.895 0-4.657-3.248-7.905t-7.905-3.249q-4.637 0-7.895 3.249Q4.844 11.342 4.845 16q0 4.635 3.259 7.895 3.258 3.258 7.895 3.258\"\/><\/svg>\t\t\t<\/button>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n<\/div>\n\n<h3 id=\"5-haz-ventas-cruzadas-y-dirigidas-de-productos-vuelve-a-interactuar-con-los-compradores-con-productos-relacionados-para-impulsar-las-ventas-incrementales\" class=\"wp-block-heading\">5. Haz ventas cruzadas y dirigidas de productos: vuelve a interactuar con los compradores con productos relacionados para impulsar las ventas incrementales.<\/h3>\n\n<p class=\"wp-block-paragraph\">Cuando se acercan momentos clave como el Black Friday y Diwali, los compradores de temporada suelen entrar en modo de gasto y buscan ideas y ofertas de forma activa. Cada compra te ofrece pistas sobre sus preferencias e informaci\u00f3n sobre qu\u00e9 otros productos o servicios tambi\u00e9n podr\u00edan gustarles.<\/p>\n\n<p class=\"wp-block-paragraph\">Tomar medidas respecto de esas pistas puede ayudarte a convertir carritos de compra peque\u00f1os en grandes y, en el proceso, ofrecer una experiencia positiva al cliente.<\/p>\n\n<p class=\"wp-block-paragraph\">Puedes iniciar una conversaci\u00f3n mediante <a href=\"https:\/\/whatsappbusiness.com\/es-la\/products\/conversation-categories\/marketing\/\">mensajes de marketing<\/a> para entregar promociones personalizadas de venta cruzada basadas en el comportamiento anterior de un cliente. Tambi\u00e9n puedes sugerir una venta dirigida o cruzada adecuada como parte de un chat existente en el que ofrezcas una experiencia de compra consultiva.<\/p>\n\n<p class=\"wp-block-paragraph\">Este es un enfoque para aumentar las ventas con recomendaciones de productos con valor agregado.<\/p>\n\n<div data-ms=\"{&quot;creative&quot;:&quot;carousel&quot;,&quot;creative_detail&quot;:&quot;BlogPost7WaysToGrowYourBusiness_2DeliverHighPerformingPromotions_Carousel&quot;}\" class=\"splide is-variation-default wp-block-tenup-carousel\" data-wp-interactive=\"tenup\/carousel\" data-wp-context=\"{&quot;variation&quot;:&quot;default&quot;,&quot;options&quot;:{&quot;type&quot;:&quot;loop&quot;}}\" data-wp-init=\"actions.init\" data-wp-run=\"callbacks.maybeReInitialize\">\n\t<div class=\"splide__track\">\n\t\t<div class=\"wp-block-tenup-carousel__inner-container splide__list\">\n\t\t\t\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"9da2ba\" data-has-transparency=\"false\" style=\"--dominant-color: #9da2ba;\" loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1340\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_1.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que vuelve a interactuar con los compradores mediante productos relacionados: punto de entrada\" class=\"wp-image-1064 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_1.jpg 1200w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_1.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_1.jpg?resize=768,858 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_1.jpg?resize=917,1024 917w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0);padding-bottom:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"eef0ee\" data-has-transparency=\"false\" style=\"--dominant-color: #eef0ee;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_2.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que vuelve a atraer a compradores con productos relacionados: experiencia dentro del hilo\" class=\"wp-image-1065 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_2.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_2.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_2.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"f0f0f0\" data-has-transparency=\"false\" style=\"--dominant-color: #f0f0f0;\" loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1117\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5.3.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que vuelve a atraer a compradores con productos relacionados: experiencia dentro del hilo\" class=\"wp-image-1068 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5.3.jpg 1000w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5.3.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5.3.jpg?resize=768,858 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5.3.jpg?resize=917,1024 917w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"ecf1ec\" data-has-transparency=\"false\" style=\"--dominant-color: #ecf1ec;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_4.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que vuelve a atraer a compradores con productos relacionados: experiencia dentro del hilo\" class=\"wp-image-1066 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_4.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_4.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_4.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"eef1ed\" data-has-transparency=\"false\" style=\"--dominant-color: #eef1ed;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_5.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que vuelve a interactuar con compradores mediante productos relacionados: punto de conversi\u00f3n\" class=\"wp-image-1067 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_5.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_5.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-5_5.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"wp-block-tenup-carousel__controls\">\n\t\t\t\t<div class=\"wp-block-tenup-carousel__navigation splide__arrows\">\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--previous splide__arrow splide__arrow--prev\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tPrevious\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m16 20.52 1.054-1.053-2.71-2.71h6.413v-1.513h-6.413l2.71-2.71L16 11.48 11.48 16zm.003 8.147q-2.608 0-4.914-.998a12.9 12.9 0 0 1-4.033-2.723 12.9 12.9 0 0 1-2.725-4.032 12.2 12.2 0 0 1-.998-4.912q0-2.628.998-4.94a12.7 12.7 0 0 1 2.723-4.023 13 13 0 0 1 4.032-2.708 12.2 12.2 0 0 1 4.912-.998q2.628 0 4.94.998a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.708 4.02q.998 2.313.998 4.94 0 2.607-.998 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.02 2.725q-2.312.998-4.94.998M16 27.154q4.657 0 7.905-3.26 3.249-3.258 3.249-7.894 0-4.657-3.249-7.905T16 4.846q-4.635 0-7.895 3.249T4.846 16q0 4.635 3.26 7.895 3.258 3.259 7.894 3.259\"\/><\/svg>\t\t\t<\/button>\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--next splide__arrow splide__arrow--next\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tNext\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m15.999 20.52 4.52-4.52-4.52-4.52-1.054 1.053 2.71 2.71h-6.413v1.513h6.413l-2.71 2.71zM16 28.666q-2.607 0-4.913-.997a12.9 12.9 0 0 1-4.033-2.724 12.9 12.9 0 0 1-2.725-4.031 12.2 12.2 0 0 1-.998-4.912q0-2.628.997-4.94a12.7 12.7 0 0 1 2.724-4.023 13 13 0 0 1 4.031-2.708 12.2 12.2 0 0 1 4.912-.998q2.629 0 4.94.997a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.709 4.021q.997 2.312.997 4.94 0 2.607-.997 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.021 2.725q-2.31.997-4.939.997m-.002-1.513q4.656 0 7.905-3.258 3.249-3.26 3.248-7.895 0-4.657-3.248-7.905t-7.905-3.249q-4.637 0-7.895 3.249Q4.844 11.342 4.845 16q0 4.635 3.259 7.895 3.258 3.258 7.895 3.258\"\/><\/svg>\t\t\t<\/button>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n<\/div>\n\n<h3 id=\"6-recupera-carritos-abandonados-genera-ventas-animando-a-los-compradores-con-intencion-alta-a-finalizar-la-compra\" class=\"wp-block-heading\">6. Recupera carritos abandonados: genera ventas animando a los compradores con intenci\u00f3n alta a finalizar la compra.<\/h3>\n\n<p class=\"wp-block-paragraph\">Los carritos de compras abandonados, algo que ocurre con frustrante frecuencia, pueden apagar la alegr\u00eda (y la rentabilidad) de las ventas de temporada. Por eso, las campa\u00f1as de recuperaci\u00f3n son una parte esencial de cualquier estrategia de marketing, especialmente en torno a los per\u00edodos de ventas de alto valor, como Diwali.<\/p>\n\n<p class=\"wp-block-paragraph\">Los <a href=\"https:\/\/whatsappbusiness.com\/es-la\/products\/conversation-categories\/marketing\/\">mensajes de marketing<\/a> pueden ayudar mediante el env\u00edo de mensajes autom\u00e1ticos en WhatsApp cuando se detectan eventos web de carritos abandonados. Los mensajes pueden personalizarse con un enlace directo al carrito del cliente.<\/p>\n\n<p class=\"wp-block-paragraph\">Si integras tu plataforma de comercio electr\u00f3nico con WhatsApp mediante un socio de mensajes comerciales, puedes crear una experiencia de compra que ofrezca mejores resultados para tus clientes <i>y<\/i> tu empresa.<\/p>\n\n<p class=\"wp-block-paragraph\">Descubre c\u00f3mo un recorrido de mensajes simple puede ayudar a recuperar carritos abandonados e impulsar las ventas.<\/p>\n\n<div class=\"splide is-variation-default wp-block-tenup-carousel\" data-wp-interactive=\"tenup\/carousel\" data-wp-context=\"{&quot;variation&quot;:&quot;default&quot;,&quot;options&quot;:{&quot;type&quot;:&quot;loop&quot;}}\" data-wp-init=\"actions.init\" data-wp-run=\"callbacks.maybeReInitialize\">\n\t<div class=\"splide__track\">\n\t\t<div class=\"wp-block-tenup-carousel__inner-container splide__list\">\n\t\t\t\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"f1f1ef\" data-has-transparency=\"false\" style=\"--dominant-color: #f1f1ef;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6.1.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp para recuperar carritos abandonados: punto de entrada\" class=\"wp-image-1071 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6.1.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6.1.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6.1.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0);padding-bottom:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"eff2f1\" data-has-transparency=\"false\" style=\"--dominant-color: #eff2f1;\" loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1340\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6_2.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp: recuperaci\u00f3n de carritos abandonados, experiencia dentro del hilo\" class=\"wp-image-1069 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6_2.jpg 1200w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6_2.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6_2.jpg?resize=768,858 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6_2.jpg?resize=917,1024 917w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"eef1ed\" data-has-transparency=\"false\" style=\"--dominant-color: #eef1ed;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6_3.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp: recuperaci\u00f3n de carritos abandonados, experiencia dentro del hilo\" class=\"wp-image-1070 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6_3.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6_3.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-6_3.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"wp-block-tenup-carousel__controls\">\n\t\t\t\t<div class=\"wp-block-tenup-carousel__navigation splide__arrows\">\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--previous splide__arrow splide__arrow--prev\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tPrevious\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m16 20.52 1.054-1.053-2.71-2.71h6.413v-1.513h-6.413l2.71-2.71L16 11.48 11.48 16zm.003 8.147q-2.608 0-4.914-.998a12.9 12.9 0 0 1-4.033-2.723 12.9 12.9 0 0 1-2.725-4.032 12.2 12.2 0 0 1-.998-4.912q0-2.628.998-4.94a12.7 12.7 0 0 1 2.723-4.023 13 13 0 0 1 4.032-2.708 12.2 12.2 0 0 1 4.912-.998q2.628 0 4.94.998a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.708 4.02q.998 2.313.998 4.94 0 2.607-.998 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.02 2.725q-2.312.998-4.94.998M16 27.154q4.657 0 7.905-3.26 3.249-3.258 3.249-7.894 0-4.657-3.249-7.905T16 4.846q-4.635 0-7.895 3.249T4.846 16q0 4.635 3.26 7.895 3.258 3.259 7.894 3.259\"\/><\/svg>\t\t\t<\/button>\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--next splide__arrow splide__arrow--next\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tNext\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m15.999 20.52 4.52-4.52-4.52-4.52-1.054 1.053 2.71 2.71h-6.413v1.513h6.413l-2.71 2.71zM16 28.666q-2.607 0-4.913-.997a12.9 12.9 0 0 1-4.033-2.724 12.9 12.9 0 0 1-2.725-4.031 12.2 12.2 0 0 1-.998-4.912q0-2.628.997-4.94a12.7 12.7 0 0 1 2.724-4.023 13 13 0 0 1 4.031-2.708 12.2 12.2 0 0 1 4.912-.998q2.629 0 4.94.997a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.709 4.021q.997 2.312.997 4.94 0 2.607-.997 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.021 2.725q-2.31.997-4.939.997m-.002-1.513q4.656 0 7.905-3.258 3.249-3.26 3.248-7.895 0-4.657-3.248-7.905t-7.905-3.249q-4.637 0-7.895 3.249Q4.844 11.342 4.845 16q0 4.635 3.259 7.895 3.258 3.258 7.895 3.258\"\/><\/svg>\t\t\t<\/button>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n<\/div>\n\n<h3 id=\"7-optimizar-la-comunicacion-sobre-procesamientos-procesa-los-pedidos-y-permite-realizar-cambios-en-ellos-a-la-vez-que-reduces-el-volumen-de-contactos-entrantes\" class=\"wp-block-heading\">7. Optimizar la comunicaci\u00f3n sobre procesamientos: procesa los pedidos y permite realizar cambios en ellos, a la vez que reduces el volumen de contactos entrantes.<\/h3>\n\n<p class=\"wp-block-paragraph\">Durante el Black\u00a0Friday y otros momentos pico de ventas festivas, quieres que cada cliente tenga una experiencia positiva con tu empresa de principio a fin. Las comunicaciones proactivas sobre procesamientos, con mensajes urgentes sobre <a href=\"https:\/\/whatsappbusiness.com\/es-la\/blog\/order-status-messages-whatsapp-automation-seasonal-sales\/\">el estado del pedido o actualizaciones de entrega<\/a>, son una forma inteligente de mantener informados a los clientes y reducir el volumen de contactos entrantes. Con los mensajes de utilidad de WhatsApp, tienes todo lo que necesitas.<\/p>\n\n<p class=\"wp-block-paragraph\">Los mensajes de utilidad sirven para enviar notificaciones importantes que mantienen informados a los clientes, facilitan el procesamiento de cada pedido y reducen la probabilidad de que los compradores de temporada abrumen a tu equipo de atenci\u00f3n al cliente con preguntas. Son oportunos y altamente visibles, llaman la atenci\u00f3n y permiten aumentar los porcentajes de apertura en comparaci\u00f3n con otros canales, como el correo electr\u00f3nico.<\/p>\n\n<p class=\"wp-block-paragraph\">Descubre c\u00f3mo puedes mantener informados a los clientes con actualizaciones de estado de pedidos en WhatsApp.<\/p>\n\n<div class=\"splide is-variation-default wp-block-tenup-carousel\" data-wp-interactive=\"tenup\/carousel\" data-wp-context=\"{&quot;variation&quot;:&quot;default&quot;,&quot;options&quot;:{&quot;type&quot;:&quot;loop&quot;}}\" data-wp-init=\"actions.init\" data-wp-run=\"callbacks.maybeReInitialize\">\n\t<div class=\"splide__track\">\n\t\t<div class=\"wp-block-tenup-carousel__inner-container splide__list\">\n\t\t\t\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"e7eae6\" data-has-transparency=\"false\" style=\"--dominant-color: #e7eae6;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_1.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que optimiza la comunicaci\u00f3n de procesamiento: punto de entrada\" class=\"wp-image-1072 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_1.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_1.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_1.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-top:var(--wp--preset--spacing--0);padding-bottom:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"e6e9e4\" data-has-transparency=\"false\" style=\"--dominant-color: #e6e9e4;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_2.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que optimiza la comunicaci\u00f3n de procesamiento: experiencia en la conversaci\u00f3n\" class=\"wp-image-1073 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_2.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_2.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_2.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\n\n\n<div style=\"padding-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\" class=\"splide__slide wp-block-tenup-carousel-item\">\n\t<span aria-hidden=\"true\" style=\" \" class=\"wp-block-tenup-carousel-item__background has-background-dim has-background-dim-100 has-overlay-color has-surface-primary-background-color\"><\/span>\n\t\t<div class=\"wp-block-tenup-carousel-item__content\">\n\t\t\n\n<div class=\"wp-block-group is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-46935ae7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img data-dominant-color=\"f0f2ef\" data-has-transparency=\"false\" style=\"--dominant-color: #f0f2ef;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"1005\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_3.jpg\" alt=\"Demostraci\u00f3n de interfaz de usuario de WhatsApp que optimiza la comunicaci\u00f3n de procesamiento (punto de conversi\u00f3n)\" class=\"wp-image-1074 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_3.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_3.jpg?resize=269,300 269w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/en_US-7_3.jpg?resize=768,858 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\t<\/div>\n<\/div>\n\n\t\t<\/div>\n\t<\/div>\n\t\t<div class=\"wp-block-tenup-carousel__controls\">\n\t\t\t\t<div class=\"wp-block-tenup-carousel__navigation splide__arrows\">\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--previous splide__arrow splide__arrow--prev\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tPrevious\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m16 20.52 1.054-1.053-2.71-2.71h6.413v-1.513h-6.413l2.71-2.71L16 11.48 11.48 16zm.003 8.147q-2.608 0-4.914-.998a12.9 12.9 0 0 1-4.033-2.723 12.9 12.9 0 0 1-2.725-4.032 12.2 12.2 0 0 1-.998-4.912q0-2.628.998-4.94a12.7 12.7 0 0 1 2.723-4.023 13 13 0 0 1 4.032-2.708 12.2 12.2 0 0 1 4.912-.998q2.628 0 4.94.998a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.708 4.02q.998 2.313.998 4.94 0 2.607-.998 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.02 2.725q-2.312.998-4.94.998M16 27.154q4.657 0 7.905-3.26 3.249-3.258 3.249-7.894 0-4.657-3.249-7.905T16 4.846q-4.635 0-7.895 3.249T4.846 16q0 4.635 3.26 7.895 3.258 3.259 7.894 3.259\"\/><\/svg>\t\t\t<\/button>\n\t\t\t<button type=\"button\" class=\"wp-block-tenup-carousel__navigation-button wp-block-tenup-carousel__navigation-button--next splide__arrow splide__arrow--next\" >\n\t\t\t\t<span class=\"visually-hidden screen-reader-text\">\n\t\t\t\t\tNext\t\t\t\t<\/span>\n\t\t\t\t<svg focusable=\"false\" aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"none\" viewBox=\"0 0 32 32\"><path fill=\"currentColor\" d=\"m15.999 20.52 4.52-4.52-4.52-4.52-1.054 1.053 2.71 2.71h-6.413v1.513h6.413l-2.71 2.71zM16 28.666q-2.607 0-4.913-.997a12.9 12.9 0 0 1-4.033-2.724 12.9 12.9 0 0 1-2.725-4.031 12.2 12.2 0 0 1-.998-4.912q0-2.628.997-4.94a12.7 12.7 0 0 1 2.724-4.023 13 13 0 0 1 4.031-2.708 12.2 12.2 0 0 1 4.912-.998q2.629 0 4.94.997a12.8 12.8 0 0 1 4.023 2.707 12.8 12.8 0 0 1 2.709 4.021q.997 2.312.997 4.94 0 2.607-.997 4.913a13 13 0 0 1-2.707 4.033 12.7 12.7 0 0 1-4.021 2.725q-2.31.997-4.939.997m-.002-1.513q4.656 0 7.905-3.258 3.249-3.26 3.248-7.895 0-4.657-3.248-7.905t-7.905-3.249q-4.637 0-7.895 3.249Q4.844 11.342 4.845 16q0 4.635 3.259 7.895 3.258 3.258 7.895 3.258\"\/><\/svg>\t\t\t<\/button>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n<\/div>\n\n<h2 id=\"preparate-para-la-temporada-de-ventas-mas-importante-hasta-el-momento\" class=\"wp-block-heading\">Prep\u00e1rate para la temporada de ventas m\u00e1s importante hasta el momento<\/h2>\n\n<p class=\"wp-block-paragraph\">Todas estas estrategias pueden ayudar a tu negocio a aprovechar la oportunidad que representa el aumento de la actividad de los consumidores en torno a las ventas de la temporada festiva. Adem\u00e1s, si combinas varias estrategias, puedes crear recorridos de mensajes de extremo a extremo para tus clientes y alcanzar una amplia gama de objetivos comerciales con WhatsApp.<\/p>\n\n<p class=\"wp-block-paragraph\">Lo importante es que comiences ahora. Tener un plan estrat\u00e9gico y una estrategia integral puede marcar la diferencia cuando los clientes tienen ganas de comprar.<\/p>\n\n<p class=\"wp-block-paragraph\">Para descubrir m\u00e1s formas de aprovechar el impulso del momento, consulta nuestros <a href=\"https:\/\/whatsappbusiness.com\/es-la\/resources\/resource-library\/holiday-festive-sales-messaging-resources\/\">recursos para ofertas de temporada<\/a> o <a href=\"https:\/\/whatsappbusiness.com\/es-la\/learn-more\/\">empieza<\/a> hoy mismo.<\/p>\n\n<p class=\"wp-block-paragraph\"><sup>1<\/sup>\u00a0Fuente: \u201cSeasonal Holidays Study\u201d de YouGov (estudio encargado por Meta basado en una encuesta online realizada a 18\u00a0727 compradores durante las fiestas con edades comprendidas entre los 18 y los 95 a\u00f1os en Australia, Brasil, Canad\u00e1, Francia, Alemania, Indonesia, Jap\u00f3n, M\u00e9xico, Corea del Sur, Suecia, Tailandia, Reino Unido, Estados Unidos y Vietnam), diciembre de 2024.<\/p>\n\n<p class=\"wp-block-paragraph\"><sup>2<\/sup>La funci\u00f3n de pagos en WhatsApp est\u00e1 disponible en Brasil e India.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Analiza maneras de configurar webhooks para conectarse con la Plataforma de WhatsApp Business con el fin de configurar una aplicaci\u00f3n que reciba mensajes y los almacene en una base de datos.<\/p>\n","protected":false},"author":12,"featured_media":10285,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[483,516],"tags":[],"class_list":["post-10284","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mensajes-comerciales","category-comercio-electronico"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Siete ideas para que las empresas crezcan en Diwali, Black Friday y las ofertas de las fiestas | WhatsApp for Business<\/title>\n<meta name=\"description\" content=\"Aumenta las interacciones con los clientes y las ventas con mensajes comerciales de comercio electr\u00f3nico y minorista durante Diwali, Black Friday y las ofertas festivas en WhatsApp. Descubre c\u00f3mo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/\" \/>\n<meta property=\"og:locale\" content=\"es_LA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Siete maneras de hacer crecer tu empresa con WhatsApp durante Diwali, Black Friday y las ventas festivas de todo el a\u00f1o | WhatsApp for Business\" \/>\n<meta property=\"og:description\" content=\"Aumenta las interacciones con los clientes y las ventas con mensajes comerciales de comercio electr\u00f3nico y minorista durante Diwali, Black Friday y las ofertas festivas en WhatsApp. Descubre c\u00f3mo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/\" \/>\n<meta property=\"og:site_name\" content=\"WhatsApp for Business\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/WhatsAppBiz\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-13T04:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-30T06:51:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/business-growth-holiday-festive-sales.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"diannegillespie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"WhatsApp for Business\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/\"},\"author\":\"WhatsApp for Business\",\"headline\":\"Siete maneras de hacer crecer tu empresa con WhatsApp durante Diwali, Black Friday y las ventas festivas de todo el a\u00f1o\",\"datePublished\":\"2025-05-13T04:00:00+00:00\",\"dateModified\":\"2026-04-30T06:51:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/\"},\"wordCount\":1704,\"publisher\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/business-growth-holiday-festive-sales.jpg\",\"articleSection\":[\"Mensajes comerciales\",\"Comercio electr\u00f3nico\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/\",\"name\":\"Siete ideas para que las empresas crezcan en Diwali, Black Friday y las ofertas de las fiestas | WhatsApp for Business\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/business-growth-holiday-festive-sales.jpg\",\"datePublished\":\"2025-05-13T04:00:00+00:00\",\"dateModified\":\"2026-04-30T06:51:22+00:00\",\"description\":\"Aumenta las interacciones con los clientes y las ventas con mensajes comerciales de comercio electr\u00f3nico y minorista durante Diwali, Black Friday y las ofertas festivas en WhatsApp. Descubre c\u00f3mo.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/\"]}],\"author\":\"WhatsApp for Business\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/#primaryimage\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/business-growth-holiday-festive-sales.jpg\",\"contentUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/business-growth-holiday-festive-sales.jpg\",\"width\":800,\"height\":533,\"caption\":\"Primer plano de una pareja de j\u00f3venes estudiantes, con aspecto alegre y encantador, que elige un nuevo dispositivo m\u00f3vil en una tienda de tecnolog\u00eda.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-419\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Siete maneras de hacer crecer tu empresa con WhatsApp durante Diwali, Black Friday y las ventas festivas de todo el a\u00f1o\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/#website\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/\",\"name\":\"WhatsApp for Business\",\"description\":\"Do more with conversations\",\"publisher\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/#organization\",\"name\":\"WhatsApp para empresas\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Digital_Inline_White_RGB_2026.svg\",\"contentUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Digital_Inline_White_RGB_2026.svg\",\"width\":1487,\"height\":346,\"caption\":\"WhatsApp para empresas\"},\"image\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/WhatsAppBiz\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/whatsapp-business\",\"https:\\\/\\\/www.instagram.com\\\/whatsappforbusiness\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Siete ideas para que las empresas crezcan en Diwali, Black Friday y las ofertas de las fiestas | WhatsApp for Business","description":"Aumenta las interacciones con los clientes y las ventas con mensajes comerciales de comercio electr\u00f3nico y minorista durante Diwali, Black Friday y las ofertas festivas en WhatsApp. Descubre c\u00f3mo.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/","og_locale":"es_LA","og_type":"article","og_title":"Siete maneras de hacer crecer tu empresa con WhatsApp durante Diwali, Black Friday y las ventas festivas de todo el a\u00f1o | WhatsApp for Business","og_description":"Aumenta las interacciones con los clientes y las ventas con mensajes comerciales de comercio electr\u00f3nico y minorista durante Diwali, Black Friday y las ofertas festivas en WhatsApp. Descubre c\u00f3mo.","og_url":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/","og_site_name":"WhatsApp for Business","article_publisher":"https:\/\/www.facebook.com\/WhatsAppBiz","article_published_time":"2025-05-13T04:00:00+00:00","article_modified_time":"2026-04-30T06:51:22+00:00","og_image":[{"width":800,"height":533,"url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/business-growth-holiday-festive-sales.jpg","type":"image\/jpeg"}],"author":"diannegillespie","twitter_card":"summary_large_image","twitter_misc":{"Written by":"WhatsApp for Business","Est. reading time":"8 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/#article","isPartOf":{"@id":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/"},"author":"WhatsApp for Business","headline":"Siete maneras de hacer crecer tu empresa con WhatsApp durante Diwali, Black Friday y las ventas festivas de todo el a\u00f1o","datePublished":"2025-05-13T04:00:00+00:00","dateModified":"2026-04-30T06:51:22+00:00","mainEntityOfPage":{"@id":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/"},"wordCount":1704,"publisher":{"@id":"https:\/\/whatsappbusiness.com\/es-la\/#organization"},"image":{"@id":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/#primaryimage"},"thumbnailUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/business-growth-holiday-festive-sales.jpg","articleSection":["Mensajes comerciales","Comercio electr\u00f3nico"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/","url":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/","name":"Siete ideas para que las empresas crezcan en Diwali, Black Friday y las ofertas de las fiestas | WhatsApp for Business","isPartOf":{"@id":"https:\/\/whatsappbusiness.com\/es-la\/#website"},"primaryImageOfPage":{"@id":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/#primaryimage"},"image":{"@id":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/#primaryimage"},"thumbnailUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/business-growth-holiday-festive-sales.jpg","datePublished":"2025-05-13T04:00:00+00:00","dateModified":"2026-04-30T06:51:22+00:00","description":"Aumenta las interacciones con los clientes y las ventas con mensajes comerciales de comercio electr\u00f3nico y minorista durante Diwali, Black Friday y las ofertas festivas en WhatsApp. Descubre c\u00f3mo.","breadcrumb":{"@id":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/"]}],"author":"WhatsApp for Business"},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/#primaryimage","url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/business-growth-holiday-festive-sales.jpg","contentUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/business-growth-holiday-festive-sales.jpg","width":800,"height":533,"caption":"Primer plano de una pareja de j\u00f3venes estudiantes, con aspecto alegre y encantador, que elige un nuevo dispositivo m\u00f3vil en una tienda de tecnolog\u00eda."},{"@type":"BreadcrumbList","@id":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/whatsappbusiness.com\/es-419\/"},{"@type":"ListItem","position":2,"name":"Siete maneras de hacer crecer tu empresa con WhatsApp durante Diwali, Black Friday y las ventas festivas de todo el a\u00f1o"}]},{"@type":"WebSite","@id":"https:\/\/whatsappbusiness.com\/es-la\/#website","url":"https:\/\/whatsappbusiness.com\/es-la\/","name":"WhatsApp for Business","description":"Do more with conversations","publisher":{"@id":"https:\/\/whatsappbusiness.com\/es-la\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/whatsappbusiness.com\/es-la\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/whatsappbusiness.com\/es-la\/#organization","name":"WhatsApp para empresas","url":"https:\/\/whatsappbusiness.com\/es-la\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/whatsappbusiness.com\/es-la\/#\/schema\/logo\/image\/","url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/Digital_Inline_White_RGB_2026.svg","contentUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/Digital_Inline_White_RGB_2026.svg","width":1487,"height":346,"caption":"WhatsApp para empresas"},"image":{"@id":"https:\/\/whatsappbusiness.com\/es-la\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/WhatsAppBiz","https:\/\/www.linkedin.com\/showcase\/whatsapp-business","https:\/\/www.instagram.com\/whatsappforbusiness"]}]}},"parsely":{"version":"1.1.0","canonical_url":"https:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Siete maneras de hacer crecer tu empresa con WhatsApp durante Diwali, Black Friday y las ventas festivas de todo el a\u00f1o","url":"http:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/whatsappbusiness.com\/es-la\/blog\/7-strategies-holiday-festive-sales-business-growth\/"},"thumbnailUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/business-growth-holiday-festive-sales.jpg?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/business-growth-holiday-festive-sales.jpg"},"articleSection":"Mensajes comerciales","author":[{"@type":"Person","name":"diannegillespie"}],"creator":["diannegillespie"],"publisher":{"@type":"Organization","name":"WhatsApp for Business","logo":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/Digital_Inline_White_RGB_2026.svg"},"keywords":[],"dateCreated":"2025-05-13T04:00:00Z","datePublished":"2025-05-13T04:00:00Z","dateModified":"2026-04-30T06:51:22Z"},"rendered":"<script type=\"application\/ld+json\" class=\"wp-parsely-metadata\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"NewsArticle\",\"headline\":\"Siete maneras de hacer crecer tu empresa con WhatsApp durante Diwali, Black Friday y las ventas festivas de todo el a\\u00f1o\",\"url\":\"http:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/\",\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/whatsappbusiness.com\\\/es-la\\\/blog\\\/7-strategies-holiday-festive-sales-business-growth\\\/\"},\"thumbnailUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/business-growth-holiday-festive-sales.jpg?w=150&h=150&crop=1\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/business-growth-holiday-festive-sales.jpg\"},\"articleSection\":\"Mensajes comerciales\",\"author\":[{\"@type\":\"Person\",\"name\":\"diannegillespie\"}],\"creator\":[\"diannegillespie\"],\"publisher\":{\"@type\":\"Organization\",\"name\":\"WhatsApp for Business\",\"logo\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Digital_Inline_White_RGB_2026.svg\"},\"keywords\":[],\"dateCreated\":\"2025-05-13T04:00:00Z\",\"datePublished\":\"2025-05-13T04:00:00Z\",\"dateModified\":\"2026-04-30T06:51:22Z\"}<\/script>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/whatsappbusiness.com\/p.js"},"_links":{"self":[{"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/posts\/10284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/comments?post=10284"}],"version-history":[{"count":2,"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/posts\/10284\/revisions"}],"predecessor-version":[{"id":15134,"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/posts\/10284\/revisions\/15134"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/media\/10285"}],"wp:attachment":[{"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/media?parent=10284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/categories?post=10284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whatsappbusiness.com\/es-la\/wp-json\/wp\/v2\/tags?post=10284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}