{"id":13519,"date":"2026-04-12T19:32:09","date_gmt":"2026-04-12T23:32:09","guid":{"rendered":"https:\/\/whatsappbusiness.com\/products\/commencez-a-utiliser-lapplication-business\/"},"modified":"2026-04-30T02:46:41","modified_gmt":"2026-04-30T06:46:41","slug":"business-app-get-started","status":"publish","type":"page","link":"https:\/\/whatsappbusiness.com\/fr\/products\/business-app-get-started\/","title":{"rendered":"Commencez \u00e0 utiliser l\u2019application Business"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-style-surface-primary wp-pattern-hero-split wp-pattern-hero-split--framed has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--1\">\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-group wp-pattern-hero-split__content is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-d03b967c wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group wp-pattern-hero-split__header is-vertical is-layout-flex wp-container-core-group-is-layout-26157a64 wp-block-group-is-layout-flex\">\n<p class=\"is-typography-preset-body-sm wp-block-paragraph\">Application\u00a0Business<\/p>\n\n\n\n<h1 id=\"commencez-a-utiliser-lapplication-whatsapp-business\" class=\"wp-block-heading is-typography-preset-heading-1\">Commencez \u00e0 utiliser l\u2019application WhatsApp\u00a0Business<\/h1>\n<\/div>\n\n\n\n<p class=\"is-typography-preset-body-lg wp-block-paragraph\">D\u00e9veloppez votre activit\u00e9 avec l\u2019application WhatsApp\u00a0Business en suivant ces \u00e9tapes simples et rapides.<\/p>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-d1077380 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image is-resized is-app-download-badge\"><a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.whatsapp.w4b\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/google-play-badge.png\" alt=\"Disponible sur Google\u00a0Play\" style=\"width:200px;height:auto\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image is-resized is-app-download-badge\"><a href=\"https:\/\/apps.apple.com\/app\/whatsapp-business\/id1386412985\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/app-store-badge.png\" alt=\"T\u00e9l\u00e9charger sur l\u2019App Store\" style=\"width:175px;height:auto\"\/><\/a><\/figure>\n<\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><video autoplay muted playsinline data-wab-video-name=\"Everything you need to know about getting started with WhatsApp for Business\" controls src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/biz-app-get-started-overview.mp4\"><\/video><\/figure><\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary wp-pattern-content-centered-header-underlined has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--2\">\n<h2 id=\"commencez-a-utiliser-lapplication-whatsapp-business-1\" class=\"wp-block-heading has-text-align-center alignwide is-typography-preset-heading-1 is-typography-preset-heading-2\"><mark style=\"background-color:transparent\" class=\"has-green-underline\">Commencez \u00e0 utiliser<\/mark> l\u2019application WhatsApp\u00a0Business<\/h2>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary wp-pattern-content-staggered-media-text has-global-padding is-layout-constrained wp-container-core-group-is-layout-efff9992 wp-block-group-is-layout-constrained is-style-surface-primary--3\" style=\"padding-top:var(--wp--preset--spacing--0)\">\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-center has-aspect-ratio-1-1\" style=\"grid-template-columns:auto 45%\"><div class=\"wp-block-media-text__content\">\n<h3 id=\"telechargez-et-lancez-lapplication-whatsapp-business\" class=\"wp-block-heading is-style-green-line is-typography-preset-heading-3\">T\u00e9l\u00e9chargez et lancez l\u2019application WhatsApp\u00a0Business<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Disponible gratuitement sur <![CDATA[<a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.whatsapp.w4b&#038;hl=en_US&#038;gl=US\" target=\"_blank\" rel=\"noreferrer noopener\">]]>Google Play Store<![CDATA[<\/a>]]>\u00a0et\u00a0<![CDATA[<a href=\"https:\/\/itunes.apple.com\/app\/whatsapp-business\/id1386412985?mt=8\" target=\"_blank\" rel=\"noreferrer noopener\" data-creative-detail=\"IOSAppStoreDownload_AppleAppStore_DownloadAndLaunchTheWABApp_InlineText\" data-creative-type=\"link\" data-ms=\"{&quot;creative&quot;:&quot;link&quot;,&quot;creative_detail&quot;:&quot;IOSAppStoreDownload_AppleAppStore_DownloadAndLaunchTheWABApp_InlineText&quot;}\">]]>Apple App Store<![CDATA[<\/a>]]>. Le t\u00e9l\u00e9chargement de l\u2019application WhatsApp\u00a0Business se fait facilement, en quelques clics.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Une fois le t\u00e9l\u00e9chargement termin\u00e9, appuyez sur l\u2019<strong>ic\u00f4ne de l\u2019application WhatsApp\u00a0Business<\/strong> pour l\u2019ouvrir. Il vous sera alors demand\u00e9 de lire les Conditions d\u2019utilisation de WhatsApp.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Une fois que vous avez termin\u00e9, s\u00e9lectionnez <strong>Accepter<\/strong> et <strong>Continuer<\/strong> pour accepter les conditions g\u00e9n\u00e9rales. Et c\u2019est tout\u00a0!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-arrow-link\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/faq.whatsapp.com\/665643701880397\/?helpref=hc_fnav&#038;cms_platform=android\" target=\"_blank\" rel=\"noreferrer noopener\">En savoir plus<\/a><\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"889085\" data-has-transparency=\"true\" style=\"--dominant-color: #889085;\" loading=\"lazy\" decoding=\"async\" width=\"1048\" height=\"850\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-01-Download-and-Launch-App-Image-.png\" alt=\"Cell phone screen that says &quot;Welcome to WhatsApp Business&quot;\" class=\"wp-image-806 size-full has-transparency\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-01-Download-and-Launch-App-Image-.png 1048w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-01-Download-and-Launch-App-Image-.png?resize=300,243 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-01-Download-and-Launch-App-Image-.png?resize=768,623 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-01-Download-and-Launch-App-Image-.png?resize=1024,831 1024w\" sizes=\"auto, (max-width: 1048px) 100vw, 1048px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-center has-aspect-ratio-1-1\" style=\"grid-template-columns:45% auto\"><figure class=\"wp-block-media-text__media\"><video autoplay loop muted playsinline data-wab-video-name=\"register\" controls src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/register.mp4\"><\/video><\/figure><div class=\"wp-block-media-text__content\">\n<h2 id=\"sinscrire\" class=\"wp-block-heading is-style-green-line is-typography-preset-heading-3\">S\u2019inscrire<\/h2>\n\n\n\n<p class=\"is-typography-preset-body-md wp-block-paragraph\">S\u00e9lectionnez votre pays dans le menu d\u00e9roulant pour ajouter votre indicatif pays, renseignez votre num\u00e9ro de t\u00e9l\u00e9phone dans le champ pr\u00e9vu \u00e0 cet effet et cliquez sur <strong>Suivant<\/strong>.<br>Avant de continuer, il vous sera demand\u00e9 de confirmer que vous avez saisi le bon num\u00e9ro.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00e9rifiez que le num\u00e9ro que vous avez saisi est correct, puis appuyez sur <strong>OK<\/strong>.<br>Si vous voyez une erreur dans le num\u00e9ro, appuyez sur <strong>Modifier<\/strong> pour le modifier.<br>Appuyez sur <strong>OK<\/strong>, puis proc\u00e9dez \u00e0 la v\u00e9rification\u00a0CAPTCHA.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Saisissez les chiffres qui apparaissent et appuyez sur <strong>Suivant<\/strong>.<br>Il vous sera alors demand\u00e9 de v\u00e9rifier votre num\u00e9ro de t\u00e9l\u00e9phone par mesure de s\u00e9curit\u00e9. Cela nous permet de nous assurer qu\u2019il s\u2019agit bien de votre entreprise et de pr\u00e9venir la fraude.<\/p>\n\n\n\n<p class=\"is-typography-preset-body-md wp-block-paragraph\">Une fois que vous avez re\u00e7u un appel ou un texto de v\u00e9rification, saisissez simplement le code fourni, appuyez sur <strong>Termin\u00e9<\/strong> et le tour est jou\u00e9\u00a0!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-arrow-link\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/faq.whatsapp.com\/1344487902959714\/?helpref=hc_fnav\" target=\"_blank\" rel=\"noreferrer noopener\">En savoir plus<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-center has-aspect-ratio-1-1\" style=\"grid-template-columns:auto 45%\"><div class=\"wp-block-media-text__content\">\n<h2 id=\"autorisez-lacces-aux-contacts-et-aux-photos\" class=\"wp-block-heading is-style-green-line is-typography-preset-heading-3\">Autorisez l\u2019acc\u00e8s aux contacts et aux photos<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Vous pouvez ajouter rapidement vos contacts \u00e0 partir du carnet d\u2019adresses de votre t\u00e9l\u00e9phone, en autorisant l\u2019application WhatsApp\u00a0Business \u00e0 y acc\u00e9der.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vous pouvez \u00e9galement autoriser WhatsApp \u00e0 acc\u00e9der facilement aux photos, vid\u00e9os et documents de votre appareil.<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"70766d\" data-has-transparency=\"true\" style=\"--dominant-color: #70766d;\" loading=\"lazy\" decoding=\"async\" width=\"1048\" height=\"850\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-03-Allow-Access-Image-.png?w=1024\" alt=\"Cell phone prompt asking to access contacts and media\" class=\"wp-image-807 size-full has-transparency\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-03-Allow-Access-Image-.png 1048w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-03-Allow-Access-Image-.png?resize=300,243 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-03-Allow-Access-Image-.png?resize=768,623 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-03-Allow-Access-Image-.png?resize=1024,831 1024w\" sizes=\"auto, (max-width: 1048px) 100vw, 1048px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-center has-aspect-ratio-1-1\" style=\"grid-template-columns:45% auto\"><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"71796f\" data-has-transparency=\"true\" style=\"--dominant-color: #71796f;\" loading=\"lazy\" decoding=\"async\" width=\"1048\" height=\"850\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-04-Restore-Previous-Account-Image-.png?w=1024\" alt=\"Cell phone prompt asking to restore a backup from Google Drive\" class=\"wp-image-808 size-full has-transparency\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-04-Restore-Previous-Account-Image-.png 1048w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-04-Restore-Previous-Account-Image-.png?resize=300,243 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-04-Restore-Previous-Account-Image-.png?resize=768,623 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Get-Started-04-Restore-Previous-Account-Image-.png?resize=1024,831 1024w\" sizes=\"auto, (max-width: 1048px) 100vw, 1048px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h2 id=\"restaurez-votre-compte-precedent-si-besoin\" class=\"wp-block-heading is-style-green-line is-typography-preset-heading-3\">Restaurez votre compte pr\u00e9c\u00e9dent si besoin<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Si vous avez d\u00e9j\u00e0 utilis\u00e9 l\u2019application WhatsApp\u00a0Business, vous pouvez restaurer ce compte \u00e0 partir d\u2019une sauvegarde Google\u00a0Drive.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il n\u2019y a rien de plus simple que de transf\u00e9rer les informations de votre compte WhatsApp\u00a0Messenger vers l\u2019application WhatsApp\u00a0Business.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-arrow-link\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/faq.whatsapp.com\/3059780464322392?helpref=faq_content&#038;cms_platform=android\" target=\"_blank\" rel=\"noreferrer noopener\">En savoir plus<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-center has-aspect-ratio-1-1\" style=\"grid-template-columns:auto 45%\"><div class=\"wp-block-media-text__content\">\n<h2 id=\"renseignez-votre-profil-professionnel\" class=\"wp-block-heading is-style-green-line is-typography-preset-heading-3\">Renseignez votre profil professionnel<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pour cr\u00e9er votre profil WhatsApp\u00a0Business, il suffit de renseigner le nom de votre entreprise, sa cat\u00e9gorie et de t\u00e9l\u00e9charger un logo ou une image de profil.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Et voil\u00e0\u00a0: votre profil professionnel est pr\u00eat, vous pouvez commencer \u00e0 envoyer des messages\u00a0! Votre profil professionnel est maintenant configur\u00e9. Vous pouvez envoyer votre premier message.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-arrow-link\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/faq.whatsapp.com\/577829787429875\/?helpref=hc_fnav\" target=\"_blank\" rel=\"noreferrer noopener\">En savoir plus<\/a><\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><video autoplay loop muted playsinline data-wab-video-name=\"profile\" controls src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/profile.mp4\"><\/video><\/figure><\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull wp-pattern-content-banner-app-download has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--40-80);margin-bottom:var(--wp--preset--spacing--40-80)\">\n<div class=\"wp-block-group alignwide is-style-surface-dark-green has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-dark-green--4\">\n<h2 id=\"telechargez-lapplication\" class=\"wp-block-heading has-text-align-center is-typography-preset-heading-2 has-brand-green-color has-text-color\">T\u00e9l\u00e9chargez l\u2019application<\/h2>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-lg wp-block-paragraph\">L\u2019application WhatsApp\u00a0Business vous permet d\u2019offrir une exp\u00e9rience plus personnelle \u00e0 votre client\u00e8le et de mieux g\u00e9rer votre entreprise.<\/p>\n\n\n\n<div class=\"wp-block-group is-content-justification-center is-layout-flex wp-container-core-group-is-layout-788f197b wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image is-resized is-app-download-badge\"><a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.whatsapp.w4b\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/google-play-badge.png\" alt=\"Disponible sur Google\u00a0Play\" style=\"width:200px;height:auto\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image is-resized is-app-download-badge\"><a href=\"https:\/\/apps.apple.com\/app\/whatsapp-business\/id1386412985\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/app-store-badge.png\" alt=\"T\u00e9l\u00e9charger sur l\u2019App Store\" style=\"width:175px;height:auto\"\/><\/a><\/figure>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Application\u00a0Business Commencez \u00e0 utiliser l\u2019application WhatsApp\u00a0Business D\u00e9veloppez votre activit\u00e9 avec l\u2019application WhatsApp\u00a0Business en suivant ces \u00e9tapes simples et rapides. Commencez \u00e0 utiliser l\u2019application WhatsApp\u00a0Business T\u00e9l\u00e9chargez et lancez l\u2019application WhatsApp\u00a0Business Disponible gratuitement sur ]]&gt;Google Play Store]]&gt;\u00a0et\u00a0]]&gt;Apple App Store]]&gt;. Le t\u00e9l\u00e9chargement de l\u2019application WhatsApp\u00a0Business se fait facilement, en quelques clics. Une fois le t\u00e9l\u00e9chargement termin\u00e9, appuyez sur [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":5122,"parent":5868,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"wab_page_header_cta_text":"","wab_page_header_cta_url":"","footnotes":""},"class_list":["post-13519","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>T\u00e9l\u00e9charger l\u2019application WhatsApp\u00a0Business | Commencer d\u00e8s aujourd\u2019hui<\/title>\n<meta name=\"description\" content=\"Configurez l\u2019application WhatsApp\u00a0Business en quelques minutes pour pr\u00e9senter votre entreprise, envoyer des messages \u00e0 votre client\u00e8le et stimuler la croissance. 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