{"id":6964,"date":"2024-12-20T12:38:23","date_gmt":"2024-12-20T17:38:23","guid":{"rendered":"https:\/\/whatsappbusiness.com\/resources\/resource-library\/insights-sur-la-messagerie-professionnelle\/"},"modified":"2026-04-24T18:56:02","modified_gmt":"2026-04-24T22:56:02","slug":"business-messaging-insights-bcg","status":"publish","type":"resource","link":"https:\/\/whatsappbusiness.com\/fr\/resources\/resource-library\/business-messaging-insights-bcg\/","title":{"rendered":"Insights sur la Messagerie professionnelle"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-style-surface-cream wp-pattern-hero-centered-card-mosaic has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--1\">\n<div class=\"wp-block-group alignfull wp-pattern-hero-centered-card-mosaic__cards is-nowrap is-layout-flex wp-container-core-group-is-layout-0a4dc64c wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img data-dominant-color=\"636a6b\" data-has-transparency=\"false\" style=\"--dominant-color: #636a6b;\" loading=\"lazy\" decoding=\"async\" width=\"950\" height=\"712\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-1x.jpg?w=950\" alt=\"Un homme derri\u00e8re un bureau avec un ordinateur portable en train de prendre des notes\" class=\"wp-image-782 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-1x.jpg 950w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-1x.jpg?resize=300,225 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-1x.jpg?resize=768,576 768w\" sizes=\"auto, (max-width: 950px) 100vw, 950px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-dominant-color=\"a99483\" data-has-transparency=\"false\" style=\"--dominant-color: #a99483;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"675\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/bcg-mexico-hero-1x.jpg\" alt=\"Sept coll\u00e8gues participant \u00e0 une r\u00e9union, assis autour d\u2019une table avec des ordinateurs portables, des documents et des tasses de caf\u00e9\" class=\"wp-image-514 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/bcg-mexico-hero-1x.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/bcg-mexico-hero-1x.jpg?resize=300,225 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/bcg-mexico-hero-1x.jpg?resize=768,576 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-dominant-color=\"968a7d\" data-has-transparency=\"false\" style=\"--dominant-color: #968a7d;\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"525\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/BCG-mexico-body.jpg\" alt=\"Une femme debout devant un comptoir, utilisant son smartphone. En face d\u2019elle, un membre du personnel sourit derri\u00e8re le comptoir en bois, o\u00f9 se trouve une caisse enregistreuse et des macarons.\" class=\"wp-image-513 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/BCG-mexico-body.jpg 700w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/BCG-mexico-body.jpg?resize=300,225 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-dominant-color=\"4f4f49\" data-has-transparency=\"false\" style=\"--dominant-color: #4f4f49;\" loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"675\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-body.jpg?w=900\" alt=\"Deux personnes souriantes dans un entreprise, l\u2019une tenant une tablette\" class=\"wp-image-783 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-body.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-body.jpg?resize=300,225 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-body.jpg?resize=768,576 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-dominant-color=\"b2a8a0\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"525\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2024\/12\/bcg-4-indonesia.jpg\" alt=\"Les membres d\u2019une \u00e9quipe r\u00e9unis dans une salle pour discuter de la messagerie professionnelle\" class=\"wp-image-4693 not-transparent\" style=\"--dominant-color: #b2a8a0; aspect-ratio:16\/9;object-fit:cover;object-position:69% 16%\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2024\/12\/bcg-4-indonesia.jpg 700w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2024\/12\/bcg-4-indonesia.jpg?resize=300,225 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-hero-centered-card-mosaic__content is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-09b9bc3e wp-block-group-is-layout-flex\">\n<h1 id=\"insights-sur-la-messagerie-professionnelle\" class=\"wp-block-heading is-typography-preset-heading-0 is-typography-preset-heading-2\">Insights sur la Messagerie professionnelle<\/h1>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-lg wp-block-paragraph\">D\u00e9couvrez la derni\u00e8re \u00e9tude de leadership \u00e9clair\u00e9 r\u00e9alis\u00e9e par Meta et Boston&nbsp;Consulting&nbsp;Group, qui r\u00e9v\u00e8le comment les entreprises du monde entier r\u00e9ussissent gr\u00e2ce \u00e0 la messagerie professionnelle.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-style-surface-dark-green has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-dark-green--2\">\n<h2 id=\"decouvrez-letude-sur-la-messagerie-professionnelle-de-meta-et-bcg\" class=\"wp-block-heading has-text-align-center alignfull\">D\u00e9couvrez l\u2019<mark style=\"background-color:var(--wp--custom--color--surface--primary)\" class=\"has-inline-color has-brand-green-color\">\u00e9tude sur la Messagerie professionnelle<\/mark> de Meta et BCG<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-style-surface-primary wp-pattern-cards-grid-3-column has-global-padding is-layout-constrained wp-container-core-group-is-layout-f5b8a515 wp-block-group-is-layout-constrained is-style-surface-primary--3\">\n<div data-wp-class--is-loading=\"core\/router::state.navigation.hasStarted\" class=\"wp-block-query alignwide wp-pattern-cards-grid-3-column__grid is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-3 wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-5f1a6aa6 wp-block-post-template-is-layout-grid is-entire-card-clickable\"><li class=\"wp-block-post post-10880 resource type-resource status-publish has-post-thumbnail hentry content-type-rapports-du-secteur\">\n\n<div class=\"wp-block-group wp-pattern-content-card is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-300cb4bf wp-block-group-is-layout-flex wp-block-block wp-block-null\">\n\n\t<figure style=\"aspect-ratio:4\/3;width:100%\" class=\"wp-pattern-content-card__image wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"950\" height=\"712\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-1x.jpg?w=950\" class=\"attachment-post-thumbnail size-post-thumbnail not-transparent wp-post-image\" alt=\"A man behind a desk with a laptop, jotting down notes\" style=\"--dominant-color: #636a6b;border-radius:8px;width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-1x.jpg 950w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-1x.jpg?resize=300,225 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/brazil-bcg-1x.jpg?resize=768,576 768w\" sizes=\"auto, (max-width: 950px) 100vw, 950px\" data-has-transparency=\"false\" data-dominant-color=\"636a6b\" \/><\/figure>\n\n\t\n\t<div class=\"wp-block-group wp-pattern-content-card__content is-vertical is-layout-flex wp-container-core-group-is-layout-eb0ba1a0 wp-block-group-is-layout-flex\">\n\n\t\t\n\t\t<div class=\"wp-block-group wp-pattern-content-card__term is-nowrap is-layout-flex wp-container-core-group-is-layout-27defd30 wp-block-group-is-layout-flex\" style=\"border-bottom-color:var(--wp--custom--color--surface--brand);border-bottom-style:solid;border-bottom-width:1px;padding-bottom:var(--wp--preset--spacing--8)\">\n\n\t\t\t\n\n\t\t<\/div>\n\t\t\n\n\t\t\n\t\t<div class=\"wp-block-group wp-pattern-content-card__body is-vertical is-layout-flex wp-container-core-group-is-layout-26157a64 wp-block-group-is-layout-flex\">\n\n\t\t\t<h3 id=\"les-messages-comme-moteur-de-valeur-pour-les-entreprises-bresiliennes\" style=\"margin-top:0;margin-bottom:0\" class=\"has-link-color wp-pattern-content-card__title is-typography-preset-heading-4 wp-elements-4e0a203203d9097d66627608842eebf4 wp-block-post-title\"><a data-ms=\"{&quot;creative&quot;:&quot;link&quot;,&quot;creative_detail&quot;:&quot;Les messages comme moteur de valeur pour les entreprises br\\u00e9siliennes&quot;}\" href=\"https:\/\/whatsappbusiness.com\/fr\/resources\/resource-library\/business-messaging-brazil-bcg\/\" target=\"_self\" >Les messages comme moteur de valeur pour les entreprises br\u00e9siliennes<\/a><\/h3>\n\n\t\t\t<div class=\"wp-pattern-content-card__excerpt is-typography-preset-body-md wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Ce rapport de Meta et du Boston\u00a0Consulting\u00a0Group (BCG) fournit une vue d\u2019ensemble d\u00e9taill\u00e9e de l\u2019utilisation des messages professionnels au Br\u00e9sil\u2026 <\/p><\/div>\n\n\t\t<\/div>\n\t\t\n\n\t\t\n\t\t<div class=\"wp-block-button is-style-simple has-icon wp-pattern-content-card__cta\">\n\t\t\t<span class=\"wp-block-button__link wp-element-button\">Lire la suite<\/span>\n\t\t<\/div>\n\t\t\n\n\t<\/div>\n\t\n\n<\/div>\n\n<\/li><li class=\"wp-block-post post-10884 resource type-resource status-publish has-post-thumbnail hentry content-type-rapports-du-secteur product-plateforme-whatsapp-business\">\n\n<div class=\"wp-block-group wp-pattern-content-card is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-300cb4bf wp-block-group-is-layout-flex wp-block-block wp-block-null\">\n\n\t<figure style=\"aspect-ratio:4\/3;width:100%\" class=\"wp-pattern-content-card__image wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"675\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/bcg-mexico-hero-1x.jpg?w=900\" class=\"attachment-post-thumbnail size-post-thumbnail not-transparent wp-post-image\" alt=\"Sept coll\u00e8gues participant \u00e0 une r\u00e9union, assis autour d\u2019une table avec des ordinateurs portables, des documents et des tasses de caf\u00e9\" style=\"--dominant-color: #a99483;border-radius:8px;width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/bcg-mexico-hero-1x.jpg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/bcg-mexico-hero-1x.jpg?resize=300,225 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/bcg-mexico-hero-1x.jpg?resize=768,576 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" data-has-transparency=\"false\" data-dominant-color=\"a99483\" \/><\/figure>\n\n\t\n\t<div class=\"wp-block-group wp-pattern-content-card__content is-vertical is-layout-flex wp-container-core-group-is-layout-eb0ba1a0 wp-block-group-is-layout-flex\">\n\n\t\t\n\t\t<div class=\"wp-block-group wp-pattern-content-card__term is-nowrap is-layout-flex wp-container-core-group-is-layout-27defd30 wp-block-group-is-layout-flex\" style=\"border-bottom-color:var(--wp--custom--color--surface--brand);border-bottom-style:solid;border-bottom-width:1px;padding-bottom:var(--wp--preset--spacing--8)\">\n\n\t\t\t\n\n\t\t<\/div>\n\t\t\n\n\t\t\n\t\t<div class=\"wp-block-group wp-pattern-content-card__body is-vertical is-layout-flex wp-container-core-group-is-layout-26157a64 wp-block-group-is-layout-flex\">\n\n\t\t\t<h3 id=\"messages-professionnels-des-approches-innovantes-pour-les-entreprises-mexicaines\" style=\"margin-top:0;margin-bottom:0\" class=\"has-link-color wp-pattern-content-card__title is-typography-preset-heading-4 wp-elements-4e0a203203d9097d66627608842eebf4 wp-block-post-title\"><a data-ms=\"{&quot;creative&quot;:&quot;link&quot;,&quot;creative_detail&quot;:&quot;Messages professionnels\\u00a0: des approches innovantes pour les entreprises mexicaines&quot;}\" href=\"https:\/\/whatsappbusiness.com\/fr\/resources\/resource-library\/business-messaging-mexico-bcg\/\" target=\"_self\" >Messages professionnels\u00a0: des approches innovantes pour les entreprises mexicaines<\/a><\/h3>\n\n\t\t\t<div class=\"wp-pattern-content-card__excerpt is-typography-preset-body-md wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">D\u00e9couvrez les derni\u00e8res recherches et statistiques de Meta et du Boston\u00a0Consulting\u00a0Group sur les messages professionnels, bas\u00e9es sur une enqu\u00eate men\u00e9e\u2026 <\/p><\/div>\n\n\t\t<\/div>\n\t\t\n\n\t\t\n\t\t<div class=\"wp-block-button is-style-simple has-icon wp-pattern-content-card__cta\">\n\t\t\t<span class=\"wp-block-button__link wp-element-button\">Lire la suite<\/span>\n\t\t<\/div>\n\t\t\n\n\t<\/div>\n\t\n\n<\/div>\n\n<\/li><li class=\"wp-block-post post-10888 resource type-resource status-publish has-post-thumbnail hentry content-type-rapports-du-secteur product-plateforme-whatsapp-business\">\n\n<div class=\"wp-block-group wp-pattern-content-card is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-300cb4bf wp-block-group-is-layout-flex wp-block-block wp-block-null\">\n\n\t<figure style=\"aspect-ratio:4\/3;width:100%\" class=\"wp-pattern-content-card__image wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"525\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/hero-1x.jpg?w=700\" class=\"attachment-post-thumbnail size-post-thumbnail not-transparent wp-post-image\" alt=\"Four coworkers engaged in a meeting, seated at a table with laptops, papers, and cups of coffee, in front of a presentation board displaying a cloud computing diagram\" style=\"--dominant-color: #b2a8a0;border-radius:8px;width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/hero-1x.jpg 700w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/hero-1x.jpg?resize=300,225 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" data-has-transparency=\"false\" data-dominant-color=\"b2a8a0\" \/><\/figure>\n\n\t\n\t<div class=\"wp-block-group wp-pattern-content-card__content is-vertical is-layout-flex wp-container-core-group-is-layout-eb0ba1a0 wp-block-group-is-layout-flex\">\n\n\t\t\n\t\t<div class=\"wp-block-group wp-pattern-content-card__term is-nowrap is-layout-flex wp-container-core-group-is-layout-27defd30 wp-block-group-is-layout-flex\" style=\"border-bottom-color:var(--wp--custom--color--surface--brand);border-bottom-style:solid;border-bottom-width:1px;padding-bottom:var(--wp--preset--spacing--8)\">\n\n\t\t\t\n\n\t\t<\/div>\n\t\t\n\n\t\t\n\t\t<div class=\"wp-block-group wp-pattern-content-card__body is-vertical is-layout-flex wp-container-core-group-is-layout-26157a64 wp-block-group-is-layout-flex\">\n\n\t\t\t<h3 id=\"5-facteurs-de-reussite-pour-les-messages-professionnels-selon-les-leaders-du-secteur-en-indonesie\" style=\"margin-top:0;margin-bottom:0\" class=\"has-link-color wp-pattern-content-card__title is-typography-preset-heading-4 wp-elements-4e0a203203d9097d66627608842eebf4 wp-block-post-title\"><a data-ms=\"{&quot;creative&quot;:&quot;link&quot;,&quot;creative_detail&quot;:&quot;5\\u00a0facteurs de r\\u00e9ussite pour les messages professionnels selon les leaders du secteur en Indon\\u00e9sie&quot;}\" href=\"https:\/\/whatsappbusiness.com\/fr\/resources\/resource-library\/business-messaging-indonesia-bcg\/\" target=\"_self\" >5\u00a0facteurs de r\u00e9ussite pour les messages professionnels selon les leaders du secteur en Indon\u00e9sie<\/a><\/h3>\n\n\t\t\t<div class=\"wp-pattern-content-card__excerpt is-typography-preset-body-md wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Ce rapport de Meta et de Boston\u00a0Consulting\u00a0Group fournit une vue d\u2019ensemble compl\u00e8te des messages professionnels en Indon\u00e9sie et d\u00e9crit cinq\u2026 <\/p><\/div>\n\n\t\t<\/div>\n\t\t\n\n\t\t\n\t\t<div class=\"wp-block-button is-style-simple has-icon wp-pattern-content-card__cta\">\n\t\t\t<span class=\"wp-block-button__link wp-element-button\">Lire la suite<\/span>\n\t\t<\/div>\n\t\t\n\n\t<\/div>\n\t\n\n<\/div>\n\n<\/li><\/ul><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull wp-pattern-form-split-sign-up-form is-style-default has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:1px;border-top-right-radius:1px;border-bottom-left-radius:1px;border-bottom-right-radius:1px\">\n<div class=\"wp-block-group alignwide is-style-surface-dark-green has-global-padding is-layout-constrained wp-container-core-group-is-layout-4c644a81 wp-block-group-is-layout-constrained is-style-surface-dark-green--4\" style=\"border-top-left-radius:25px;border-top-right-radius:25px;border-bottom-left-radius:25px;border-bottom-right-radius:25px;padding-top:var(--wp--preset--spacing--32-56);padding-right:var(--wp--preset--spacing--32-56);padding-bottom:var(--wp--preset--spacing--32-56);padding-left:var(--wp--preset--spacing--32-56)\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-abf95a2d wp-block-columns-is-layout-flex has-2-columns\" style=\"border-top-left-radius:2px;border-top-right-radius:2px;border-bottom-left-radius:2px;border-bottom-right-radius:2px\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:42%\">\n<div class=\"wp-block-group alignwide is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-d03b967c wp-block-group-is-layout-flex\">\n<h2 id=\"get-the-latest-resources-from-whatsapp-for-business\" class=\"wp-block-heading is-typography-preset-heading-2 has-brand-green-color has-text-color is-typography-preset-heading-3\">Get the latest resources from WhatsApp for Business<\/h2>\n\n\n\n<p class=\"is-typography-preset-body-lg wp-block-paragraph\">Subscribe to stay in the loop on new guides, insights, and inspiration to help you do more with conversations.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:58%\"><script>\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof 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gform-theme--orbital' data-form-theme='orbital' data-form-index='0' id='gform_wrapper_3' ><style>#gform_wrapper_3[data-form-index=\"0\"].gform-theme,[data-parent-form=\"3_0\"]{--gf-color-primary: #204ce5;--gf-color-primary-rgb: 32, 76, 229;--gf-color-primary-contrast: #fff;--gf-color-primary-contrast-rgb: 255, 255, 255;--gf-color-primary-darker: #001AB3;--gf-color-primary-lighter: #527EFF;--gf-color-secondary: #fff;--gf-color-secondary-rgb: 255, 255, 255;--gf-color-secondary-contrast: #112337;--gf-color-secondary-contrast-rgb: 17, 35, 55;--gf-color-secondary-darker: #F5F5F5;--gf-color-secondary-lighter: #FFFFFF;--gf-color-out-ctrl-light: rgba(17, 35, 55, 0.1);--gf-color-out-ctrl-light-rgb: 17, 35, 55;--gf-color-out-ctrl-light-darker: rgba(104, 110, 119, 0.35);--gf-color-out-ctrl-light-lighter: #F5F5F5;--gf-color-out-ctrl-dark: #585e6a;--gf-color-out-ctrl-dark-rgb: 88, 94, 106;--gf-color-out-ctrl-dark-darker: #112337;--gf-color-out-ctrl-dark-lighter: rgba(17, 35, 55, 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fill='rgba(17, 35, 55, 0.65)'\/%3E%3C\/svg%3E\");--gf-label-space-y-secondary: var(--gf-label-space-y-md-secondary);--gf-ctrl-border-color: #686e77;--gf-ctrl-size: var(--gf-ctrl-size-md);--gf-ctrl-label-color-primary: #112337;--gf-ctrl-label-color-secondary: #112337;--gf-ctrl-choice-size: var(--gf-ctrl-choice-size-md);--gf-ctrl-checkbox-check-size: var(--gf-ctrl-checkbox-check-size-md);--gf-ctrl-radio-check-size: var(--gf-ctrl-radio-check-size-md);--gf-ctrl-btn-font-size: var(--gf-ctrl-btn-font-size-md);--gf-ctrl-btn-padding-x: var(--gf-ctrl-btn-padding-x-md);--gf-ctrl-btn-size: var(--gf-ctrl-btn-size-md);--gf-ctrl-btn-border-color-secondary: #686e77;--gf-ctrl-file-btn-bg-color-hover: #EBEBEB;--gf-field-img-choice-size: var(--gf-field-img-choice-size-md);--gf-field-img-choice-card-space: var(--gf-field-img-choice-card-space-md);--gf-field-img-choice-check-ind-size: var(--gf-field-img-choice-check-ind-size-md);--gf-field-img-choice-check-ind-icon-size: var(--gf-field-img-choice-check-ind-icon-size-md);--gf-field-pg-steps-number-color: rgba(17, 35, 55, 0.8);}<\/style><div id='gf_3' class='gform_anchor' tabindex='-1'><\/div>\n                        <div class='gform_heading'>\n\t\t\t\t\t\t\t<p class='gform_required_legend'><\/p>\n                        <\/div><form method='post' enctype='multipart\/form-data' target='gform_ajax_frame_3' id='gform_3'  action='\/fr\/wp-json\/wp\/v2\/resources\/6964#gf_3' data-formid='3' novalidate>\n                        <div class='gform-body gform_body'><div id='gform_fields_3' class='gform_fields top_label form_sublabel_below description_below validation_below'><div id=\"field_3_31\" class=\"gfield gfield--type-honeypot gform_validation_container field_sublabel_below gfield--has-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_3_31'>Facebook<\/label><div class='ginput_container'><input name='input_31' id='input_3_31' type='text' value='' autocomplete='new-password'\/><\/div><div class='gfield_description' id='gfield_description_3_31'>This field is for validation purposes and should be left unchanged.<\/div><\/div><div id=\"field_3_6\" class=\"gfield gfield--type-email gfield--input-type-email gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_3_6'>Adresse e-mail professionnelle<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_6' id='input_3_6' type='email' value='' class='large'    aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/div><div id=\"field_3_10\" class=\"gfield gfield--type-select gfield--input-type-select gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_3_10'>Pays<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_select'><select name='input_10' id='input_3_10' class='large gfield_select'    aria-required=\"true\" aria-invalid=\"false\" ><option value='' selected='selected' class='gf_placeholder'>S\u00e9lectionnez un pays<\/option><option value='AF' >Afghanistan<\/option><option value='AX' >\u00celes d\u2019\u00c5land<\/option><option value='AL' >Albanie<\/option><option value='DZ' >Alg\u00e9rie<\/option><option value='AS' >Samoa am\u00e9ricaines<\/option><option value='AD' >Andorre<\/option><option value='AO' >Angola<\/option><option value='AI' >Anguilla<\/option><option value='AQ' >Antarctica<\/option><option value='AG' >Antigua<\/option><option value='AR' >Argentine<\/option><option value='AM' >Arm\u00e9nie<\/option><option value='AW' >Aruba<\/option><option value='AU' >Australie<\/option><option value='AT' >Autriche<\/option><option value='AZ' >Azerba\u00efdjan<\/option><option value='BH' >Bahre\u00efn<\/option><option value='BD' >Bangladesh<\/option><option value='BB' >Barbade<\/option><option value='BY' >Bi\u00e9lorussie<\/option><option value='BE' >Belgique<\/option><option value='BZ' >Belize<\/option><option value='BJ' >B\u00e9nin<\/option><option value='BM' >Bermudes<\/option><option value='BT' >Bhoutan<\/option><option value='BO' >Bolivie<\/option><option value='BQ' >Bonaire Saint-Eustache et Saba<\/option><option value='BA' >Bosnie-Herz\u00e9govine<\/option><option value='BW' >Botswana<\/option><option value='BV' >\u00cele Bouvet<\/option><option value='BR' >Br\u00e9sil<\/option><option value='IO' >Territoire britannique de l\u2019oc\u00e9an Indien<\/option><option value='VG' >\u00celes Vierges britanniques<\/option><option value='BN' >Brunei<\/option><option value='BG' >Bulgarie<\/option><option value='BF' >Burkina Faso<\/option><option value='BI' >Burundi<\/option><option value='KH' >Cambodge<\/option><option value='CM' >Cameroun<\/option><option value='CA' >Canada<\/option><option value='CV' >Cap-Vert<\/option><option value='KY' >\u00celes Ca\u00efman<\/option><option value='CF' >R\u00e9publique centrafricaine<\/option><option value='TD' >Tchad<\/option><option value='CL' >Chili<\/option><option value='CN' >Chine<\/option><option value='CX' >\u00cele Christmas<\/option><option value='CC' >\u00celes Cocos (Keeling)<\/option><option value='CO' >Colombie<\/option><option value='KM' >Comores<\/option><option value='CK' >\u00celes Cook<\/option><option value='CR' >Costa Rica<\/option><option value='HR' >Croatie<\/option><option value='CU' >Cuba<\/option><option value='CW' >Cura\u00e7ao<\/option><option value='CY' >Chypre<\/option><option value='CZ' >R\u00e9publique tch\u00e8que<\/option><option value='CI' >C\u00f4te d\u2019Ivoire<\/option><option value='CD' >R\u00e9publique D\u00e9mocratique du Congo<\/option><option value='DK' >Danemark<\/option><option value='DJ' >Djibouti<\/option><option value='DM' >Dominique<\/option><option value='DO' >R\u00e9publique dominicaine<\/option><option value='EC' >\u00c9quateur<\/option><option value='EG' >\u00c9gypte<\/option><option value='SV' >El Salvador<\/option><option value='GQ' >Guin\u00e9e \u00e9quatoriale<\/option><option value='ER' >\u00c9rythr\u00e9e<\/option><option value='EE' >Estonie<\/option><option value='ET' >\u00c9thiopie<\/option><option value='FK' >\u00celes Falkland<\/option><option value='FO' >\u00celes F\u00e9ro\u00e9<\/option><option value='FM' >\u00c9tats f\u00e9d\u00e9r\u00e9s de Micron\u00e9sie<\/option><option value='FJ' >Fidji<\/option><option value='FI' >Finlande<\/option><option value='FR' >France<\/option><option value='GF' >Guyane fran\u00e7aise<\/option><option value='PF' >Polyn\u00e9sie fran\u00e7aise<\/option><option value='TF' >Terres australes et antarctiques fran\u00e7aises<\/option><option value='GA' >Gabon<\/option><option value='GE' >G\u00e9orgie<\/option><option value='DE' >Allemagne<\/option><option value='GH' >Ghana<\/option><option value='GI' >Gibraltar<\/option><option value='GR' >Gr\u00e8ce<\/option><option value='GL' >Groenland<\/option><option value='GD' >Grenade<\/option><option value='GP' >Guadeloupe<\/option><option value='GU' >Guam<\/option><option value='GT' >Guatemala<\/option><option value='GG' >Guernesey<\/option><option value='GN' >Guin\u00e9e<\/option><option value='GW' >Guin\u00e9e-Bissau<\/option><option value='GY' >Guyana<\/option><option value='HT' >Ha\u00efti<\/option><option value='HM' >\u00eeles Heard et McDonald<\/option><option value='HN' >Honduras<\/option><option value='HK' >Hong Kong<\/option><option value='HU' >Hongrie<\/option><option value='IS' >Islande<\/option><option value='IN' >France<\/option><option value='ID' >Indon\u00e9sie<\/option><option value='IR' >Iran<\/option><option value='IQ' >Iraq<\/option><option value='IE' >Irlande<\/option><option value='IM' >\u00cele de Man<\/option><option value='IL' >Isra\u00ebl<\/option><option value='IT' >Italie<\/option><option value='JM' >Jama\u00efque<\/option><option value='JP' >Japon<\/option><option value='JE' >Jersey<\/option><option value='JO' >Jordanie<\/option><option value='KZ' >Kazakhstan<\/option><option value='KE' >Kenya<\/option><option value='KI' >Kiribati<\/option><option value='XK' >Kosovo<\/option><option value='KW' >Kowe\u00eft<\/option><option value='KG' >Kirghizistan<\/option><option value='LA' >Laos<\/option><option value='LV' >Lettonie<\/option><option value='LB' >Liban<\/option><option value='LS' >Lesotho<\/option><option value='LR' >Lib\u00e9ria<\/option><option value='LY' >Libya<\/option><option value='LI' >Liechtenstein<\/option><option value='LT' >Lituanie<\/option><option value='LU' >Luxembourg<\/option><option value='MO' >Macau<\/option><option value='MG' >Madagascar<\/option><option value='MW' >Malawi<\/option><option value='MY' >Malaisie<\/option><option value='MV' >Maldives<\/option><option value='ML' >Mali<\/option><option value='MT' >Malte<\/option><option value='MH' >\u00celes Marshall<\/option><option value='MQ' >Martinique<\/option><option value='MR' >Mauritanie<\/option><option value='MU' >Maurice<\/option><option value='YT' >Mayotte<\/option><option value='MX' >Mexique<\/option><option value='MD' >Moldavie<\/option><option value='MC' >Monaco<\/option><option value='MN' >Mongolie<\/option><option value='ME' >Mont\u00e9n\u00e9gro<\/option><option value='MS' >Montserrat<\/option><option value='MA' >Morocco<\/option><option value='MZ' >Mozambique<\/option><option value='MM' >Myanmar<\/option><option value='NA' >Namibie<\/option><option value='NR' >Nauru<\/option><option value='NP' >N\u00e9pal<\/option><option value='NL' >Pays-Bas<\/option><option value='AN' >Antilles n\u00e9erlandaises<\/option><option value='NC' >Nouvelle-Cal\u00e9donie<\/option><option value='NZ' >Nouvelle-Z\u00e9lande<\/option><option value='NI' >Nicaragua<\/option><option value='NE' >Niger<\/option><option value='NG' >Nigeria<\/option><option value='NU' >Niu\u00e9<\/option><option value='NF' >\u00cele Norfolk<\/option><option value='KP' >Cor\u00e9e du Nord<\/option><option value='MK' >Mac\u00e9doine du Nord<\/option><option value='MP' >\u00celes Mariannes du Nord<\/option><option value='NO' >Norv\u00e8ge<\/option><option value='OM' >Oman<\/option><option value='PK' >Pakistan<\/option><option value='PW' >Palau<\/option><option value='PS' >Palestine<\/option><option value='PA' >Panama<\/option><option value='PG' >Papouasie-Nouvelle-Guin\u00e9e<\/option><option value='PY' >Paraguay<\/option><option value='PE' >P\u00e9rou<\/option><option value='PH' >Philippines<\/option><option value='PN' >Pitcairn<\/option><option value='PL' >Pologne<\/option><option value='PT' >Portugal<\/option><option value='PR' >Porto Rico<\/option><option value='QA' >Qatar<\/option><option value='CG' >R\u00e9publique du Congo<\/option><option value='RO' >Roumanie<\/option><option value='RU' >Russie<\/option><option value='RW' >Rwanda<\/option><option value='RE' >R\u00e9union<\/option><option value='BL' >Saint-Barth\u00e9lemy<\/option><option value='SH' >Sainte-H\u00e9l\u00e8ne<\/option><option value='KN' >Saint-Christophe-et-Ni\u00e9v\u00e8s<\/option><option value='MF' >Saint-Martin<\/option><option value='PM' >Saint-Pierre-et-Miquelon<\/option><option value='VC' >Saint-Vincent-et-les Grenadines<\/option><option value='WS' >Samoa<\/option><option value='SM' >Saint-Marin<\/option><option value='ST' >Sao Tom\u00e9-et-Principe<\/option><option value='SA' >Arabie Saoudite<\/option><option value='SN' >S\u00e9n\u00e9gal<\/option><option value='RS' >Serbie<\/option><option value='SC' >Seychelles<\/option><option value='SL' >Sierra Leone<\/option><option value='SG' >Singapour<\/option><option value='SX' >Sint Maarten<\/option><option value='SK' >Slovaquie<\/option><option value='SI' >Slov\u00e9nie<\/option><option value='SB' >\u00celes Salomon<\/option><option value='SO' >Somalie<\/option><option value='ZA' >Afrique du Sud<\/option><option value='GS' >G\u00e9orgie du Sud-et-les \u00eeles Sandwich du Sud<\/option><option value='KR' >Cor\u00e9e du Sud<\/option><option value='SS' >Soudan du Sud<\/option><option value='ES' >Espagne<\/option><option value='LK' >Sri Lanka<\/option><option value='LC' >Sainte-Lucie<\/option><option value='SD' >Soudan<\/option><option value='SR' >Suriname<\/option><option value='SJ' >Svalbard et Jan Mayen<\/option><option value='SZ' >Swaziland<\/option><option value='SE' >Su\u00e8de<\/option><option value='CH' >Suisse<\/option><option value='SY' >Syrie<\/option><option value='TW' >Ta\u00efwan<\/option><option value='TJ' >Tadjikistan<\/option><option value='TZ' >Tanzanie<\/option><option value='TH' >Tha\u00eflande<\/option><option value='BS' >Archipel des Bahamas<\/option><option value='GM' >Gambie<\/option><option value='TL' >Timor oriental<\/option><option value='TG' >Togo<\/option><option value='TK' >Tokelau<\/option><option value='TO' >Tonga<\/option><option value='TT' >Trinit\u00e9-et-Tobago<\/option><option value='TN' >Tunisie<\/option><option value='TR' >Turquie<\/option><option value='TM' >Turkm\u00e9nistan<\/option><option value='TC' >\u00celes Turques-et-Ca\u00efques<\/option><option value='TV' >Tuvalu<\/option><option value='VI' >\u00celes Vierges des \u00c9.-U.<\/option><option value='UG' >Ouganda<\/option><option value='UA' >Ukraine<\/option><option value='AE' >\u00c9mirats arabes unis<\/option><option value='GB' >Royaume-Uni<\/option><option value='US' >\u00c9tats-Unis<\/option><option value='UM' >\u00celes mineures \u00e9loign\u00e9es des \u00c9tats-Unis<\/option><option value='UY' >Uruguay<\/option><option value='UZ' >Ouzb\u00e9kistan<\/option><option value='VU' >Vanuatu<\/option><option value='VA' >Cit\u00e9 du Vatican<\/option><option value='VE' >Venezuela<\/option><option value='VN' >Vietnam<\/option><option value='WF' >Wallis-et-Futuna<\/option><option value='EH' >Sahara occidental<\/option><option value='YE' >Y\u00e9men<\/option><option value='ZM' >Zambie<\/option><option value='ZW' >Zimbabwe<\/option><\/select><\/div><\/div><fieldset id=\"field_3_12\" class=\"gfield gfield--type-consent gfield--type-choice gfield--input-type-consent gfield--width-full gfield_contains_required field_sublabel_below gfield--has-description field_description_above hidden_label field_validation_below gfield_visibility_visible\"  ><legend class='gfield_label gform-field-label gfield_label_before_complex' >Consentement<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/legend><div class='gfield_description gfield_consent_description' id='gfield_consent_description_3_12' tabindex='0'>En cochant cette case, vous acceptez de recevoir des communications \u00e9lectroniques \u00e0 caract\u00e8re marketing de la part de Meta, notamment des actualit\u00e9s, des \u00e9v\u00e8nements, des mises \u00e0 jour et des e-mails promotionnels. Vous pouvez retirer votre consentement et vous d\u00e9sabonner \u00e0 tout moment, par exemple en cliquant sur le lien de d\u00e9sabonnement inclus dans nos e-mails.<br \/>\n<br \/>\nPour plus d\u2019informations sur la mani\u00e8re dont Meta traite vos donn\u00e9es, consultez notre Politique d\u2019utilisation des donn\u00e9es.<br \/>\n<br \/>\n<a href=\"https:\/\/www.facebook.com\/policy.php\" target=\"_blank\">Politique de confidentialit\u00e9 de Meta<\/a><br \/>\n<br \/>\n<br \/>\n<\/div><div class='ginput_container ginput_container_consent'><input name='input_12.1' id='input_3_12_1' type='checkbox' value='1'  aria-describedby=\"gfield_consent_description_3_12\" aria-required=\"true\" aria-invalid=\"false\"   \/> <label class=\"gform-field-label gform-field-label--type-inline gfield_consent_label\" for='input_3_12_1' >J\u2019accepte<span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/label><input type='hidden' name='input_12.2' value='J\u2019accepte' 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