{"id":11778,"date":"2025-03-31T00:00:00","date_gmt":"2025-03-31T04:00:00","guid":{"rendered":"https:\/\/whatsappbusiness.com\/resources\/success-stories\/movistar-argentina\/"},"modified":"2026-04-30T17:42:02","modified_gmt":"2026-04-30T21:42:02","slug":"movistar","status":"publish","type":"success-story","link":"https:\/\/whatsappbusiness.com\/fr\/resources\/success-stories\/movistar\/","title":{"rendered":"Movistar\u00a0Argentina"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-style-surface-primary wp-pattern-content-logos-text has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--1\">\n<div class=\"wp-block-group alignwide wp-pattern-content-logos-text__inner is-layout-grid wp-container-core-group-is-layout-9c165146 wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group wp-pattern-content-logos-text__logos is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-612abace wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-fe1e3c8b wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/web.facebook.com\/movistarargentina?locale=es_LA\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"120\" height=\"120\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Movistar_logo.svg\" alt=\"Logo de l\u2019entreprise\u00a0Movistar\" class=\"wp-image-1593\"\/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-sm wp-block-paragraph\">Marque<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-content-logos-text__content is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-6da93d19 wp-block-group-is-layout-flex\">\n<h2 id=\"grace-a-lenvoi-doffres-personnalisees-via-whatsapp-lentreprise-de-telecommunications-sest-imposee-sur-le-marche-argentin-en-promouvant-ses-solutions-de-reseau-de-f\" class=\"wp-block-heading is-typography-preset-heading-2 is-typography-preset-heading-4\">Gr\u00e2ce \u00e0 l\u2019envoi d\u2019offres personnalis\u00e9es via WhatsApp, l\u2019entreprise de t\u00e9l\u00e9communications s\u2019est impos\u00e9e sur le march\u00e9 argentin en promouvant ses solutions de r\u00e9seau de fibre optique aupr\u00e8s de sa client\u00e8le existante. Elle a ainsi r\u00e9duit ses co\u00fbts d\u2019acquisition de client\u00e8le de 70\u00a0% et a vu ses ventes sur WhatsApp tripler*.<\/h2>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary wp-pattern-stats-grid-3-column-green has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--2\">\n<div class=\"wp-block-group alignwide wp-pattern-stats-grid-3-column-green__grid is-layout-grid wp-container-core-group-is-layout-d65a3a21 wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group is-style-surface-light-green wp-pattern-stats-card is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-09b9bc3e wp-block-group-is-layout-flex is-style-surface-light-green--3\">\n<p class=\"has-text-align-center wp-block-tenup-stats has-heading-2-font-size\" data-wp-interactive=\"tenup\/stats\" data-wp-init=\"tenup\/stats::actions.init\" data-stats-initial=\"70\">\n\t70%<\/p>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-md wp-block-paragraph\">de r\u00e9duction des co\u00fbts d\u2019acquisition de client\u00e8le par rapport aux ventes r\u00e9alis\u00e9es par t\u00e9l\u00e9phone*<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-surface-light-green wp-pattern-stats-card is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-09b9bc3e wp-block-group-is-layout-flex is-style-surface-light-green--4\">\n<p class=\"has-text-align-center wp-block-tenup-stats has-heading-2-font-size\" data-wp-interactive=\"tenup\/stats\" data-wp-init=\"tenup\/stats::actions.init\" data-stats-initial=\"4\">\n\t4\u00a0x<\/p>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-md wp-block-paragraph\">plus de conversations sur WhatsApp*<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-surface-light-green wp-pattern-stats-card is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-09b9bc3e wp-block-group-is-layout-flex is-style-surface-light-green--5\">\n<p class=\"has-text-align-center wp-block-tenup-stats has-heading-2-font-size\" data-wp-interactive=\"tenup\/stats\" data-wp-init=\"tenup\/stats::actions.init\" data-stats-initial=\"3\">\n\t3\u00a0x<\/p>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-md wp-block-paragraph\">plus de ventes sur WhatsApp*<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"alignfull has-text-align-center is-typography-preset-label-sm wp-block-paragraph\"><em>*\u00a0Les r\u00e9sultats sont auto\u00e9valu\u00e9s et ne sont pas reproductibles \u00e0 l\u2019identique. Les r\u00e9sultats individuels g\u00e9n\u00e9ralement attendus seront diff\u00e9rents.<\/em><\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--6\">\n<h2 id=\"lhistoire\" class=\"wp-block-heading has-text-align-center\">L\u2019<mark style=\"background-color:transparent\" class=\"has-green-underline\">histoire<\/mark><\/h2>\n\n\n\n<h3 id=\"une-connectivite-optimale-en-argentine\" class=\"wp-block-heading has-text-align-center\">Une connectivit\u00e9 optimale en Argentine<\/h3>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Movistar est un fournisseur de services de t\u00e9l\u00e9phonie mobile et fixe, d\u2019acc\u00e8s Internet et TV en Argentine.<\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--7\">\n<h2 id=\"lobjectif\" class=\"wp-block-heading has-text-align-center\">L\u2019<mark style=\"background-color:transparent\" class=\"has-green-underline\">objectif<\/mark><\/h2>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<h3 id=\"surmonter-les-obstacles-du-marche\" class=\"wp-block-heading is-style-green-line\">Surmonter les obstacles du march\u00e9<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Comme bien d\u2019autres entreprises de t\u00e9l\u00e9communications, Movistar a investi beaucoup de temps et de ressources pour que son r\u00e9seau de fibre optique et ses services Internet haut d\u00e9bit gagnent en popularit\u00e9. En raison de l\u2019absence d\u2019infrastructure de fibre optique \u00e0 certains endroits, Movistar devait auparavant commercialiser ce produit en faisant du porte-\u00e0-porte et en menant des campagnes de t\u00e9l\u00e9marketing. Pour atteindre une client\u00e8le potentielle, l\u2019entreprise avait besoin d\u2019une solution plus efficace.<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"c1876c\" data-has-transparency=\"false\" style=\"--dominant-color: #c1876c;\" loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"804\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/fiber-optics.jpg\" alt=\"An open palm of a hand under strands of glowing fiber optics\" class=\"wp-image-1122 size-full not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/fiber-optics.jpg 1000w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/fiber-optics.jpg?resize=300,241 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/fiber-optics.jpg?resize=768,617 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure><\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull wp-pattern-content-centered-quote is-style-surface-cream has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--8\">\n<blockquote class=\"wp-block-quote alignwide has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"is-typography-preset-heading-3 wp-block-paragraph\">\u00ab\u00a0Gr\u00e2ce \u00e0 WhatsApp, nous sommes disponibles en permanence pour notre client\u00e8le. Nous nous r\u00e9jouissons de pouvoir g\u00e9rer nos services partout en fournissant des propositions personnalis\u00e9es et des r\u00e9ponses en temps r\u00e9el. Ces outils ont un potentiel immense et l\u2019automatisation offre encore plus de possibilit\u00e9s.\u00a0\u00bb<\/p>\n<cite><strong>Javier Orellano<\/strong><br><br>Product Manager (WhatsApp)<\/cite><\/blockquote>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--9\">\n<h2 id=\"la-solution\" class=\"wp-block-heading has-text-align-center\">La <mark style=\"background-color:transparent\" class=\"has-green-underline\">solution<\/mark><\/h2>\n\n\n\n<div class=\"wp-block-group alignwide wp-pattern-media-text-split wp-pattern-media-text-split--app-left is-layout-flow wp-container-core-group-is-layout-f85fdb2c wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group wp-pattern-media-text-split__media is-layout-flow wp-block-group-is-layout-flow\"><div style=\"--device-bezel-side:5.33%;--device-screen-bg:#000000\" class=\"wp-block-wab-device-frame\">\n\t<img class=\"wp-block-wab-device-frame__top\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-top.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n\t<div class=\"wp-block-wab-device-frame__middle\" style=\"background-image:url(https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-mid.png)\">\n\t\t<div class=\"wp-block-wab-device-frame__screen\">\n\n<figure class=\"wp-block-video\"><video data-wab-video-name=\"A video of Movistar Argentina using the WhatsApp Business app showcasing customized messages and offers\" data-ms=\"{&quot;creative&quot;:&quot;video&quot;,&quot;creative_detail&quot;:&quot;SuccessStoryMovieStarArgentina_TheirSolution_Video&quot;}\" height=\"1920\" style=\"aspect-ratio: 886 \/ 1920;\" width=\"886\" autoplay=\"\" controls=\"\" loop=\"\" muted=\"\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/movistar.mp4\" playsinline=\"\"><\/video><\/figure>\n\n<\/div>\n\t<\/div>\n\t<img class=\"wp-block-wab-device-frame__bottom\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-bottom.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-media-text-split__text is-layout-flow wp-container-core-group-is-layout-3fdb7119 wp-block-group-is-layout-flow\">\n<h3 id=\"des-messages-et-des-offres-personnalises\" class=\"wp-block-heading is-style-green-line\">Des messages et des offres personnalis\u00e9s<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pour rem\u00e9dier aux difficult\u00e9s li\u00e9es aux ventes individuelles, Movistar a mis au point une exp\u00e9rience enti\u00e8rement automatis\u00e9e pour sa client\u00e8le argentine en utilisant WhatsApp comme canal de vente num\u00e9rique.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--10\">\n<div class=\"wp-block-group alignwide wp-pattern-media-text-split wp-pattern-media-text-split--app-right is-layout-flow wp-container-core-group-is-layout-f85fdb2c wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group wp-pattern-media-text-split__media is-layout-flow wp-block-group-is-layout-flow\"><div style=\"--device-bezel-side:5.33%;--device-screen-bg:#000000\" class=\"wp-block-wab-device-frame\">\n\t<img class=\"wp-block-wab-device-frame__top\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-top.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n\t<div class=\"wp-block-wab-device-frame__middle\" style=\"background-image:url(https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-mid.png)\">\n\t\t<div class=\"wp-block-wab-device-frame__screen\">\n\n<figure class=\"wp-block-image\"><img data-dominant-color=\"d4d9d9\" data-has-transparency=\"false\" style=\"--dominant-color: #d4d9d9;\" loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"797\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/video-ui-cover-movistar.jpg\" alt=\"Appareil sur lequel est affich\u00e9 un exemple de parcours client\u00e8le de Movistar sur WhatsApp\" class=\"wp-image-2103 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/video-ui-cover-movistar.jpg 400w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/video-ui-cover-movistar.jpg?resize=151,300 151w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/figure>\n\n<\/div>\n\t<\/div>\n\t<img class=\"wp-block-wab-device-frame__bottom\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-bottom.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-media-text-split__text is-layout-flow wp-container-core-group-is-layout-3fdb7119 wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><b>Le parcours client\u00e8le<\/b><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\"><b>Prise de contact<\/b>\u00a0: Movistar envoie des messages sur WhatsApp afin de proposer des offres personnalis\u00e9es concernant le r\u00e9seau de fibre optique \u00e0 la client\u00e8le existante. Les personnes int\u00e9ress\u00e9es peuvent cliquer sur le lien du message pour acc\u00e9der \u00e0 l\u2019exp\u00e9rience de messagerie automatis\u00e9e de WhatsApp. Movistar segmente l\u2019envoi des messages en fonction des donn\u00e9es pr\u00e9c\u00e9demment collect\u00e9es sur chaque membre de sa client\u00e8le afin de concevoir des campagnes cibl\u00e9es et efficaces.<\/li>\n\n\n\n<li class=\"wp-block-list-item\"><b>V\u00e9rification<\/b>\u00a0: lorsque cela leur est propos\u00e9, les client\u00b7es peuvent saisir leur adresse dans la conversation pour v\u00e9rifier que la fibre optique est bien disponible dans leur r\u00e9gion. Movistar confirme la disponibilit\u00e9 \u00e0 l\u2019aide d\u2019API. Une fois l\u2019acc\u00e8s confirm\u00e9, les client\u00b7es peuvent faire v\u00e9rifier leur compte et leur identit\u00e9 en fournissant leur num\u00e9ro de mobile et en r\u00e9pondant \u00e0 quelques questions.<\/li>\n\n\n\n<li class=\"wp-block-list-item\"><b>Offre<\/b>\u00a0: l\u2019exp\u00e9rience de messagerie automatis\u00e9e permet de proposer des offres personnalis\u00e9es fibre avec ou sans d\u00e9codeur\u00a0TV en fonction du lieu et des besoins individuels.<\/li>\n\n\n\n<li class=\"wp-block-list-item\"><b>Planification<\/b>\u00a0: les client\u00b7es choisissent une date et une heure pour l\u2019installation \u00e0 domicile.<\/li>\n\n\n\n<li class=\"wp-block-list-item\"><b>Achat<\/b>\u00a0: les donn\u00e9es de contact et de facturation sont valid\u00e9es et un r\u00e9capitulatif de l\u2019achat est g\u00e9n\u00e9r\u00e9. Les client\u00b7es confirment leur s\u00e9lection et acceptent de recevoir une facture mensuelle. Le paiement s\u2019effectue sur d\u2019autres canaux, en ligne ou par t\u00e9l\u00e9phone.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-light-gray has-global-padding is-layout-constrained wp-container-core-group-is-layout-f5b8a515 wp-block-group-is-layout-constrained is-style-surface-light-gray--11\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<h2 id=\"les-resultats\" class=\"wp-block-heading has-text-align-center\">Les <mark style=\"background-color:transparent\" class=\"has-green-underline\">r\u00e9sultats<\/mark><\/h2>\n\n\n\n<h3 id=\"croissance-des-ventes-a-cout-reduit\" class=\"wp-block-heading has-text-align-center\">Croissance des ventes \u00e0 co\u00fbt r\u00e9duit<\/h3>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Movistar a lanc\u00e9 cette campagne en d\u00e9but d\u2019ann\u00e9e et a compar\u00e9 ses performances \u00e0 celles de ses autres canaux pendant 10\u00a0mois (du 1er\u00a0janvier au 31\u00a0octobre\u00a02024). L\u2019entreprise affirme que cette nouvelle approche lui a permis de stimuler la demande de produits au sein de sa client\u00e8le existante tout en minimisant les co\u00fbts d\u2019acquisition\u00a0:<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"6b6177\" data-has-transparency=\"false\" style=\"--dominant-color: #6b6177;\" loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"883\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/movistar-end.jpg\" alt=\"A man holding a tablet observation marketing metrics and graphics\" class=\"wp-image-1595 size-full not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/movistar-end.jpg 1000w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/movistar-end.jpg?resize=300,265 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/movistar-end.jpg?resize=768,678 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">70\u00a0% de r\u00e9duction des co\u00fbts d\u2019acquisition de client\u00e8le par rapport aux ventes r\u00e9alis\u00e9es par t\u00e9l\u00e9phone*<\/li>\n\n\n\n<li class=\"wp-block-list-item\">4\u00a0fois plus de conversations sur WhatsApp*<\/li>\n\n\n\n<li class=\"wp-block-list-item\">3\u00a0fois plus de ventes sur WhatsApp*<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<p class=\"has-text-align-center alignwide wp-block-paragraph\"><em>*\u00a0Les r\u00e9sultats sont auto\u00e9valu\u00e9s et ne sont pas reproductibles \u00e0 l\u2019identique. Les r\u00e9sultats individuels g\u00e9n\u00e9ralement attendus seront diff\u00e9rents.<\/em><\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--12\">\n<div class=\"wp-block-group alignwide is-style-surface-dark-green has-global-padding is-layout-constrained wp-container-core-group-is-layout-71f05ff6 wp-block-group-is-layout-constrained is-style-surface-dark-green--13\" style=\"border-radius:25px\">\n<h2 id=\"collaborez-avec-un-partenaire\" class=\"wp-block-heading has-text-align-center is-typography-preset-heading-1 has-brand-green-color has-text-color\">Collaborez avec un partenaire<\/h2>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Les partenaires de la plateforme WhatsApp\u00a0Business peuvent vous aider \u00e0 planifier, d\u00e9velopper et int\u00e9grer WhatsApp comme canal de communication pour interagir avec votre client\u00e8le.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-aebcc133 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/business.facebook.com\/messaging\/partner-showcase\/?ref=SUCCESS_STORIES\">Trouver un\u00b7e partenaire<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Movistar\u00a0Argentina r\u00e9duit ses co\u00fbts d\u2019acquisition de client\u00e8le et augmente ses ventes gr\u00e2ce aux messages WhatsApp<\/p>\n","protected":false},"author":13,"featured_media":11779,"template":"","meta":{"wab_header_eyebrow":"Plateforme\u00a0Business","wab_hide_header_excerpt":false,"wab_use_custom_excerpt":false,"wab_custom_excerpt":"","wab_company_name":"Movistar\u00a0Argentina","wab_business_results":null,"wab_testimonial_quote":"\"Gr\u00e2ce \u00e0 WhatsApp, nous sommes disponibles en permanence pour notre client\u00e8le. 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