{"id":12793,"date":"2026-02-23T00:00:00","date_gmt":"2026-02-23T05:00:00","guid":{"rendered":"https:\/\/whatsappbusiness.com\/resources\/success-stories\/tec-auto-trafo\/"},"modified":"2026-04-30T17:09:34","modified_gmt":"2026-04-30T21:09:34","slug":"tec-autotrafo","status":"publish","type":"success-story","link":"https:\/\/whatsappbusiness.com\/fr\/resources\/success-stories\/tec-autotrafo\/","title":{"rendered":"Tec\u00a0Auto-trafo"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-style-surface-primary wp-pattern-content-logos-text has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--1\">\n<div class=\"wp-block-group alignwide wp-pattern-content-logos-text__inner is-layout-grid wp-container-core-group-is-layout-9c165146 wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group wp-pattern-content-logos-text__logos is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-612abace wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-fe1e3c8b wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.facebook.com\/tec.auto.trafo\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-dominant-color=\"a1a5ca\" data-has-transparency=\"false\" style=\"--dominant-color: #a1a5ca;\" loading=\"lazy\" decoding=\"async\" height=\"1024\" width=\"1024\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg\" alt=\"Logo de Tec\u00a0Auto-trafo\" class=\"wp-image-1475 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg 1067w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg?resize=150,150 150w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg?resize=300,300 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg?resize=768,767 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg?resize=1024,1024 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-sm wp-block-paragraph\">Marque<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-content-logos-text__content is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-6da93d19 wp-block-group-is-layout-flex\">\n<h2 id=\"meme-sans-aucune-experience-prealable-avec-lia-luciano-do-nascimento-proprietaire-dune-petite-entreprise-a-pu-facilement-integrer-business-ai-sur-whatsapp-pour-repondre-aux-q\" class=\"wp-block-heading is-typography-preset-heading-2 is-typography-preset-heading-4\">M\u00eame sans aucune exp\u00e9rience pr\u00e9alable avec l\u2019IA, Luciano do Nascimento, propri\u00e9taire d\u2019une petite entreprise, a pu facilement int\u00e9grer Business\u00a0AI sur WhatsApp pour r\u00e9pondre aux questions de sa client\u00e8le et des nouveaux prospects \u00e0 tout moment de la journ\u00e9e. Business\u00a0AI a fourni des r\u00e9ponses rapides et automatiques \u00e0 ses clients, ce qui lui a permis de consacrer plus de temps \u00e0 d\u2019autres projets tout en recevant jusqu\u2019\u00e0 six fois plus de demandes de devis par jour.*<\/h2>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary wp-pattern-stats-grid-2-column-green has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--2\">\n<div class=\"wp-block-group alignwide wp-pattern-stats-grid-2-column-green__grid is-layout-grid wp-container-core-group-is-layout-d65a3a21 wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group is-style-surface-light-green wp-pattern-stats-card is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-09b9bc3e wp-block-group-is-layout-flex is-style-surface-light-green--3\">\n<p class=\"has-text-align-center wp-block-tenup-stats has-heading-2-font-size\" data-wp-interactive=\"tenup\/stats\" data-wp-init=\"tenup\/stats::actions.init\" data-stats-initial=\"6\">\n\t6\u00a0x<\/p>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-md wp-block-paragraph\">plus de demandes de devis par jour, gr\u00e2ce \u00e0 la possibilit\u00e9 de g\u00e9rer plusieurs conversations avec la client\u00e8le \u00e0 la fois*<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-surface-light-green wp-pattern-stats-card is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-09b9bc3e wp-block-group-is-layout-flex is-style-surface-light-green--4\">\n<p class=\"has-text-align-center wp-block-tenup-stats has-heading-2-font-size\" data-wp-interactive=\"tenup\/stats\" data-wp-init=\"tenup\/stats::actions.init\" data-stats-initial=\"90\">\n\t90%<\/p>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-md wp-block-paragraph\">de l\u2019ensemble des interactions avec la client\u00e8le g\u00e9r\u00e9es par Business\u00a0AI sur WhatsApp*<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"alignfull has-text-align-center is-typography-preset-label-sm wp-block-paragraph\"><em>*\u00a0Les r\u00e9sultats sont auto\u00e9valu\u00e9s et ne sont pas reproductibles \u00e0 l\u2019identique. Les r\u00e9sultats individuels g\u00e9n\u00e9ralement attendus seront diff\u00e9rents.<\/em><\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--5\">\n<h2 id=\"lhistoire\" class=\"wp-block-heading has-text-align-center\">L\u2019<mark style=\"background-color:transparent\" class=\"has-green-underline\">histoire<\/mark><\/h2>\n\n\n\n<h3 id=\"service-hautement-specialise\" class=\"wp-block-heading has-text-align-center\">Service hautement sp\u00e9cialis\u00e9<\/h3>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Tec\u00a0Auto-trafo est une entreprise familiale situ\u00e9e \u00e0 S\u00e3o\u00a0Jos\u00e9 do Rio Preto et sp\u00e9cialis\u00e9e dans la fabrication et l\u2019entretien de transformateurs \u00e9lectriques destin\u00e9s aux projets d\u2019\u00e9nergie solaire. Compte tenu de la complexit\u00e9 technique du produit, r\u00e9pondre \u00e0 chaque nouvelle demande de sa client\u00e8le requiert du temps et des comp\u00e9tences pointues.<\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--6\">\n<h2 id=\"lobjectif\" class=\"wp-block-heading has-text-align-center\">L\u2019<mark style=\"background-color:transparent\" class=\"has-green-underline\">objectif<\/mark><\/h2>\n\n\n\n<h3 id=\"developper-lassistance-clientele\" class=\"wp-block-heading has-text-align-center\">D\u00e9velopper l\u2019assistance client\u00e8le<\/h3>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Avec son emploi du temps charg\u00e9 et son \u00e9quipe r\u00e9duite, le propri\u00e9taire et directeur Luciano do\u00a0Nascimiento ne pouvait pas r\u00e9pondre personnellement \u00e0 chacune des questions de ses clients ou prospects, en particulier celles re\u00e7ues en dehors des heures de bureau.<\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull wp-pattern-content-centered-quote is-style-surface-cream has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--7\">\n<blockquote class=\"wp-block-quote alignwide has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"is-typography-preset-heading-3 wp-block-paragraph\">\u00ab\u00a0Avant d\u2019int\u00e9grer Business\u00a0AI, je passais beaucoup de temps au t\u00e9l\u00e9phone \u00e0 g\u00e9rer les questions de ma client\u00e8le. D\u00e9sormais, l\u2019IA traite plusieurs discussions \u00e0 la fois, ce que je ne pouvais pas faire auparavant. Le temps que j\u2019ai gagn\u00e9 en utilisant Business\u00a0AI m\u2019a permis de me concentrer sur le d\u00e9veloppement de nouveaux projets et sur la diffusion de publicit\u00e9s sur Instagram et Facebook.\u00a0\u00bb<\/p>\n<cite><strong>Luciano do Nascimento<\/strong><br><br>Owner, Tec Auto-trafo<\/cite><\/blockquote>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--8\">\n<h2 id=\"la-solution\" class=\"wp-block-heading has-text-align-center\">La <mark style=\"background-color:transparent\" class=\"has-green-underline\">solution<\/mark><\/h2>\n\n\n\n<div class=\"wp-block-group alignwide wp-pattern-media-text-split wp-pattern-media-text-split--app-right is-layout-flow wp-container-core-group-is-layout-f85fdb2c wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group wp-pattern-media-text-split__media is-layout-flow wp-block-group-is-layout-flow\"><div style=\"--device-bezel-side:5.33%;--device-screen-bg:#000000\" class=\"wp-block-wab-device-frame\">\n\t<img class=\"wp-block-wab-device-frame__top\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-top.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n\t<div class=\"wp-block-wab-device-frame__middle\" style=\"background-image:url(https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-mid.png)\">\n\t\t<div class=\"wp-block-wab-device-frame__screen\">\n\n<figure class=\"wp-block-video\"><video data-wab-video-name=\"A WhatsApp customer service conversation from Tec Auto-trafo\" data-ms=\"{&quot;creative&quot;:&quot;video&quot;,&quot;creative_detail&quot;:&quot;TectAutoTrafo_Hero_Video&quot;}\" height=\"1280\" style=\"aspect-ratio: 588 \/ 1280;\" width=\"588\" autoplay=\"\" controls=\"\" loop=\"\" muted=\"\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/tec-autotrafo_2.mp4\" playsinline=\"\"><\/video><\/figure>\n\n<\/div>\n\t<\/div>\n\t<img class=\"wp-block-wab-device-frame__bottom\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-bottom.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-media-text-split__text is-layout-flow wp-container-core-group-is-layout-3fdb7119 wp-block-group-is-layout-flow\">\n<h3 id=\"une-assistance-clientele-24-h-24-et-7-j-7-assuree-par-lia\" class=\"wp-block-heading is-style-green-line\">Une assistance client\u00e8le 24\u00a0h\/24 et 7\u00a0j\/7, assur\u00e9e par l\u2019IA<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00eame sans aucune exp\u00e9rience pr\u00e9alable avec l\u2019IA, Luciano do\u00a0Nascimiento a pu facilement int\u00e9grer Business\u00a0AI sur WhatsApp dans son processus d\u2019interaction avec sa client\u00e8le afin de g\u00e9rer plus ais\u00e9ment les questions techniques et de fournir des devis aux nouveaux prospects. Il a configur\u00e9 Business\u00a0AI pour r\u00e9pondre selon son approche personnelle de l\u2019assistance client\u00e8le, favorisant ainsi des interactions authentiques et naturelles. Ses clients ont re\u00e7u des r\u00e9ponses rapides et automatiques de Business\u00a0AI \u00e0 toute heure, et Luciano do\u00a0Nascimiento a pu consacrer plus de temps \u00e0 d\u2019autres t\u00e2ches essentielles, dont le d\u00e9veloppement de projets et le marketing. Les conversations les plus complexes \u00e9taient simplement transf\u00e9r\u00e9es \u00e0 un membre de l\u2019\u00e9quipe pour une assistance suppl\u00e9mentaire.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La possibilit\u00e9 de g\u00e9rer plusieurs conversations \u00e0 la fois a permis \u00e0 Tec\u00a0Auto-trafo d\u2019augmenter consid\u00e9rablement le nombre de devis \u00e9mis, passant de 2 ou 3 par jour \u00e0 15 ou 20, ce qui a multipli\u00e9 ses opportunit\u00e9s de revenus. Luciano do\u00a0Nascimiento a soulign\u00e9 qu\u2019il ajustait r\u00e9guli\u00e8rement Business\u00a0AI pour s\u2019assurer que les r\u00e9ponses \u00e9taient exactes et pertinentes.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-light-gray has-global-padding is-layout-constrained wp-container-core-group-is-layout-f5b8a515 wp-block-group-is-layout-constrained is-style-surface-light-gray--9\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<h2 id=\"les-resultats\" class=\"wp-block-heading has-text-align-center\">Les <mark style=\"background-color:transparent\" class=\"has-green-underline\">r\u00e9sultats<\/mark><\/h2>\n\n\n\n<h3 id=\"une-communication-plus-efficace-avec-la-clientele\" class=\"wp-block-heading has-text-align-center\">Une communication plus efficace avec la client\u00e8le<\/h3>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Les r\u00e9sultats de la p\u00e9riode d\u2019essai de deux mois de Tec\u00a0Auto-trafo (du 30\u00a0novembre 2025 au 29\u00a0janvier 2026) sont \u00e9loquents\u00a0:<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"84817e\" data-has-transparency=\"false\" style=\"--dominant-color: #84817e;\" loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/TEC-AUTO4.jpeg\" alt=\"Picture of electrical transformer with the name Tec Auto-trafo on the label\" class=\"wp-image-2009 size-full not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/TEC-AUTO4.jpeg 800w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/TEC-AUTO4.jpeg?resize=300,200 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/TEC-AUTO4.jpeg?resize=768,513 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">6\u00a0fois plus de demandes de devis par jour, gr\u00e2ce \u00e0 la possibilit\u00e9 de g\u00e9rer plusieurs conversations avec la client\u00e8le \u00e0 la fois*<\/li>\n\n\n\n<li class=\"wp-block-list-item\">90\u00a0% de l\u2019ensemble des interactions avec la client\u00e8le g\u00e9r\u00e9es par Business AI sur WhatsApp*<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<p class=\"has-text-align-center alignwide wp-block-paragraph\"><em>*\u00a0Les r\u00e9sultats sont auto\u00e9valu\u00e9s et ne sont pas reproductibles \u00e0 l\u2019identique. Les r\u00e9sultats individuels g\u00e9n\u00e9ralement attendus seront diff\u00e9rents.<\/em><\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull wp-pattern-content-centered-quote is-style-surface-cream has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--10\">\n<blockquote class=\"wp-block-quote alignwide has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"is-typography-preset-heading-3 wp-block-paragraph\">\u00ab\u00a0Business\u00a0AI r\u00e9pond comme si c\u2019\u00e9tait moi, en fournissant des informations pr\u00e9cises et en veillant \u00e0 ce que ma client\u00e8le se sente accompagn\u00e9e, m\u00eame en mon absence.\u00a0\u00bb<\/p>\n<cite><strong>Luciano do Nascimento<\/strong><br><br>Owner, Tec Auto-trafo<\/cite><\/blockquote>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--11\">\n<div class=\"wp-block-group alignwide is-style-surface-dark-green has-global-padding is-layout-constrained wp-container-core-group-is-layout-71f05ff6 wp-block-group-is-layout-constrained is-style-surface-dark-green--12\" style=\"border-radius:25px\">\n<h2 id=\"collaborez-avec-un-partenaire\" class=\"wp-block-heading has-text-align-center is-typography-preset-heading-1 has-brand-green-color has-text-color\">Collaborez avec un partenaire<\/h2>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Les partenaires de la plateforme WhatsApp\u00a0Business peuvent vous aider \u00e0 planifier, d\u00e9velopper et int\u00e9grer WhatsApp comme canal de communication pour interagir avec votre client\u00e8le.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-aebcc133 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/business.facebook.com\/messaging\/partner-showcase\/?ref=SUCCESS_STORIES\">Trouver un\u00b7e partenaire<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Transformer les interactions avec la client\u00e8le gr\u00e2ce \u00e0 Business\u00a0AI sur WhatsApp<\/p>\n","protected":false},"author":13,"featured_media":12794,"template":"","meta":{"wab_header_eyebrow":"Plateforme\u00a0Business","wab_hide_header_excerpt":false,"wab_use_custom_excerpt":false,"wab_custom_excerpt":"","wab_company_name":"Tec\u00a0Auto-trafo","wab_business_results":null,"wab_testimonial_quote":"\"Avant d\u2019int\u00e9grer Business\u00a0AI, je passais beaucoup de temps au t\u00e9l\u00e9phone \u00e0 g\u00e9rer les questions de ma client\u00e8le. D\u00e9sormais, l\u2019IA traite plusieurs discussions \u00e0 la fois, ce que je ne pouvais pas faire auparavant. Le temps que j\u2019ai gagn\u00e9 en utilisant Business\u00a0AI m\u2019a permis de me concentrer sur le d\u00e9veloppement de nouveaux projets et sur la diffusion de publicit\u00e9s sur Instagram et Facebook.\"","wab_testimonial_name":"Luciano do Nascimento","wab_testimonial_title":"Propri\u00e9taire, Tec Auto-trafo","wab_featured_image_caption":"","_featured_video_id":4893,"_featured_video_autoplay":true,"_featured_video_muted":true,"_featured_video_loop":true,"_featured_video_playsinline":true,"footnotes":""},"business-size":[319],"industry":[374],"market":[549],"use-case":[473],"region":[387],"business-goals":[370],"product":[322],"class_list":["post-12793","success-story","type-success-story","status-publish","has-post-thumbnail","hentry","business-size-pme","industry-education","market-inde","use-case-service-clientele","region-asie-pacifique","business-goals-generation-de-prospects","product-plateforme-whatsapp-business"],"yoast_head":"<!-- This site is optimized with the Yoast 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