{"id":11156,"date":"2022-05-03T15:20:51","date_gmt":"2022-05-03T19:20:51","guid":{"rendered":"https:\/\/whatsappbusiness.com\/resources\/resource-library\/whatsapp-business-%e0%a4%aa%e0%a5%8d%e0%a4%b2%e0%a5%87%e0%a4%9f%e0%a4%ab%e0%a4%bc%e0%a5%89%e0%a4%b0%e0%a5%8d%e0%a4%ae-%e0%a4%95%e0%a5%80-%e0%a4%ae%e0%a4%a6%e0%a4%a6-%e0%a4%b8%e0%a5%87-%e0%a4%"},"modified":"2026-04-30T15:35:48","modified_gmt":"2026-04-30T19:35:48","slug":"how-to-measure-campaign-effectiveness-with-the-whatsapp-business-platform","status":"publish","type":"resource","link":"https:\/\/whatsappbusiness.com\/hi\/resources\/resource-library\/how-to-measure-campaign-effectiveness-with-the-whatsapp-business-platform\/","title":{"rendered":"WhatsApp Business \u092a\u094d\u0932\u0947\u091f\u092b\u093c\u0949\u0930\u094d\u092e \u0915\u0940 \u092e\u0926\u0926 \u0938\u0947 \u0915\u0948\u0902\u092a\u0947\u0928 \u0915\u0940 \u092a\u094d\u0930\u092d\u093e\u0935\u0936\u0940\u0932\u0924\u093e \u0915\u093e \u092e\u0942\u0932\u094d\u092f\u093e\u0902\u0915\u0928 \u0915\u0930\u0928\u0947 \u0915\u093e \u0924\u0930\u0940\u0915\u093e"},"content":{"rendered":"\n<div class=\"wp-block-group alignwide is-style-surface-primary wp-pattern-content-banner-single-action-cta has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--1\">\n<h2 id=\"whatsapp-%e0%a4%ae%e0%a5%88%e0%a4%a8%e0%a5%87%e0%a4%9c%e0%a4%b0-%e0%a4%95%e0%a5%87-%e0%a4%ac%e0%a4%be%e0%a4%b0%e0%a5%87-%e0%a4%ae%e0%a5%87%e0%a4%82-%e0%a4%9c%e0%a4%be%e0%a4%a8%e0%a5%87%e0%a4%82\" class=\"wp-block-heading has-text-align-center\">WhatsApp \u092e\u0948\u0928\u0947\u091c\u0930 \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u091c\u093e\u0928\u0947\u0902<\/h2>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">\u0905\u092a\u0928\u0947 \u0915\u0948\u0902\u092a\u0947\u0928 \u0915\u093e \u091c\u093c\u094d\u092f\u093e\u0926\u093e \u0938\u0947 \u091c\u093c\u094d\u092f\u093e\u0926\u093e \u092b\u093c\u093e\u092f\u0926\u093e \u0909\u0920\u093e\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u091c\u093c\u0930\u0942\u0930\u0940 \u0907\u0928\u0938\u093e\u0907\u091f \u090f\u0915\u094d\u0938\u0947\u0938 \u0915\u0930\u0947\u0902.<\/p>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-0a4dc64c wp-block-columns-is-layout-flex has-2-columns\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:54px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<ul class=\"wp-block-list\">\n<li class=\"has-body-md-font-size wp-block-list-item\" style=\"padding-bottom:var(--wp--preset--spacing--40)\"><strong>WhatsApp \u092e\u0948\u0928\u0947\u091c\u0930 \u0915\u093e \u0909\u092a\u092f\u094b\u0917 \u0915\u0930\u0915\u0947 \u091a\u0948\u091f \u0915\u0940 \u0907\u0928\u0938\u093e\u0907\u091f \u0915\u094b \u092e\u0949\u0928\u093f\u091f\u0930 \u0915\u0930\u0928\u0947 \u0915\u093e \u0924\u0930\u0940\u0915\u093e \u091c\u093e\u0928\u0947\u0902.<\/strong><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-body-md-font-size wp-block-list-item\" style=\"padding-bottom:var(--wp--preset--spacing--40)\"><strong>\u090f\u091f\u094d\u0930\u093f\u092c\u094d\u092f\u0942\u0936\u0928 \u092e\u0949\u0921\u0932\u093f\u0902\u0917 \u0915\u0947 \u0938\u093e\u0925-\u0938\u093e\u0925 \u0907\u0928-\u0925\u094d\u0930\u0947\u0921 \u0914\u0930 \u0911\u095e-\u0925\u094d\u0930\u0947\u0921 \u0908\u0935\u0947\u0902\u091f \u0915\u094b \u0932\u0949\u0917 \u0915\u0930\u0928\u0947 \u0915\u093e \u092d\u0940 \u0924\u0930\u0940\u0915\u093e \u091c\u093e\u0928\u0947\u0902.<\/strong><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-body-md-font-size wp-block-list-item\" style=\"padding-bottom:var(--wp--preset--spacing--40)\"><strong>\u0905\u092a\u0928\u0947 WhatsApp \u0915\u0940 \u092a\u0930\u092b\u093c\u0949\u0930\u094d\u092e\u0947\u0902\u0938 \u0915\u0940 \u0924\u0941\u0932\u0928\u093e \u092a\u093f\u091b\u0932\u0947 \u092a\u0930\u093f\u0923\u093e\u092e\u094b\u0902 \u0914\u0930 \u0905\u0928\u094d\u092f \u091a\u0948\u0928\u0932\u094b\u0902 \u0915\u0930\u0928\u0947 \u0915\u093e \u0924\u0930\u0940\u0915\u093e \u091c\u093e\u0928\u0947\u0902.<\/strong><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-body-md-font-size wp-block-list-item\" style=\"padding-bottom:var(--wp--preset--spacing--40)\"><strong>\u0905\u092a\u0928\u0947 \u092e\u0948\u0938\u0947\u091c \u091f\u0947\u0902\u092a\u094d\u0932\u0947\u091f \u0915\u093e A\/B \u091f\u0947\u0938\u094d\u091f \u0915\u0930\u0928\u0947 \u0915\u093e \u0924\u0930\u0940\u0915\u093e \u091c\u093e\u0928\u0947\u0902.<\/strong><\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-style-default\"><img data-dominant-color=\"2f2a36\" data-has-transparency=\"false\" style=\"--dominant-color: #2f2a36;\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"525\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2022\/05\/453532850_983473513461446_6808549236101808202_n.png\" alt=\"\u0905\u092a\u0928\u0947 \u0932\u0948\u092a\u091f\u0949\u092a \u092a\u0930 \u0939\u093e\u0925 \u0930\u0916\u0915\u0930 \u092c\u0948\u0920\u093e \u090f\u0915 \u0935\u094d\u092f\u0915\u094d\u0924\u093f\" class=\"wp-image-3461 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2022\/05\/453532850_983473513461446_6808549236101808202_n.png 700w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2022\/05\/453532850_983473513461446_6808549236101808202_n.png?resize=300,225 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u092c\u0947\u0938\u093f\u0915 \u092a\u0930\u092b\u093c\u0949\u0930\u094d\u092e\u0947\u0902\u0938 \u092e\u0940\u091f\u094d\u0930\u093f\u0915\u094d\u0938 \u0938\u0947 \u0932\u0947\u0915\u0930 \u091c\u093c\u094d\u092f\u093e\u0926\u093e \u090f\u0921\u0935\u093e\u0902\u0938 \u090f\u091f\u094d\u0930\u093f\u092c\u094d\u092f\u0942\u0936\u0928 \u092e\u0949\u0921\u0932\u093f\u0902\u0917 \u0924\u0915, \u0906\u092a \u0905\u092a\u0928\u0947 \u0915\u0948\u0902\u092a\u0947\u0928 \u0915\u0940 \u092a\u0930\u092b\u093c\u0949\u0930\u094d\u092e\u0947\u0902\u0938 \u0915\u093e \u0906\u0915\u0932\u0928 \u0915\u0930\u0928\u0947 \u0914\u0930 \u0909\u0938\u0947 \u0911\u092a\u094d\u091f\u093f\u092e\u093e\u0907\u091c\u093c \u0915\u0930\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u0907\u0928-\u0925\u094d\u0930\u0947\u0921 \u0914\u0930 \u0911\u092b\u093c-\u0925\u094d\u0930\u0947\u0921 \u0908\u0935\u0947\u0902\u091f \u0915\u093e \u092e\u0942\u0932\u094d\u092f\u093e\u0902\u0915\u0928 \u0915\u0930\u0928\u0947 \u0915\u0947 \u0924\u0930\u0940\u0915\u0947 \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u0938\u093f\u0932\u0938\u093f\u0932\u0947\u0935\u093e\u0930 \u0924\u0930\u0940\u0915\u0947 \u0938\u0947 \u091c\u093e\u0928\u0947\u0902\u0917\u0947.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-cream wp-pattern-content-banner-split-text-left-cta-right has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--2\">\n<div class=\"wp-block-group alignwide is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-cab5551c wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group wp-container-content-9e2f13cb is-vertical is-layout-flex wp-container-core-group-is-layout-eb0ba1a0 wp-block-group-is-layout-flex\">\n<h2 id=\"%e0%a4%89%e0%a4%aa%e0%a4%af%e0%a5%8b%e0%a4%97-%e0%a4%95%e0%a4%be-%e0%a4%a4%e0%a4%b0%e0%a5%80%e0%a4%95%e0%a4%be-%e0%a4%b8%e0%a4%bf%e0%a4%96%e0%a4%be%e0%a4%a8%e0%a5%87-%e0%a4%b5%e0%a4%be%e0%a4%b2\" class=\"wp-block-heading is-typography-preset-heading-3 has-heading-2-font-size is-typography-preset-heading-2\">\u0909\u092a\u092f\u094b\u0917 \u0915\u093e \u0924\u0930\u0940\u0915\u093e \u0938\u093f\u0916\u093e\u0928\u0947 \u0935\u093e\u0932\u0940 \u0917\u093e\u0907\u0921 \u092a\u093e\u090f\u0901<\/h2>\n\n\n\n<p class=\"is-typography-preset-body-lg wp-block-paragraph\"><br>\u0905\u092a\u0928\u0947 WhatsApp Business \u092a\u094d\u0932\u0947\u091f\u092b\u093c\u0949\u0930\u094d\u092e \u0915\u0948\u0902\u092a\u0947\u0928 \u0915\u0947 \u0905\u0938\u0930 \u0915\u093e \u092e\u0942\u0932\u094d\u092f\u093e\u0902\u0915\u0928 \u0915\u0930\u0928\u0947 \u0914\u0930 ROI \u0915\u094b \u0911\u092a\u094d\u091f\u093f\u092e\u093e\u0907\u091c\u093c \u0915\u0930\u0928\u0947 \u0938\u0947 \u091c\u0941\u095c\u0947 \u0938\u092d\u0940 \u0924\u0930\u0940\u0915\u0947 \u091c\u093e\u0928\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u092a\u0942\u0930\u0940 \u091c\u093e\u0928\u0915\u093e\u0930\u0940 \u0926\u0947\u0916\u0947\u0902.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/wp-content\/uploads\/2026\/04\/How-to-Measure-Campaign-Effectiveness-with-the-WhatsApp-Business-Platform.pdf\">\u0905\u092d\u0940 \u0921\u093e\u0909\u0928\u0932\u094b\u0921 \u0915\u0930\u0947\u0902<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-dark-green wp-pattern-content-banner-split-text-left-media-right has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-dark-green--3 wp-block-block\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-3fdce367 wp-block-columns-is-layout-flex has-2-columns\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-d03b967c wp-block-group-is-layout-flex\">\n<h2 id=\"whatsapp-business-%e0%a4%aa%e0%a5%8d%e0%a4%b2%e0%a5%87%e0%a4%9f%e0%a4%ab%e0%a4%bc%e0%a5%89%e0%a4%b0%e0%a5%8d%e0%a4%ae-%e0%a4%95%e0%a5%87-%e0%a4%b0%e0%a4%bf%e0%a4%b8%e0%a5%8b%e0%a4%b0%e0%a5%8d%e0%a4%b8\" class=\"wp-block-heading is-typography-preset-heading-1 is-typography-preset-heading-2\">WhatsApp Business \u092a\u094d\u0932\u0947\u091f\u092b\u093c\u0949\u0930\u094d\u092e \u0915\u0947 \u0930\u093f\u0938\u094b\u0930\u094d\u0938<\/h2>\n\n\n\n<p class=\"is-typography-preset-body-lg wp-block-paragraph\">\u0909\u0928 \u0938\u092d\u0940 \u0924\u0930\u0940\u0915\u094b\u0902 \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u091c\u093e\u0928\u0947\u0902 \u091c\u093f\u0928\u0915\u0940 \u092e\u0926\u0926 \u0938\u0947 \u0906\u092a WhatsApp Business \u092a\u094d\u0932\u0947\u091f\u092b\u093c\u0949\u0930\u094d\u092e \u0915\u093e \u0909\u092a\u092f\u094b\u0917 \u0915\u0930\u0915\u0947 \u0915\u093f\u0938\u0940 \u0935\u094d\u092f\u0915\u094d\u0924\u093f \u0915\u0947 \u0915\u0938\u094d\u091f\u092e\u0930 \u092c\u0928\u0928\u0947 \u0915\u0947 \u0938\u092b\u093c\u0930 \u0915\u0947 \u0939\u0930 \u092a\u0921\u093c\u093e\u0935 \u092a\u0930 \u0909\u0928\u0915\u0947 \u0938\u093e\u0925 \u092c\u0947\u0939\u0924\u0930 \u0930\u093f\u0932\u0947\u0936\u0928\u0936\u093f\u092a \u092c\u0928\u093e \u0938\u0915\u0924\u0947 \u0939\u0948\u0902 \u0914\u0930 \u0905\u092a\u0928\u0947 \u092c\u093f\u091c\u093c\u0928\u0947\u0938 \u0915\u093e \u092b\u093c\u093e\u092f\u0926\u093e \u092c\u0922\u093c\u093e \u0938\u0915\u0924\u0947 \u0939\u0948\u0902.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-92325df2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-default has-icon\"><a data-ms=\"{&quot;creative&quot;:&quot;button&quot;,&quot;creative_detail&quot;:&quot;WhatsAppBusinessPlatformResources_WhatsAppBusinessPlatformResources_Footer_Button&quot;}\" class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/hi\/resources\/resource-library\/whatsapp-business-platform-resources\/\">WhatsApp Business \u092a\u094d\u0932\u0947\u091f\u092b\u093c\u0949\u0930\u094d\u092e \u0915\u0947 \u0930\u093f\u0938\u094b\u0930\u094d\u0938<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column wp-pattern-content-banner-split__media is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group wp-pattern-content-banner-split__media-overlap is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-large has-custom-border wp-pattern-content-banner-split__image-back\"><img data-dominant-color=\"9e7c75\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"800\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-2-409416982147677.jpg?w=600\" alt=\"\u092e\u094b\u092c\u093e\u0907\u0932 \u0914\u0930 \u092c\u0948\u0917 \u0932\u093f\u090f \u0939\u0941\u090f \u090f\u0915 \u092e\u0939\u093f\u0932\u093e \u0938\u0921\u093c\u0915 \u092a\u0930 \u092a\u0948\u0926\u0932 \u091c\u093e \u0930\u0939\u0940 \u0939\u0948\" class=\"wp-image-798 not-transparent\" style=\"--dominant-color: #9e7c75; border-top-left-radius:12px;border-top-right-radius:12px;border-bottom-left-radius:0px;border-bottom-right-radius:0px\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-2-409416982147677.jpg 600w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-2-409416982147677.jpg?resize=225,300 225w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large has-custom-border wp-pattern-content-banner-split__image-front\"><img data-dominant-color=\"504138\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg?w=700\" alt=\"\u090f\u0915 \u092a\u0941\u0930\u0941\u0937 \u0914\u0930 \u090f\u0915 \u092e\u0939\u093f\u0932\u093e, \u0926\u0942\u0938\u0930\u0940 \u092e\u0939\u093f\u0932\u093e \u0915\u0947 \u0932\u0948\u092a\u091f\u0949\u092a \u0938\u094d\u0915\u094d\u0930\u0940\u0928 \u092a\u0930 \u0926\u0947\u0916 \u0930\u0939\u0947 \u0939\u0948\u0902 \u0915\u093f \u0935\u0939 \u0915\u094d\u092f\u093e \u0936\u0947\u092f\u0930 \u0915\u0930 \u0930\u0939\u0940 \u0939\u0948\" class=\"wp-image-797 not-transparent\" style=\"--dominant-color: #504138; border-radius:12px\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg 700w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg?resize=150,150 150w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg?resize=300,300 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>WhatsApp Business \u092a\u094d\u0932\u0947\u091f\u092b\u093c\u0949\u0930\u094d\u092e \u0915\u0947 \u091c\u093c\u0930\u093f\u090f \u0906\u092a \u0916\u0930\u0940\u0926\u093e\u0930\u0940 \u0915\u0940 \u092a\u0942\u0930\u0940 \u092a\u094d\u0930\u0915\u094d\u0930\u093f\u092f\u093e \u0915\u0947 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