{"id":7210,"date":"2025-07-23T12:10:33","date_gmt":"2025-07-23T16:10:33","guid":{"rendered":"https:\/\/whatsappbusiness.com\/resources\/resource-library\/mengakselerasi-dampak-agen-ai-di-perusahaan\/"},"modified":"2026-04-30T14:59:05","modified_gmt":"2026-04-30T18:59:05","slug":"forrester-generative-ai-survey-enterprise","status":"publish","type":"resource","link":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/","title":{"rendered":"Mengakselerasi Dampak Agen AI di Perusahaan"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--1\">\n<div class=\"wp-block-group alignwide is-style-surface-primary is-vertical is-layout-flex wp-container-core-group-is-layout-239ed366 wp-block-group-is-layout-flex is-style-surface-primary--2\" style=\"margin-top:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\">\n<h1 id=\"evolusi-genai-untuk-interaksi-pelanggan-perusahaan\" class=\"wp-block-heading has-text-align-center alignwide\">Evolusi genAI untuk interaksi pelanggan perusahaan<\/h1>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Dalam studi ini, Anda akan menemukan insight global dari dua survei AI yang menunjukkan jebakan saat ini dan potensi masa depan agen percakapan yang didukung genAI.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-style-surface-primary has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--3\" style=\"margin-top:var(--wp--preset--spacing--0);margin-bottom:var(--wp--preset--spacing--0);padding-top:var(--wp--preset--spacing--0)\">\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 40%\"><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-7d13bd9c wp-block-group-is-layout-flex\">\n<ul class=\"wp-block-list\">\n<li class=\"is-typography-preset-heading-4 wp-block-list-item\" style=\"padding-bottom:var(--wp--preset--spacing--56)\">Jelajahi cara brand besar menerapkan agen genAI untuk meningkatkan komunikasi dengan pelanggan<\/li>\n\n\n\n<li class=\"is-typography-preset-heading-4 wp-block-list-item\" style=\"padding-bottom:var(--wp--preset--spacing--56)\">Temukan insight survei AI tentang sentimen pelanggan dan bisnis terhadap pengalaman yang didukung genAI<\/li>\n\n\n\n<li class=\"is-typography-preset-heading-4 wp-block-list-item\">Dapatkan rekomendasi utama untuk membantu mempercepat ROI dari agen AI di perusahaan<\/li>\n<\/ul>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"abb2aa\" data-has-transparency=\"false\" style=\"--dominant-color: #abb2aa;\" loading=\"lazy\" decoding=\"async\" width=\"1100\" height=\"1100\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-enterprise_EN.jpg?w=1024\" alt=\"GenAI Enterprise headline preview\" class=\"wp-image-1139 size-full not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-enterprise_EN.jpg 1100w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-enterprise_EN.jpg?resize=150,150 150w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-enterprise_EN.jpg?resize=300,300 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-enterprise_EN.jpg?resize=768,768 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-enterprise_EN.jpg?resize=1024,1024 1024w\" sizes=\"auto, (max-width: 1100px) 100vw, 1100px\" \/><\/figure><\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-cream wp-pattern-content-banner-split-text-left-cta-right has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--4\">\n<div class=\"wp-block-group alignwide is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-cab5551c wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group wp-container-content-9e2f13cb is-vertical is-layout-flex wp-container-core-group-is-layout-eb0ba1a0 wp-block-group-is-layout-flex\">\n<h2 id=\"unduh-studi-ai\" class=\"wp-block-heading is-typography-preset-heading-3 has-heading-2-font-size is-typography-preset-heading-2\">Unduh studi AI<\/h2>\n\n\n\n<p class=\"is-typography-preset-body-lg wp-block-paragraph\">Dalami insight tentang genAI perusahaan untuk membantu bisnis Anda menyelesaikan banyak hal dengan percakapan.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/facebook.com\/business\/f\/2329266574176855\">Unduh sekarang<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-dark-green wp-pattern-content-banner-split-text-left-media-right has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-dark-green--5 wp-block-block\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-3fdce367 wp-block-columns-is-layout-flex has-2-columns\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-d03b967c wp-block-group-is-layout-flex\">\n<h2 id=\"sumber-informasi-platform-whatsapp-business\" class=\"wp-block-heading is-typography-preset-heading-1 is-typography-preset-heading-2\">Sumber Informasi Platform WhatsApp Business<\/h2>\n\n\n\n<p class=\"is-typography-preset-body-lg wp-block-paragraph\">Pelajari semua cara yang bisa Anda lakukan untuk membangun hubungan lebih mendalam dan meningkatkan nilai bagi bisnis Anda di seluruh rangkaian perjalanan pelanggan menggunakan platform WhatsApp Business.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-92325df2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-default has-icon\"><a data-ms=\"{&quot;creative&quot;:&quot;button&quot;,&quot;creative_detail&quot;:&quot;WhatsAppBusinessPlatformResources_WhatsAppBusinessPlatformResources_Footer_Button&quot;}\" class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/whatsapp-business-platform-resources\/\">Sumber Informasi Platform WhatsApp Business<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column wp-pattern-content-banner-split__media is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group wp-pattern-content-banner-split__media-overlap is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-large has-custom-border wp-pattern-content-banner-split__image-back\"><img data-dominant-color=\"9e7c75\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"800\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-2-409416982147677.jpg?w=600\" alt=\"Wanita memegang telepon genggam dan tas sambil berjalan kaki\" class=\"wp-image-798 not-transparent\" style=\"--dominant-color: #9e7c75; border-top-left-radius:12px;border-top-right-radius:12px;border-bottom-left-radius:0px;border-bottom-right-radius:0px\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-2-409416982147677.jpg 600w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-2-409416982147677.jpg?resize=225,300 225w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large has-custom-border wp-pattern-content-banner-split__image-front\"><img data-dominant-color=\"504138\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg?w=700\" alt=\"Pria dan wanita melihat wanita berbagi konten di layar laptopnya\" class=\"wp-image-797 not-transparent\" style=\"--dominant-color: #504138; border-radius:12px\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg 700w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg?resize=150,150 150w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg?resize=300,300 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Kemajuan pesat genAI membuka jalan bagi agen AI untuk membantu perusahaan besar berinteraksi dengan pelanggan menggunakan cara baru. Apa yang dipersiapkan para pimpinan perusahaan dan apa ekspektasi konsumen? Jelajahi insight survei AI dalam studi Forrester Consulting ini yang ditugaskan oleh Meta.<\/p>\n","protected":false},"author":21,"featured_media":7211,"template":"","meta":{"wab_resource_header_eyebrow_text":"Studi AI","wab_resource_header_button_1_text":"","wab_resource_header_button_1_url":"","wab_resource_header_button_2_text":"Dapatkan studi","wab_resource_header_button_2_url":"","wab_hide_header_excerpt":false,"wab_use_custom_excerpt":false,"wab_custom_excerpt":"","wab_delivery_format":"","wab_external_url":"","wab_file_id":0,"wab_author_name":"","wab_reading_time":0,"wab_difficulty_level":"","wab_content_reviewed_date":"","footnotes":""},"content-type":[],"product":[314,312],"business-size":[326],"class_list":["post-7210","resource","type-resource","status-publish","has-post-thumbnail","hentry","product-iklan-yang-mengarahkan-ke-whatsapp","product-platform-whatsapp-business","business-size-perusahaan"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Studi AI: Berinteraksi dengan Pelanggan Menggunakan Agen AI Perusahaan | WhatsApp for Business<\/title>\n<meta name=\"description\" content=\"Pelajari cara perusahaan besar menerapkan genAI dan mengakselerasi dampak agen AI untuk komunikasi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mengakselerasi Dampak Agen AI di Perusahaan\" \/>\n<meta property=\"og:description\" content=\"Pelajari cara perusahaan besar menerapkan genAI dan mengakselerasi dampak agen AI untuk komunikasi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/\" \/>\n<meta property=\"og:site_name\" content=\"WhatsApp for Business\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/WhatsAppBiz\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-30T18:59:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-enterprise.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1300\" \/>\n\t<meta property=\"og:image:height\" content=\"1300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-enterprise\\\/\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-enterprise\\\/\",\"name\":\"Studi AI: Berinteraksi dengan Pelanggan Menggunakan Agen AI Perusahaan | WhatsApp for Business\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-enterprise\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-enterprise\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/forrester-genai-enterprise.jpg\",\"datePublished\":\"2025-07-23T16:10:33+00:00\",\"dateModified\":\"2026-04-30T18:59:05+00:00\",\"description\":\"Pelajari cara perusahaan besar menerapkan genAI dan mengakselerasi dampak agen AI untuk komunikasi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-enterprise\\\/#breadcrumb\"},\"inLanguage\":\"id\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-enterprise\\\/\"]}],\"author\":\"WhatsApp for Business\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"id\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-enterprise\\\/#primaryimage\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/forrester-genai-enterprise.jpg\",\"contentUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/forrester-genai-enterprise.jpg\",\"width\":1300,\"height\":1300,\"caption\":\"Pria dan wanita mendiskusikan hal yang ada di komputer\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-enterprise\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Beranda\",\"item\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sumber informasi\",\"item\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Mengakselerasi Dampak Agen AI di Perusahaan\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#website\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/\",\"name\":\"WhatsApp for Business\",\"description\":\"Do more with conversations\",\"publisher\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"id\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#organization\",\"name\":\"WhatsApp untuk Bisnis\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"id\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Digital_Inline_White_RGB_2026.svg\",\"contentUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Digital_Inline_White_RGB_2026.svg\",\"width\":1487,\"height\":346,\"caption\":\"WhatsApp untuk Bisnis\"},\"image\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/WhatsAppBiz\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/whatsapp-business\",\"https:\\\/\\\/www.instagram.com\\\/whatsappforbusiness\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Studi AI: Berinteraksi dengan Pelanggan Menggunakan Agen AI Perusahaan | WhatsApp for Business","description":"Pelajari cara perusahaan besar menerapkan genAI dan mengakselerasi dampak agen AI untuk komunikasi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/","og_locale":"id_ID","og_type":"article","og_title":"Mengakselerasi Dampak Agen AI di Perusahaan","og_description":"Pelajari cara perusahaan besar menerapkan genAI dan mengakselerasi dampak agen AI untuk komunikasi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.","og_url":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/","og_site_name":"WhatsApp for Business","article_publisher":"https:\/\/www.facebook.com\/WhatsAppBiz","article_modified_time":"2026-04-30T18:59:05+00:00","og_image":[{"width":1300,"height":1300,"url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-enterprise.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/","url":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/","name":"Studi AI: Berinteraksi dengan Pelanggan Menggunakan Agen AI Perusahaan | WhatsApp for Business","isPartOf":{"@id":"https:\/\/whatsappbusiness.com\/id\/#website"},"primaryImageOfPage":{"@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/#primaryimage"},"image":{"@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/#primaryimage"},"thumbnailUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-enterprise.jpg","datePublished":"2025-07-23T16:10:33+00:00","dateModified":"2026-04-30T18:59:05+00:00","description":"Pelajari cara perusahaan besar menerapkan genAI dan mengakselerasi dampak agen AI untuk komunikasi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.","breadcrumb":{"@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/#breadcrumb"},"inLanguage":"id","potentialAction":[{"@type":"ReadAction","target":["https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/"]}],"author":"WhatsApp for Business"},{"@type":"ImageObject","inLanguage":"id","@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/#primaryimage","url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-enterprise.jpg","contentUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-enterprise.jpg","width":1300,"height":1300,"caption":"Pria dan wanita mendiskusikan hal yang ada di komputer"},{"@type":"BreadcrumbList","@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Beranda","item":"https:\/\/whatsappbusiness.com\/id\/"},{"@type":"ListItem","position":2,"name":"Sumber informasi","item":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/"},{"@type":"ListItem","position":3,"name":"Mengakselerasi Dampak Agen AI di Perusahaan"}]},{"@type":"WebSite","@id":"https:\/\/whatsappbusiness.com\/id\/#website","url":"https:\/\/whatsappbusiness.com\/id\/","name":"WhatsApp for Business","description":"Do more with conversations","publisher":{"@id":"https:\/\/whatsappbusiness.com\/id\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/whatsappbusiness.com\/id\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"id"},{"@type":"Organization","@id":"https:\/\/whatsappbusiness.com\/id\/#organization","name":"WhatsApp untuk Bisnis","url":"https:\/\/whatsappbusiness.com\/id\/","logo":{"@type":"ImageObject","inLanguage":"id","@id":"https:\/\/whatsappbusiness.com\/id\/#\/schema\/logo\/image\/","url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/Digital_Inline_White_RGB_2026.svg","contentUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/Digital_Inline_White_RGB_2026.svg","width":1487,"height":346,"caption":"WhatsApp untuk Bisnis"},"image":{"@id":"https:\/\/whatsappbusiness.com\/id\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/WhatsAppBiz","https:\/\/www.linkedin.com\/showcase\/whatsapp-business","https:\/\/www.instagram.com\/whatsappforbusiness"]}]}},"parsely":{"version":"1.1.0","canonical_url":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Mengakselerasi Dampak Agen AI di Perusahaan","url":"http:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-enterprise\/"},"thumbnailUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-enterprise.jpg?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-enterprise.jpg"},"articleSection":"Uncategorized @id","author":[{"@type":"Person","name":"ryanabeling"}],"creator":["ryanabeling"],"publisher":{"@type":"Organization","name":"WhatsApp for Business","logo":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/Digital_Inline_White_RGB_2026.svg"},"keywords":[],"dateCreated":"2025-07-23T16:10:33Z","datePublished":"2025-07-23T16:10:33Z","dateModified":"2026-04-30T18:59:05Z"},"rendered":"<script type=\"application\/ld+json\" class=\"wp-parsely-metadata\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"NewsArticle\",\"headline\":\"Mengakselerasi Dampak Agen AI di Perusahaan\",\"url\":\"http:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-enterprise\\\/\",\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-enterprise\\\/\"},\"thumbnailUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/forrester-genai-enterprise.jpg?w=150&h=150&crop=1\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/forrester-genai-enterprise.jpg\"},\"articleSection\":\"Uncategorized @id\",\"author\":[{\"@type\":\"Person\",\"name\":\"ryanabeling\"}],\"creator\":[\"ryanabeling\"],\"publisher\":{\"@type\":\"Organization\",\"name\":\"WhatsApp for Business\",\"logo\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Digital_Inline_White_RGB_2026.svg\"},\"keywords\":[],\"dateCreated\":\"2025-07-23T16:10:33Z\",\"datePublished\":\"2025-07-23T16:10:33Z\",\"dateModified\":\"2026-04-30T18:59:05Z\"}<\/script>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/whatsappbusiness.com\/p.js"},"_links":{"self":[{"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/resources\/7210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/types\/resource"}],"author":[{"embeddable":true,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/users\/21"}],"version-history":[{"count":1,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/resources\/7210\/revisions"}],"predecessor-version":[{"id":7212,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/resources\/7210\/revisions\/7212"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/media\/7211"}],"wp:attachment":[{"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/media?parent=7210"}],"wp:term":[{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/content-type?post=7210"},{"taxonomy":"product","embeddable":true,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/product?post=7210"},{"taxonomy":"business-size","embeddable":true,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/business-size?post=7210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}