{"id":8084,"date":"2025-07-23T11:58:42","date_gmt":"2025-07-23T15:58:42","guid":{"rendered":"https:\/\/whatsappbusiness.com\/resources\/resource-library\/komunikasi-pelanggan-yang-terus-berkembang-di-brasil-dengan-genai\/"},"modified":"2026-04-30T14:59:05","modified_gmt":"2026-04-30T18:59:05","slug":"forrester-generative-ai-survey-brazil","status":"publish","type":"resource","link":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/","title":{"rendered":"Komunikasi Pelanggan yang Terus Berkembang di Brasil dengan GenAI"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--1\">\n<div class=\"wp-block-group alignwide is-style-surface-primary is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-07248f51 wp-block-group-is-layout-flex is-style-surface-primary--2\" style=\"padding-top:0\">\n<h2 id=\"perkembangan-genai-untuk-interaksi-pelanggan-di-brasil\" class=\"wp-block-heading is-typography-preset-heading-3\">Perkembangan genAI untuk interaksi pelanggan di Brasil<\/h2>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-lg wp-block-paragraph\">Dalam studi ini, Anda akan menemukan insight regional dari dua survei AI yang menunjukkan jebakan saat ini dan potensi masa depan agen percakapan yang didukung genAI.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-center\" style=\"grid-template-columns:auto 45%\"><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-7d13bd9c wp-block-group-is-layout-flex\">\n<ul class=\"wp-block-list\">\n<li class=\"is-typography-preset-heading-4 wp-block-list-item\" style=\"padding-bottom:var(--wp--preset--spacing--32-56)\">Jelajahi cara brand besar menerapkan agen genAI untuk meningkatkan kualitas komunikasi dengan pelanggan<\/li>\n\n\n\n<li class=\"is-typography-preset-heading-4 wp-block-list-item\" style=\"padding-bottom:var(--wp--preset--spacing--32-56)\">Temukan insight survei AI tentang sentimen pelanggan dan bisnis terhadap pengalaman yang didukung genAI<\/li>\n\n\n\n<li class=\"is-typography-preset-heading-4 wp-block-list-item\">Dapatkan rekomendasi utama untuk membantu mempercepat ROI dari agen AI di bisnis Anda<\/li>\n<\/ul>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"abb2aa\" data-has-transparency=\"false\" style=\"--dominant-color: #abb2aa;\" loading=\"lazy\" decoding=\"async\" width=\"1100\" height=\"1100\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-brazil_EN-1-.jpg\" alt=\"Brazil's focus on GenAI headline cover\" class=\"wp-image-1138 size-full not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-brazil_EN-1-.jpg 1100w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-brazil_EN-1-.jpg?resize=150,150 150w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-brazil_EN-1-.jpg?resize=300,300 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-brazil_EN-1-.jpg?resize=768,768 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-preview-brazil_EN-1-.jpg?resize=1024,1024 1024w\" sizes=\"auto, (max-width: 1100px) 100vw, 1100px\" \/><\/figure><\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-cream wp-pattern-content-banner-split-text-left-cta-right has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--3\">\n<div class=\"wp-block-group alignwide is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-cab5551c wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group wp-container-content-9e2f13cb is-vertical is-layout-flex wp-container-core-group-is-layout-eb0ba1a0 wp-block-group-is-layout-flex\">\n<h2 id=\"unduh-studi-ai\" class=\"wp-block-heading is-typography-preset-heading-3 has-heading-2-font-size is-typography-preset-heading-2\">Unduh studi AI<\/h2>\n\n\n\n<p class=\"is-typography-preset-body-lg wp-block-paragraph\">Dalami insight tentang genAI di Brasil untuk membantu bisnis Anda menyelesaikan banyak hal dengan percakapan.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/facebook.com\/business\/f\/722351577388786\">Unduh sekarang<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-dark-green wp-pattern-content-banner-split-text-left-media-right has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-dark-green--4 wp-block-block\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-3fdce367 wp-block-columns-is-layout-flex has-2-columns\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-d03b967c wp-block-group-is-layout-flex\">\n<h2 id=\"sumber-informasi-platform-whatsapp-business\" class=\"wp-block-heading is-typography-preset-heading-1 is-typography-preset-heading-2\">Sumber Informasi Platform WhatsApp Business<\/h2>\n\n\n\n<p class=\"is-typography-preset-body-lg wp-block-paragraph\">Pelajari semua cara yang bisa Anda lakukan untuk membangun hubungan lebih mendalam dan meningkatkan nilai bagi bisnis Anda di seluruh rangkaian perjalanan pelanggan menggunakan platform WhatsApp Business.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-92325df2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-default has-icon\"><a data-ms=\"{&quot;creative&quot;:&quot;button&quot;,&quot;creative_detail&quot;:&quot;WhatsAppBusinessPlatformResources_WhatsAppBusinessPlatformResources_Footer_Button&quot;}\" class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/whatsapp-business-platform-resources\/\">Sumber Informasi Platform WhatsApp Business<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column wp-pattern-content-banner-split__media is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group wp-pattern-content-banner-split__media-overlap is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-large has-custom-border wp-pattern-content-banner-split__image-back\"><img data-dominant-color=\"9e7c75\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"800\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-2-409416982147677.jpg?w=600\" alt=\"Wanita memegang telepon genggam dan tas sambil berjalan kaki\" class=\"wp-image-798 not-transparent\" style=\"--dominant-color: #9e7c75; border-top-left-radius:12px;border-top-right-radius:12px;border-bottom-left-radius:0px;border-bottom-right-radius:0px\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-2-409416982147677.jpg 600w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-2-409416982147677.jpg?resize=225,300 225w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large has-custom-border wp-pattern-content-banner-split__image-front\"><img data-dominant-color=\"504138\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"700\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg?w=700\" alt=\"Pria dan wanita melihat wanita berbagi konten di layar laptopnya\" class=\"wp-image-797 not-transparent\" style=\"--dominant-color: #504138; border-radius:12px\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg 700w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg?resize=150,150 150w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Business-App-Business-Platform-Content-Hub-1.jpg?resize=300,300 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Bisnis di Brasil dari berbagai ukuran sedang mengubah strategi interaksi pelanggan dengan bantuan AI generatif dan potensi yang ditawarkan agen AI. Studi Forrester Consulting ini, yang diprakarsai oleh Meta, mengeksplorasi insight survei AI dari sudut pandang konsumen dan pemimpin bisnis.<\/p>\n","protected":false},"author":21,"featured_media":8085,"template":"","meta":{"wab_resource_header_eyebrow_text":"Studi AI","wab_resource_header_button_1_text":"","wab_resource_header_button_1_url":"","wab_resource_header_button_2_text":"Dapatkan studi","wab_resource_header_button_2_url":"","wab_hide_header_excerpt":false,"wab_use_custom_excerpt":false,"wab_custom_excerpt":"","wab_delivery_format":"","wab_external_url":"","wab_file_id":0,"wab_author_name":"","wab_reading_time":0,"wab_difficulty_level":"","wab_content_reviewed_date":"","footnotes":""},"business-size":[326,325],"content-type":[],"product":[313,314,312],"class_list":["post-8084","resource","type-resource","status-publish","has-post-thumbnail","hentry","business-size-perusahaan","business-size-ukm","product-aplikasi-whatsapp-business","product-iklan-yang-mengarahkan-ke-whatsapp","product-platform-whatsapp-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Studi AI: GenAI untuk Komunikasi Pelanggan di Brasil | WhatsApp for Business<\/title>\n<meta name=\"description\" content=\"Temukan cara perusahaan di Brasil menerapkan genAI dan agen AI untuk interaksi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Komunikasi Pelanggan yang Terus Berkembang di Brasil dengan GenAI\" \/>\n<meta property=\"og:description\" content=\"Temukan cara perusahaan di Brasil menerapkan genAI dan agen AI untuk interaksi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/\" \/>\n<meta property=\"og:site_name\" content=\"WhatsApp for Business\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/WhatsAppBiz\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-30T18:59:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-brazil.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1387\" \/>\n\t<meta property=\"og:image:height\" content=\"1366\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-brazil\\\/\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-brazil\\\/\",\"name\":\"Studi AI: GenAI untuk Komunikasi Pelanggan di Brasil | WhatsApp for Business\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-brazil\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-brazil\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/forrester-genai-brazil.jpg\",\"datePublished\":\"2025-07-23T15:58:42+00:00\",\"dateModified\":\"2026-04-30T18:59:05+00:00\",\"description\":\"Temukan cara perusahaan di Brasil menerapkan genAI dan agen AI untuk interaksi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-brazil\\\/#breadcrumb\"},\"inLanguage\":\"id\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-brazil\\\/\"]}],\"author\":\"WhatsApp for Business\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"id\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-brazil\\\/#primaryimage\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/forrester-genai-brazil.jpg\",\"contentUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/forrester-genai-brazil.jpg\",\"width\":1387,\"height\":1366,\"caption\":\"Pria menggunakan teleponnya.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-brazil\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Beranda\",\"item\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sumber informasi\",\"item\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Komunikasi Pelanggan yang Terus Berkembang di Brasil dengan GenAI\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#website\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/\",\"name\":\"WhatsApp for Business\",\"description\":\"Do more with conversations\",\"publisher\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"id\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#organization\",\"name\":\"WhatsApp untuk Bisnis\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"id\",\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Digital_Inline_White_RGB_2026.svg\",\"contentUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Digital_Inline_White_RGB_2026.svg\",\"width\":1487,\"height\":346,\"caption\":\"WhatsApp untuk Bisnis\"},\"image\":{\"@id\":\"https:\\\/\\\/whatsappbusiness.com\\\/id\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/WhatsAppBiz\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/whatsapp-business\",\"https:\\\/\\\/www.instagram.com\\\/whatsappforbusiness\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Studi AI: GenAI untuk Komunikasi Pelanggan di Brasil | WhatsApp for Business","description":"Temukan cara perusahaan di Brasil menerapkan genAI dan agen AI untuk interaksi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/","og_locale":"id_ID","og_type":"article","og_title":"Komunikasi Pelanggan yang Terus Berkembang di Brasil dengan GenAI","og_description":"Temukan cara perusahaan di Brasil menerapkan genAI dan agen AI untuk interaksi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.","og_url":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/","og_site_name":"WhatsApp for Business","article_publisher":"https:\/\/www.facebook.com\/WhatsAppBiz","article_modified_time":"2026-04-30T18:59:05+00:00","og_image":[{"width":1387,"height":1366,"url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-brazil.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/","url":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/","name":"Studi AI: GenAI untuk Komunikasi Pelanggan di Brasil | WhatsApp for Business","isPartOf":{"@id":"https:\/\/whatsappbusiness.com\/id\/#website"},"primaryImageOfPage":{"@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/#primaryimage"},"image":{"@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/#primaryimage"},"thumbnailUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-brazil.jpg","datePublished":"2025-07-23T15:58:42+00:00","dateModified":"2026-04-30T18:59:05+00:00","description":"Temukan cara perusahaan di Brasil menerapkan genAI dan agen AI untuk interaksi pelanggan dan pengiriman pesan bisnis. Baca studi lengkapnya dari Forrester Consulting dan Meta.","breadcrumb":{"@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/#breadcrumb"},"inLanguage":"id","potentialAction":[{"@type":"ReadAction","target":["https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/"]}],"author":"WhatsApp for Business"},{"@type":"ImageObject","inLanguage":"id","@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/#primaryimage","url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-brazil.jpg","contentUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-brazil.jpg","width":1387,"height":1366,"caption":"Pria menggunakan teleponnya."},{"@type":"BreadcrumbList","@id":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Beranda","item":"https:\/\/whatsappbusiness.com\/id\/"},{"@type":"ListItem","position":2,"name":"Sumber informasi","item":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/"},{"@type":"ListItem","position":3,"name":"Komunikasi Pelanggan yang Terus Berkembang di Brasil dengan GenAI"}]},{"@type":"WebSite","@id":"https:\/\/whatsappbusiness.com\/id\/#website","url":"https:\/\/whatsappbusiness.com\/id\/","name":"WhatsApp for Business","description":"Do more with conversations","publisher":{"@id":"https:\/\/whatsappbusiness.com\/id\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/whatsappbusiness.com\/id\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"id"},{"@type":"Organization","@id":"https:\/\/whatsappbusiness.com\/id\/#organization","name":"WhatsApp untuk Bisnis","url":"https:\/\/whatsappbusiness.com\/id\/","logo":{"@type":"ImageObject","inLanguage":"id","@id":"https:\/\/whatsappbusiness.com\/id\/#\/schema\/logo\/image\/","url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/Digital_Inline_White_RGB_2026.svg","contentUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/Digital_Inline_White_RGB_2026.svg","width":1487,"height":346,"caption":"WhatsApp untuk Bisnis"},"image":{"@id":"https:\/\/whatsappbusiness.com\/id\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/WhatsAppBiz","https:\/\/www.linkedin.com\/showcase\/whatsapp-business","https:\/\/www.instagram.com\/whatsappforbusiness"]}]}},"parsely":{"version":"1.1.0","canonical_url":"https:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"NewsArticle","headline":"Komunikasi Pelanggan yang Terus Berkembang di Brasil dengan GenAI","url":"http:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/whatsappbusiness.com\/id\/resources\/resource-library\/forrester-generative-ai-survey-brazil\/"},"thumbnailUrl":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-brazil.jpg?w=150&h=150&crop=1","image":{"@type":"ImageObject","url":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/forrester-genai-brazil.jpg"},"articleSection":"Uncategorized @id","author":[{"@type":"Person","name":"ryanabeling"}],"creator":["ryanabeling"],"publisher":{"@type":"Organization","name":"WhatsApp for Business","logo":"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/Digital_Inline_White_RGB_2026.svg"},"keywords":[],"dateCreated":"2025-07-23T15:58:42Z","datePublished":"2025-07-23T15:58:42Z","dateModified":"2026-04-30T18:59:05Z"},"rendered":"<script type=\"application\/ld+json\" class=\"wp-parsely-metadata\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"NewsArticle\",\"headline\":\"Komunikasi Pelanggan yang Terus Berkembang di Brasil dengan GenAI\",\"url\":\"http:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-brazil\\\/\",\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/whatsappbusiness.com\\\/id\\\/resources\\\/resource-library\\\/forrester-generative-ai-survey-brazil\\\/\"},\"thumbnailUrl\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/forrester-genai-brazil.jpg?w=150&h=150&crop=1\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/forrester-genai-brazil.jpg\"},\"articleSection\":\"Uncategorized @id\",\"author\":[{\"@type\":\"Person\",\"name\":\"ryanabeling\"}],\"creator\":[\"ryanabeling\"],\"publisher\":{\"@type\":\"Organization\",\"name\":\"WhatsApp for Business\",\"logo\":\"https:\\\/\\\/whatsappbusiness.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Digital_Inline_White_RGB_2026.svg\"},\"keywords\":[],\"dateCreated\":\"2025-07-23T15:58:42Z\",\"datePublished\":\"2025-07-23T15:58:42Z\",\"dateModified\":\"2026-04-30T18:59:05Z\"}<\/script>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/whatsappbusiness.com\/p.js"},"_links":{"self":[{"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/resources\/8084","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/resources"}],"about":[{"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/types\/resource"}],"author":[{"embeddable":true,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/users\/21"}],"version-history":[{"count":2,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/resources\/8084\/revisions"}],"predecessor-version":[{"id":15809,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/resources\/8084\/revisions\/15809"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/media\/8085"}],"wp:attachment":[{"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/media?parent=8084"}],"wp:term":[{"taxonomy":"business-size","embeddable":true,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/business-size?post=8084"},{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/content-type?post=8084"},{"taxonomy":"product","embeddable":true,"href":"https:\/\/whatsappbusiness.com\/id\/wp-json\/wp\/v2\/product?post=8084"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}