{"id":12409,"date":"2025-11-25T00:00:00","date_gmt":"2025-11-25T05:00:00","guid":{"rendered":"https:\/\/whatsappbusiness.com\/resources\/success-stories\/shark-tank-mexico\/"},"modified":"2026-04-30T16:56:33","modified_gmt":"2026-04-30T20:56:33","slug":"shark-tank-mexico","status":"publish","type":"success-story","link":"https:\/\/whatsappbusiness.com\/id\/resources\/success-stories\/shark-tank-mexico\/","title":{"rendered":"Shark Tank Mexico"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-style-surface-primary wp-pattern-content-logos-text has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--1\">\n<div class=\"wp-block-group alignwide wp-pattern-content-logos-text__inner is-layout-grid wp-container-core-group-is-layout-9c165146 wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group wp-pattern-content-logos-text__logos is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-612abace wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-fe1e3c8b wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.facebook.com\/SharkTankMexico\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-dominant-color=\"737373\" data-has-transparency=\"false\" style=\"--dominant-color: #737373;\" loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"117\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/shark-tank-mexico-logo.jpg\" alt=\"\" class=\"wp-image-1920 not-transparent\"\/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-sm wp-block-paragraph\">Brand<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-content-logos-text__content is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-6da93d19 wp-block-group-is-layout-flex\">\n<h2 id=\"sony-channel-menarik-pelanggan-baru-ke-pengalaman-berkirim-pesan-whatsapp-untuk-acara-tv-terpopuler-shark-tank-mexico-memakai-iklan-yang-mengarahkan-ke-whatsapp-lalu-menindaklanjuti-pelanggan-denga\" class=\"wp-block-heading is-typography-preset-heading-2 is-typography-preset-heading-4\">Sony Channel menarik pelanggan baru ke pengalaman berkirim pesan WhatsApp untuk acara TV terpopuler, <i>Shark Tank Mexico<\/i>, memakai iklan yang mengarahkan ke WhatsApp, lalu menindaklanjuti pelanggan dengan mengirim kabar dan informasi eksklusif melalui pesan marketing di WhatsApp, yang membantu meningkatkan interaksi dan awareness.<\/h2>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--2\">\n<h2 id=\"cerita-mereka\" class=\"wp-block-heading has-text-align-center\">Cerita <mark style=\"background-color:transparent\" class=\"has-green-underline\">Mereka<\/mark><\/h2>\n\n\n\n<h3 id=\"acara-tv-terpopuler-di-dunia\" class=\"wp-block-heading has-text-align-center\">Acara TV terpopuler di dunia<\/h3>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\"><i>Shark Tank Mexico<\/i> adalah waralaba acara TV realitas internasional populer edisi Sony Channel Mexico, di mana calon pengusaha mempresentasikan ide bisnis mereka kepada panel investor kaya, atau yang disebut dalam acara ini sebagai &#8220;shark&#8221;.<\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--3\">\n<h2 id=\"tujuan-mereka\" class=\"wp-block-heading has-text-align-center\"><mark style=\"background-color:transparent\" class=\"has-green-underline\">Tujuan<\/mark> mereka<\/h2>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<h3 id=\"meningkatkan-interaksi-dengan-audiens\" class=\"wp-block-heading is-style-green-line\">Meningkatkan interaksi dengan audiens<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Sony Channel Mexico memanfaatkan jangkauan aplikasi-aplikasi Meta untuk mempromosikan interaksi dengan audiens, mengoptimalkan tayangan video, dan mendorong traffic ke destinasi onlinenya.<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"2d3c4a\" data-has-transparency=\"false\" style=\"--dominant-color: #2d3c4a;\" loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/01_Tanque.jpg\" alt=\"A photo from the set of the hit TV show.\" class=\"wp-image-199 size-full not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/01_Tanque.jpg 1920w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/01_Tanque.jpg?resize=300,169 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/01_Tanque.jpg?resize=768,432 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/01_Tanque.jpg?resize=1024,576 1024w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/01_Tanque.jpg?resize=1536,864 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure><\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull wp-pattern-content-centered-quote is-style-surface-cream has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--4\">\n<blockquote class=\"wp-block-quote alignwide has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"is-typography-preset-heading-3 wp-block-paragraph\">\u201cKami memakai iklan yang mengarahkan ke WhatsApp untuk menarik pelanggan baru ke dalam corong penjualan. Kami juga mengumpulkan persetujuan mereka untuk mengirim secara langsung penawaran, diskon, promosi, dan pengumuman lain seputar acara. Kami juga menggunakan pesan marketing, yang didukung oleh mesin pengoptimalan pengiriman Meta, untuk mengirim pesan yang ditargetkan kepada pelanggan tersebut, sehingga meningkatkan kemungkinan mereka mengambil tindakan dan menonton acara.\u201d<\/p>\n<cite><strong>Natasha Paschoarelli<\/strong><br><br>Executive Marketing Director, Sony Pictures Entertainment<\/cite><\/blockquote>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--5\">\n<h2 id=\"solusi-mereka\" class=\"wp-block-heading has-text-align-center\"><mark style=\"background-color:transparent\" class=\"has-green-underline\">Solusi<\/mark> mereka<\/h2>\n\n\n\n<div class=\"wp-block-group alignwide wp-pattern-media-text-split wp-pattern-media-text-split--app-left is-layout-flow wp-container-core-group-is-layout-f85fdb2c wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group wp-pattern-media-text-split__media is-layout-flow wp-block-group-is-layout-flow\"><div style=\"--device-bezel-side:5.33%;--device-screen-bg:#000000\" class=\"wp-block-wab-device-frame\">\n\t<img class=\"wp-block-wab-device-frame__top\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-top.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n\t<div class=\"wp-block-wab-device-frame__middle\" style=\"background-image:url(https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-mid.png)\">\n\t\t<div class=\"wp-block-wab-device-frame__screen\">\n\n<figure class=\"wp-block-video\"><video data-wab-video-name=\"The experience of clicking on a Shark Tank ad and being directed to WhatsApp.\" height=\"640\" style=\"aspect-ratio: 296 \/ 640;\" width=\"296\" autoplay=\"\" controls=\"\" loop=\"\" muted=\"\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/shark-tank-mexico_1.mp4\" playsinline=\"\"><\/video><\/figure>\n\n<\/div>\n\t<\/div>\n\t<img class=\"wp-block-wab-device-frame__bottom\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-bottom.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-media-text-split__text is-layout-flow wp-container-core-group-is-layout-3fdb7119 wp-block-group-is-layout-flow\">\n<h3 id=\"marketing-audiens-yang-konsisten\" class=\"wp-block-heading is-style-green-line\">Marketing audiens yang konsisten<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Untuk membangun awareness dan mengembangkan daftar pelanggan WhatsApp <i>Shark Tank Mexico<\/i>, tim Sony Channel Mexico bermitra dengan penyedia layanan platform komunikasi untuk menayangkan kampanye iklan foto dan video yang mengarahkan ke WhatsApp, dengan target orang dewasa berusia 18\u201349 tahun. Iklan tersebut secara aktif mempromosikan saluran WhatsApp <i>Shark Tank Mexico<\/i> dan menampilkan gambar hiu, serta nomor WhatsApp acara tersebut.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--6\">\n<div class=\"wp-block-group alignwide wp-pattern-media-text-split wp-pattern-media-text-split--app-right is-layout-flow wp-container-core-group-is-layout-f85fdb2c wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group wp-pattern-media-text-split__media is-layout-flow wp-block-group-is-layout-flow\"><div style=\"--device-bezel-side:5.33%;--device-screen-bg:#000000\" class=\"wp-block-wab-device-frame\">\n\t<img class=\"wp-block-wab-device-frame__top\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-top.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n\t<div class=\"wp-block-wab-device-frame__middle\" style=\"background-image:url(https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-mid.png)\">\n\t\t<div class=\"wp-block-wab-device-frame__screen\">\n\n<figure class=\"wp-block-video\"><video data-wab-video-name=\"The marketing message experience on WhatsApp.\" height=\"1798\" style=\"aspect-ratio: 884 \/ 1798;\" width=\"884\" autoplay=\"\" controls=\"\" loop=\"\" muted=\"\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/shark-tank-mexico_2.mp4\" playsinline=\"\"><\/video><\/figure>\n\n<\/div>\n\t<\/div>\n\t<img class=\"wp-block-wab-device-frame__bottom\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-bottom.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-media-text-split__text is-layout-flow wp-container-core-group-is-layout-3fdb7119 wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Setelah mengklik iklan, audiens akan diarahkan ke percakapan otomatis di WhatsApp yang memungkinkan mereka memilih untuk menerima pengumuman, promo, diskon, dan pembaruan rutin mengenai acara. Setelah setuju, mereka akan menerima komunikasi ini langsung dari <i>Shark Tank Mexico<\/i> melalui pesan marketing di WhatsApp. Para penggemar juga bisa berinteraksi dengan berbagai konten di saluran kapan saja, termasuk rekomendasi presentasi ide yang dipersonalisasi, presentasi dari sesama pengusaha, dan hadiah eksklusif yang terinspirasi oleh acara TV tersebut, seperti paket stiker Natal khusus yang bisa diakses penggemar dengan memindai kode QR.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-f5b8a515 wp-block-group-is-layout-constrained is-style-surface-primary--7\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<h2 id=\"kesuksesan-mereka\" class=\"wp-block-heading has-text-align-center\"><mark style=\"background-color:transparent\" class=\"has-green-underline\">Kesuksesan<\/mark> Mereka<\/h2>\n\n\n\n<h3 id=\"menjalin-interaksi-dengan-audiens-di-sepanjang-musim\" class=\"wp-block-heading has-text-align-center\">Menjalin interaksi dengan audiens di sepanjang musim<\/h3>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Tim melaporkan bahwa pendekatan baru dalam mempromosikan acara dan menjaga interaksi dengan penggemar ini telah menumbuhkan basis pelanggan mereka serta membantu mempertahankan audiens aktif dan interaktif sepanjang musim TV berlangsung.*<\/p>\n<\/div>\n\n\n\n<p class=\"has-text-align-center alignwide wp-block-paragraph\"><em>*Hasil dilaporkan sendiri dan tidak dapat diidentifikasi berulang. Pada umumnya, setiap hasil yang diharapkan akan berbeda.<\/em><\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--8\">\n<div class=\"wp-block-group alignwide is-style-surface-dark-green has-global-padding is-layout-constrained wp-container-core-group-is-layout-71f05ff6 wp-block-group-is-layout-constrained is-style-surface-dark-green--9\" style=\"border-radius:25px\">\n<h2 id=\"memulai-bersama-mitra\" class=\"wp-block-heading has-text-align-center is-typography-preset-heading-1 has-brand-green-color has-text-color\">Memulai Bersama Mitra<\/h2>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Mitra Platform WhatsApp Business bisa membantu Anda merencanakan, membangun, dan mengintegrasikan WhatsApp sebagai saluran untuk terhubung dengan nasabah.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-aebcc133 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/business.facebook.com\/messaging\/partner-showcase\/?ref=SUCCESS_STORIES\">Cari mitra<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Berinovasi dalam strategi marketing dengan iklan yang mengarahkan ke WhatsApp dan pesan marketing di WhatsApp<\/p>\n","protected":false},"author":12,"featured_media":12410,"template":"","meta":{"wab_header_eyebrow":"Platform Business","wab_hide_header_excerpt":false,"wab_use_custom_excerpt":false,"wab_custom_excerpt":"","wab_company_name":"Shark Tank Mexico","wab_business_results":[],"wab_testimonial_quote":"\u201cKami memakai iklan yang mengarahkan ke WhatsApp untuk menarik pelanggan baru ke dalam corong penjualan. Kami juga mengumpulkan persetujuan mereka untuk mengirim secara langsung penawaran, diskon, promosi, dan pengumuman lain seputar acara. Kami juga menggunakan pesan marketing, yang didukung oleh mesin pengoptimalan pengiriman Meta, untuk mengirim pesan yang ditargetkan kepada pelanggan tersebut, sehingga meningkatkan kemungkinan mereka mengambil tindakan dan menonton acara.\u201d","wab_testimonial_name":"Natasha Paschoarelli","wab_testimonial_title":"Direktur Pemasaran Eksekutif, Sony Pictures Entertainment","wab_featured_image_caption":"","_featured_video_id":0,"_featured_video_autoplay":true,"_featured_video_muted":true,"_featured_video_loop":true,"_featured_video_playsinline":true,"footnotes":""},"business-size":[326],"industry":[298],"market":[558],"use-case":[317],"region":[442],"business-goals":[290],"product":[314,312],"class_list":["post-12409","success-story","type-success-story","status-publish","has-post-thumbnail","hentry","business-size-perusahaan","industry-hiburan","market-meksiko","use-case-pesan-marketing","region-amerika-latin","business-goals-interaksi","product-iklan-yang-mengarahkan-ke-whatsapp","product-platform-whatsapp-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Shark Tank Meksiko |%%%%nama situ%<\/title>\n<meta name=\"description\" content=\"Berinovasi dalam strategi marketing dengan iklan yang mengarahkan ke 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