{"id":5789,"date":"2026-03-23T07:57:15","date_gmt":"2026-03-23T11:57:15","guid":{"rendered":"https:\/\/whatsappbusiness.com\/plataforma-do-whatsapp-business\/"},"modified":"2026-04-30T02:45:08","modified_gmt":"2026-04-30T06:45:08","slug":"business-platform","status":"publish","type":"page","link":"https:\/\/whatsappbusiness.com\/pt-br\/products\/business-platform\/","title":{"rendered":"Plataforma do WhatsApp Business"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull wp-pattern-hero-split wp-pattern-hero-split--ar-4-3 is-style-surface-dark-green has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-dark-green--1\">\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<div class=\"wp-block-group wp-pattern-hero-split__content is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-d03b967c wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group wp-pattern-hero-split__header is-vertical is-layout-flex wp-container-core-group-is-layout-26157a64 wp-block-group-is-layout-flex\">\n<h1 id=\"plataforma-do-whatsapp-business\" class=\"wp-block-heading is-typography-preset-body-sm has-surface-light-green-color has-text-color has-link-color wp-elements-9d9e2b8f222adb2e764db0545d9f98e8\">Plataforma do WhatsApp Business<\/h1>\n\n\n\n<h2 id=\"sua-plataforma-de-mensagens-comerciais-para-conquistar-o-engajamento-do-cliente\" class=\"wp-block-heading is-typography-preset-heading-0 has-brand-green-color has-text-color has-link-color wp-elements-57489fce0b61c524a952da048ee7d4ad is-typography-preset-heading-1\">Sua plataforma de mensagens comerciais para conquistar o engajamento do cliente<\/h2>\n<\/div>\n\n\n\n<p class=\"is-typography-preset-body-lg has-surface-primary-color has-text-color has-link-color wp-elements-d92d96c98595ce83a64314c3e8d3f6df wp-block-paragraph\">Tenha maior gera\u00e7\u00e3o de leads, com\u00e9rcio por conversas, marketing de engajamento e muito mais com as APIs do WhatsApp para empresas.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a data-ms=\"{&quot;creative&quot;:&quot;button&quot;,&quot;creative_detail&quot;:&quot;LearnMore_LearnMore_Hero_Button&quot;}\" class=\"wp-block-button__link has-surface-dark-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/pt-br\/learn-more\/\">Saiba mais<\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-button-secondary is-style-button-secondary--2\"><a data-ms=\"{&quot;creative&quot;:&quot;button&quot;,&quot;creative_detail&quot;:&quot;WABPlatform_FindAPartner_TakeTheNextStep_CTALink&quot;}\" class=\"wp-block-button__link has-surface-dark-color has-surface-primary-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/business.facebook.com\/messaging\/partner-showcase?ref=WAB_BUSINESS_PLATFORM\">Encontrar um parceiro<\/a><\/div>\n<\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346314463_546570597643188_8852794017456573121_n.jpg.jpg?w=1000\" alt=\"Two women having a discussion while looking at the desktop computer in an office\" class=\"wp-image-157 size-full\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346314463_546570597643188_8852794017456573121_n.jpg.jpg 1000w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346314463_546570597643188_8852794017456573121_n.jpg.jpg?resize=300,200 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346314463_546570597643188_8852794017456573121_n.jpg.jpg?resize=768,512 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure><\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull wp-pattern-content-cards-two-column is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-218127bd wp-block-group-is-layout-constrained is-style-surface-primary--3\">\n<h2 id=\"faca-as-mensagens-trabalharem-para-sua-empresa\" class=\"wp-block-heading has-text-align-center alignwide is-typography-preset-heading-1 is-typography-preset-heading-2\">Fa\u00e7a as <mark style=\"background-color:transparent\" class=\"has-green-underline\">mensagens<\/mark> trabalharem para sua empresa<\/h2>\n\n\n\n<div class=\"wp-block-group alignwide wp-pattern-content-cards-two-column__grid is-layout-grid wp-container-core-group-is-layout-64e2a0f8 wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group is-style-surface-primary wp-pattern-content-cards-two-column__card is-vertical is-layout-flex wp-container-core-group-is-layout-662cb9a2 wp-block-group-is-layout-flex is-style-surface-primary--4\" style=\"border-radius:24px;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40);box-shadow:var(--wp--preset--shadow--large)\">\n<h3 id=\"alcance-os-clientes-em-praticamente-qualquer-lugar\" class=\"wp-block-heading is-typography-preset-heading-5\">Alcance os clientes em praticamente qualquer lugar<\/h3>\n\n\n\n<p class=\"is-typography-preset-body-md wp-block-paragraph\">Ajude as pessoas a se conectarem com sua empresa encontrando os clientes onde eles j\u00e1 est\u00e3o: no WhatsApp.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-surface-primary wp-pattern-content-cards-two-column__card is-vertical is-layout-flex wp-container-core-group-is-layout-662cb9a2 wp-block-group-is-layout-flex is-style-surface-primary--5\" style=\"border-radius:24px;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40);box-shadow:var(--wp--preset--shadow--large)\">\n<h3 id=\"conecte-se-aos-clientes-por-meio-de-conversas\" class=\"wp-block-heading is-typography-preset-heading-5\">Conecte-se aos clientes por meio de conversas<\/h3>\n\n\n\n<p class=\"is-typography-preset-body-md wp-block-paragraph\">Impulsione os resultados de marketing, vendas e atendimento interagindo com os clientes durante toda a jornada de compra.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-surface-primary wp-pattern-content-cards-two-column__card is-vertical is-layout-flex wp-container-core-group-is-layout-662cb9a2 wp-block-group-is-layout-flex is-style-surface-primary--6\" style=\"border-radius:24px;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40);box-shadow:var(--wp--preset--shadow--large)\">\n<h3 id=\"crie-experiencias-inesqueciveis\" class=\"wp-block-heading is-typography-preset-heading-5\">Crie experi\u00eancias inesquec\u00edveis<\/h3>\n\n\n\n<p class=\"is-typography-preset-body-md wp-block-paragraph\">Use a API para oferecer conversas envolventes com chamadas para a\u00e7\u00e3o interativas, listas din\u00e2micas de produtos, arquivos de m\u00eddia e muito mais.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull wp-pattern-content-cards-two-column is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-218127bd wp-block-group-is-layout-constrained is-style-surface-primary--7\">\n<h2 id=\"conheca-casos-de-uso-comuns-da-plataforma-do-whatsapp-business-que-ajudam-a-promover-o-crescimento-de-clientes-e-empresas\" class=\"wp-block-heading has-text-align-center alignwide is-typography-preset-heading-1 is-typography-preset-heading-2\">Conhe\u00e7a casos de uso comuns da Plataforma do WhatsApp Business que ajudam a promover o crescimento de clientes e empresas<\/h2>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"725\" height=\"483\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346655743_762671188909277_7527314532349347654_n.jpg?w=725\" alt=\"man preparing orders \" class=\"wp-image-158 size-full\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346655743_762671188909277_7527314532349347654_n.jpg 725w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346655743_762671188909277_7527314532349347654_n.jpg?resize=300,200 300w\" sizes=\"auto, (max-width: 725px) 100vw, 725px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h3 id=\"compartilhe-atualizacoes-importantes-com-os-clientes\" class=\"wp-block-heading is-style-green-line\">Compartilhe atualiza\u00e7\u00f5es importantes com os clientes<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">NOTIFICA\u00c7\u00d5ES<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">Envie confirma\u00e7\u00f5es de pedidos e atualiza\u00e7\u00f5es sobre o envio<\/li>\n\n\n\n<li class=\"wp-block-list-item\">Informe a disponibilidade de hor\u00e1rios e envie outros lembretes para os clientes<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/pt-br\/resources\/success-stories\/urbano-envios\/\">Ler caso de uso de cliente<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<h3 id=\"torne-as-promocoes-mais-pessoais\" class=\"wp-block-heading is-style-green-line\">Torne as promo\u00e7\u00f5es mais pessoais<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">PROMO\u00c7\u00d5ES<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">Gere oportunidades de upsell e venda cruzada<\/li>\n\n\n\n<li class=\"wp-block-list-item\">Engaje novamente o cliente ap\u00f3s o abandono do carrinho<\/li>\n\n\n\n<li class=\"wp-block-list-item\">Maximize o ROI dos seus gastos de marketing com promo\u00e7\u00f5es altamente relevantes<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/pt-br\/resources\/success-stories\/optical-88\/\">Ler caso de uso de cliente<\/a><\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/345422581_202580665914685_1689944356770768685_n.jpg.jpeg?w=1000\" alt=\"woman at home opening her package\" class=\"wp-image-160 size-full\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/345422581_202580665914685_1689944356770768685_n.jpg.jpeg 1000w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/345422581_202580665914685_1689944356770768685_n.jpg.jpeg?resize=300,200 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/345422581_202580665914685_1689944356770768685_n.jpg.jpeg?resize=768,512 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"825\" height=\"550\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/345889583_257345806797082_3801033606903331377_n.jpg.jpeg?w=825\" alt=\"woman at her store \" class=\"wp-image-161 size-full\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/345889583_257345806797082_3801033606903331377_n.jpg.jpeg 825w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/345889583_257345806797082_3801033606903331377_n.jpg.jpeg?resize=300,200 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/345889583_257345806797082_3801033606903331377_n.jpg.jpeg?resize=768,512 768w\" sizes=\"auto, (max-width: 825px) 100vw, 825px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h3 id=\"crie-uma-jornada-de-compra-agradavel\" class=\"wp-block-heading is-style-green-line\">Crie uma jornada de compra agrad\u00e1vel<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">COM\u00c9RCIO<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">Ajude seus clientes a procurar produtos e fazer pedidos com facilidade diretamente no WhatsApp<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/pt-br\/resources\/success-stories\/dermalogica\/\">Ler caso de uso de cliente<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<h3 id=\"otimize-os-gastos-com-atendimento-e-aumente-a-eficiencia\" class=\"wp-block-heading is-style-green-line\">Otimize os gastos com atendimento e aumente a efici\u00eancia<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">ATENDIMENTO AO CLIENTE<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">Implemente conversas automatizadas para reduzir o alto volume de solicita\u00e7\u00f5es de atendimento<\/li>\n\n\n\n<li class=\"wp-block-list-item\">Use o encaminhamento inteligente de conversas apenas quando o atendimento em tempo real \u00e9 necess\u00e1rio<\/li>\n\n\n\n<li class=\"wp-block-list-item\">Fa\u00e7a a integra\u00e7\u00e3o com sistemas de back-end conhecidos, como CRM e plataformas de automa\u00e7\u00e3o de marketing<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/pt-br\/resources\/success-stories\/beame\/\">Ler caso de uso de cliente<\/a><\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"725\" height=\"683\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346270806_746137873877285_5090556729195845018_n.jpg.jpeg\" alt=\"Lady making a dress\" class=\"wp-image-162 size-full\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346270806_746137873877285_5090556729195845018_n.jpg.jpeg 725w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346270806_746137873877285_5090556729195845018_n.jpg.jpeg?resize=300,283 300w\" sizes=\"auto, (max-width: 725px) 100vw, 725px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346661812_1398473380887096_3972182033223109742_n.jpg.jpeg\" alt=\"woman on laptop\" class=\"wp-image-163 size-full\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346661812_1398473380887096_3972182033223109742_n.jpg.jpeg 900w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346661812_1398473380887096_3972182033223109742_n.jpg.jpeg?resize=300,200 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346661812_1398473380887096_3972182033223109742_n.jpg.jpeg?resize=768,512 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h3 id=\"forneca-acesso-a-conta-e-auxilio-com-senhas\" class=\"wp-block-heading is-style-green-line\">Forne\u00e7a acesso \u00e0 conta e aux\u00edlio com senhas<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">CONFIRMA\u00c7\u00d5ES<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">Ative a autentica\u00e7\u00e3o multifatorial ou as senhas descart\u00e1veis para fazer a confirma\u00e7\u00e3o de contas e usu\u00e1rios<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/pt-br\/resources\/success-stories\/banco-inter\/\">Ler caso de uso de cliente<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<h3 id=\"crie-suas-proprias-experiencias-unicas\" class=\"wp-block-heading is-style-green-line\">Crie suas pr\u00f3prias experi\u00eancias \u00fanicas<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">FLUXOS PERSONALIZADOS<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">Ofere\u00e7a experi\u00eancias de conversas interativas envolventes e agrad\u00e1veis<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/pt-br\/resources\/success-stories\/nivea\/\">Ler caso de uso de cliente<\/a><\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"850\" height=\"567\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346063803_920294255966917_6391794266729346292_n.jpg.jpeg\" alt=\"group of people working together\" class=\"wp-image-164 size-full\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346063803_920294255966917_6391794266729346292_n.jpg.jpeg 850w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346063803_920294255966917_6391794266729346292_n.jpg.jpeg?resize=300,200 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/346063803_920294255966917_6391794266729346292_n.jpg.jpeg?resize=768,512 768w\" sizes=\"auto, (max-width: 850px) 100vw, 850px\" \/><\/figure><\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--8\">\n<div class=\"wp-block-group alignwide is-style-surface-dark-green has-global-padding is-layout-constrained wp-container-core-group-is-layout-71f05ff6 wp-block-group-is-layout-constrained is-style-surface-dark-green--9\" style=\"border-radius:25px\">\n<h2 id=\"avance-para-a-proxima-etapa\" class=\"wp-block-heading has-text-align-center is-typography-preset-heading-1 has-brand-green-color has-text-color is-typography-preset-heading-2\">Avance para a pr\u00f3xima etapa<\/h2>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph is-typography-preset-body-md\">O WhatsApp Business oferece uma experi\u00eancia mais pessoal aos clientes. Assim, fica mais f\u00e1cil administrar sua empresa.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-aebcc133 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-surface-dark-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/business.facebook.com\/messaging\/partner-showcase?ref=WAB_BUSINESS_PLATFORM\">Encontrar um parceiro<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Plataforma do WhatsApp Business Sua plataforma de mensagens comerciais para conquistar o engajamento do cliente Tenha maior gera\u00e7\u00e3o de leads, com\u00e9rcio por conversas, marketing de engajamento e muito mais com as APIs do WhatsApp para empresas. Fa\u00e7a as mensagens trabalharem para sua empresa Alcance os clientes em praticamente qualquer lugar Ajude as pessoas a se [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":5054,"parent":5874,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"wab_page_header_cta_text":"","wab_page_header_cta_url":"","footnotes":""},"class_list":["post-5789","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Plataforma do WhatsApp Business | APIs de mensagens comerciais<\/title>\n<meta name=\"description\" content=\"Expanda seus neg\u00f3cios com a Plataforma do WhatsApp Business. Conecte-se com usu\u00e1rios do WhatsApp para melhorar a experi\u00eancia do cliente, impulsionar suas vendas e desenvolver relacionamentos valiosos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/whatsappbusiness.com\/pt-br\/products\/business-platform\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Plataforma do WhatsApp Business\" \/>\n<meta property=\"og:description\" content=\"Expanda seus neg\u00f3cios com a Plataforma do WhatsApp Business. 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