{"id":7125,"date":"2024-09-05T14:38:32","date_gmt":"2024-09-05T18:38:32","guid":{"rendered":"https:\/\/whatsappbusiness.com\/resources\/resource-library\/como-e-quando-planejar-sua-campanha-no-whatsapp\/"},"modified":"2026-04-30T15:32:04","modified_gmt":"2026-04-30T19:32:04","slug":"holiday-festive-sales-messaging-resources-whatsapp-campaign-timeline","status":"publish","type":"resource","link":"https:\/\/whatsappbusiness.com\/pt-br\/resources\/resource-library\/holiday-festive-sales-messaging-resources-whatsapp-campaign-timeline\/","title":{"rendered":"Como e quando planejar sua campanha no WhatsApp"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--1\">\n<h2 id=\"seu-cronograma-para-campanhas-de-sucesso\" class=\"wp-block-heading has-text-align-center alignwide\">Seu cronograma para campanhas de sucesso<\/h2>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Saiba como sair \u00e0 frente e criar um plano para as \u00e9pocas de alto volume de mensagens ao longo do ciclo de vida do cliente<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 45%\"><div class=\"wp-block-media-text__content\">\n<ul class=\"wp-block-list has-heading-4-font-size is-typography-preset-body-lg\">\n<li class=\"has-heading-4-font-size is-typography-preset-body-lg wp-block-list-item\" style=\"padding-bottom:var(--wp--preset--spacing--32-56)\"><strong>Encontre modelos de cronograma para campanhas em alta temporada. <\/strong><\/li>\n\n\n\n<li class=\"has-heading-4-font-size is-typography-preset-body-lg wp-block-list-item\" style=\"padding-bottom:var(--wp--preset--spacing--32-56)\"><strong>Saiba quais indicadores de desempenho devem ser monitorados quando a campanha est\u00e1 ativa.<\/strong><\/li>\n\n\n\n<li class=\"has-heading-4-font-size is-typography-preset-body-lg wp-block-list-item\"><strong>Receba orienta\u00e7\u00f5es sobre como aprender com o que foi feito e analisar os resultados.<\/strong><\/li>\n<\/ul>\n<\/div><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"989288\" data-has-transparency=\"false\" style=\"--dominant-color: #989288;\" loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"650\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2024\/09\/458499605_491348020420984_8814086116261435601_n.png?w=650\" alt=\"A man looking at this phone while standing in an outdoor commerce area\" class=\"wp-image-3527 size-full not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2024\/09\/458499605_491348020420984_8814086116261435601_n.png 650w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2024\/09\/458499605_491348020420984_8814086116261435601_n.png?resize=150,150 150w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2024\/09\/458499605_491348020420984_8814086116261435601_n.png?resize=300,300 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/figure><\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-cream wp-pattern-content-banner-split-text-left-cta-right has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--2\">\n<div class=\"wp-block-group alignwide is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-cab5551c wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group wp-container-content-9e2f13cb is-vertical is-layout-flex wp-container-core-group-is-layout-eb0ba1a0 wp-block-group-is-layout-flex\">\n<h2 id=\"obter-a-folha-de-consulta\" class=\"wp-block-heading is-typography-preset-heading-3 has-heading-2-font-size is-typography-preset-heading-2\">Obter a folha de consulta<\/h2>\n\n\n\n<p class=\"is-typography-preset-body-lg wp-block-paragraph\">O rel\u00f3gio n\u00e3o para. Baixe a folha de consulta para come\u00e7ar a mapear o cronograma da sua campanha no WhatsApp hoje mesmo.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/wp-content\/uploads\/2026\/04\/One-Sheet-2025-Holiday-Campaign-Timeline_EN.pdf\">Baixar agora<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-dark-green wp-pattern-content-banner-split-text-left-media-right has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-dark-green--3\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-3fdce367 wp-block-columns-is-layout-flex has-2-columns\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-d03b967c wp-block-group-is-layout-flex\">\n<h2 id=\"descubra-mais-recursos-para-vendas-sazonais\" class=\"wp-block-heading is-typography-preset-heading-1 is-typography-preset-heading-3\">Descubra mais recursos para vendas sazonais<\/h2>\n\n\n\n<p class=\"is-typography-preset-body-lg wp-block-paragraph\">Analise os insights sobre mensagens comerciais para marcas de varejo e com\u00e9rcio eletr\u00f4nico e tenha o melhor ano de todos.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-92325df2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-icon is-size-sm\"><a data-ms=\"{&quot;creative&quot;:&quot;button&quot;,&quot;creative_detail&quot;:&quot;SeasonalSalesCentral_SeasonalSalesCentral_Hero_Button&quot;}\" class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/whatsappbusiness.com\/pt-br\/resources\/resource-library\/holiday-festive-sales-messaging-resources\/\">Central de vendas sazonais<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column wp-pattern-content-banner-split__media is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group wp-pattern-content-banner-split__media-overlap is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-large has-custom-border wp-pattern-content-banner-split__image-back\"><img data-dominant-color=\"987e6a\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"750\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Holiday-hub-1.jpg?w=600\" alt=\"Uma mulher sorrindo usando roupas de inverno, segurando uma caneca de cer\u00e2mica e sacolas de compras\" class=\"wp-image-1272 not-transparent\" style=\"--dominant-color: #987e6a; border-top-left-radius:12px;border-top-right-radius:12px;border-bottom-left-radius:0px;border-bottom-right-radius:0px\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Holiday-hub-1.jpg 600w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Holiday-hub-1.jpg?resize=240,300 240w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large has-custom-border wp-pattern-content-banner-split__image-front\"><img data-dominant-color=\"aa9b8c\" data-has-transparency=\"false\" loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"750\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Holiday-hub-5.jpg?w=600\" alt=\"Um homem usando um turbante azul e uma camisa xadrez olhando para o celular, sorrindo\" class=\"wp-image-1276 not-transparent\" style=\"--dominant-color: #aa9b8c; border-radius:12px\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Holiday-hub-5.jpg 600w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/Holiday-hub-5.jpg?resize=240,300 240w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Existem in\u00fameros jeitos de aproveitar as temporadas de vendas e usar as mensagens para beneficiar sua empresa. Mas a chave para aproveitar ao m\u00e1ximo o sucesso \u00e9 o planejamento.<\/p>\n","protected":false},"author":21,"featured_media":7127,"template":"","meta":{"wab_resource_header_eyebrow_text":"Folha de consulta","wab_resource_header_button_1_text":"Central de vendas sazonais","wab_resource_header_button_1_url":"\/resources\/resource-library\/holiday-festive-sales-messaging-resources","wab_resource_header_button_2_text":"Baixar agora","wab_resource_header_button_2_url":"\/wp-content\/uploads\/2026\/04\/One-Sheet-2025-Holiday-Campaign-Timeline_EN.pdf","wab_hide_header_excerpt":false,"wab_use_custom_excerpt":false,"wab_custom_excerpt":"","wab_delivery_format":"","wab_external_url":"","wab_file_id":0,"wab_author_name":"","wab_reading_time":0,"wab_difficulty_level":"","wab_content_reviewed_date":"","footnotes":""},"business-size":[],"content-type":[],"product":[],"class_list":["post-7125","resource","type-resource","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Campanhas no WhatsApp: como e quando se preparar para vendas sazonais | WhatsApp for Business<\/title>\n<meta name=\"description\" content=\"Prepare sua empresa e saiba como planejar campanhas no WhatsApp para as principais temporadas de vendas, impulsionando o crescimento ao longo do ciclo de vida do cliente. 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