{"id":12860,"date":"2026-02-23T00:00:00","date_gmt":"2026-02-23T05:00:00","guid":{"rendered":"https:\/\/whatsappbusiness.com\/resources\/success-stories\/tec-auto-trafo\/"},"modified":"2026-04-30T17:11:23","modified_gmt":"2026-04-30T21:11:23","slug":"tec-autotrafo","status":"publish","type":"success-story","link":"https:\/\/whatsappbusiness.com\/pt-br\/resources\/success-stories\/tec-autotrafo\/","title":{"rendered":"Tec Auto-trafo"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull is-style-surface-primary wp-pattern-content-logos-text has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--1\">\n<div class=\"wp-block-group alignwide wp-pattern-content-logos-text__inner is-layout-grid wp-container-core-group-is-layout-9c165146 wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group wp-pattern-content-logos-text__logos is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-612abace wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-fe1e3c8b wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.facebook.com\/tec.auto.trafo\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img data-dominant-color=\"a1a5ca\" data-has-transparency=\"false\" style=\"--dominant-color: #a1a5ca;\" loading=\"lazy\" decoding=\"async\" height=\"1024\" width=\"1024\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg\" alt=\"Logotipo da Tec Auto-trafo\" class=\"wp-image-1475 not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg 1067w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg?resize=150,150 150w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg?resize=300,300 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg?resize=768,767 768w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/LOGO-TEC-AUTO-TRAFO-1-.jpeg?resize=1024,1024 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-sm wp-block-paragraph\">Marca<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-content-logos-text__content is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-6da93d19 wp-block-group-is-layout-flex\">\n<h2 id=\"mesmo-sem-experiencia-previa-com-ia-o-empresario-dono-de-uma-pequena-empresa-luciano-do-nascimento-conseguiu-implementar-com-facilidade-a-business-ai-no-whatsapp-para-responder-a-duvidas-de-cliente\" class=\"wp-block-heading is-typography-preset-heading-2 is-typography-preset-heading-4\">Mesmo sem experi\u00eancia pr\u00e9via com IA, o empres\u00e1rio dono de uma pequena empresa, Luciano do Nascimento, conseguiu implementar com facilidade a Business AI no WhatsApp para responder a d\u00favidas de clientes e novos leads a qualquer hora do dia. A Business AI oferecia respostas r\u00e1pidas e automatizadas \u00e0s consultas dos clientes, liberando mais tempo para o empres\u00e1rio trabalhar em outros projetos. O resultado: a empresa passou a fornecer at\u00e9 seis vezes mais or\u00e7amentos de projeto por dia.*<\/h2>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary wp-pattern-stats-grid-2-column-green has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--2\">\n<div class=\"wp-block-group alignwide wp-pattern-stats-grid-2-column-green__grid is-layout-grid wp-container-core-group-is-layout-d65a3a21 wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group is-style-surface-light-green wp-pattern-stats-card is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-09b9bc3e wp-block-group-is-layout-flex is-style-surface-light-green--3\">\n<p class=\"has-text-align-center wp-block-tenup-stats has-heading-2-font-size\" data-wp-interactive=\"tenup\/stats\" data-wp-init=\"tenup\/stats::actions.init\" data-stats-initial=\"6\">\n\t6 x<\/p>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-md wp-block-paragraph\">de crescimento di\u00e1rio estimado em or\u00e7amentos de projetos, atribu\u00eddo \u00e0 capacidade de atender a v\u00e1rias conversas com clientes ao mesmo tempo*<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-surface-light-green wp-pattern-stats-card is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-09b9bc3e wp-block-group-is-layout-flex is-style-surface-light-green--4\">\n<p class=\"has-text-align-center wp-block-tenup-stats has-heading-2-font-size\" data-wp-interactive=\"tenup\/stats\" data-wp-init=\"tenup\/stats::actions.init\" data-stats-initial=\"90\">\n\t90%<\/p>\n\n\n\n<p class=\"has-text-align-center is-typography-preset-body-md wp-block-paragraph\">de todas as intera\u00e7\u00f5es com clientes foram gerenciadas pela Business AI no WhatsApp*<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"alignfull has-text-align-center is-typography-preset-label-sm wp-block-paragraph\"><em>*Os resultados foram divulgados pela empresa e n\u00e3o podem ser repetidos de forma identific\u00e1vel. Em geral, os resultados individuais esperados ser\u00e3o diferentes.<\/em><\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--5\">\n<h2 id=\"o-story\" class=\"wp-block-heading has-text-align-center\">O <mark style=\"background-color:transparent\" class=\"has-green-underline\">story<\/mark><\/h2>\n\n\n\n<h3 id=\"servico-altamente-especializado\" class=\"wp-block-heading has-text-align-center\">Servi\u00e7o altamente especializado<\/h3>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">A Tec Auto-trafo \u00e9 uma empresa familiar localizada em S\u00e3o Jos\u00e9 do Rio Preto, especializada na fabrica\u00e7\u00e3o e manuten\u00e7\u00e3o de transformadores el\u00e9tricos para projetos de energia solar. Devido \u00e0 natureza altamente t\u00e9cnica do produto, cada novo pedido demanda tempo e conhecimento especializado.<\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--6\">\n<h2 id=\"a-meta-de\" class=\"wp-block-heading has-text-align-center\">A meta de <mark style=\"background-color:transparent\" class=\"has-green-underline\"><\/mark><\/h2>\n\n\n\n<h3 id=\"ampliar-o-atendimento-ao-cliente\" class=\"wp-block-heading has-text-align-center\">Ampliar o atendimento ao cliente<\/h3>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Com uma agenda lotada e uma equipe pequena, o propriet\u00e1rio e operador Luciano do Nascimento n\u00e3o conseguia responder a todos os novos leads e \u00e0s consulta de clientes por conta pr\u00f3pria, especialmente quando elas chegavam fora do hor\u00e1rio de expediente.<\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull wp-pattern-content-centered-quote is-style-surface-cream has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--7\">\n<blockquote class=\"wp-block-quote alignwide has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"is-typography-preset-heading-3 wp-block-paragraph\">\u201cAntes da Business AI, eu passava muito tempo no telefone respondendo d\u00favidas de clientes. Agora, a IA cuida de v\u00e1rios clientes ao mesmo tempo, algo que eu n\u00e3o conseguiria fazer antes. O tempo que economizei com a Business AI permitiu concentrar esfor\u00e7os em criar mais projetos e veicular an\u00fancios no Instagram e no Facebook.\u201d<\/p>\n<cite><strong>Luciano do Nascimento<\/strong><br><br>Owner, Tec Auto-trafo<\/cite><\/blockquote>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-container-core-group-is-layout-5941bf96 wp-block-group-is-layout-constrained is-style-surface-primary--8\">\n<h2 id=\"a-solucao\" class=\"wp-block-heading has-text-align-center\">A <mark style=\"background-color:transparent\" class=\"has-green-underline\">solu\u00e7\u00e3o<\/mark><\/h2>\n\n\n\n<div class=\"wp-block-group alignwide wp-pattern-media-text-split wp-pattern-media-text-split--app-right is-layout-flow wp-container-core-group-is-layout-f85fdb2c wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group wp-pattern-media-text-split__media is-layout-flow wp-block-group-is-layout-flow\"><div style=\"--device-bezel-side:5.33%;--device-screen-bg:#000000\" class=\"wp-block-wab-device-frame\">\n\t<img class=\"wp-block-wab-device-frame__top\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-top.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n\t<div class=\"wp-block-wab-device-frame__middle\" style=\"background-image:url(https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-mid.png)\">\n\t\t<div class=\"wp-block-wab-device-frame__screen\">\n\n<figure class=\"wp-block-video\"><video data-ms=\"{&quot;creative&quot;:&quot;video&quot;,&quot;creative_detail&quot;:&quot;TectAutoTrafo_Hero_Video&quot;}\" data-wab-video-name=\"A WhatsApp customer service conversation from Tec Auto-trafo\" height=\"1280\" style=\"aspect-ratio: 588 \/ 1280;\" width=\"588\" autoplay=\"\" controls=\"\" loop=\"\" muted=\"\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/04\/tec-autotrafo_2.mp4\" playsinline=\"\"><\/video><\/figure>\n\n<\/div>\n\t<\/div>\n\t<img class=\"wp-block-wab-device-frame__bottom\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/themes\/wab-theme\/assets\/images\/devices\/generic-white-bottom.png\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group wp-pattern-media-text-split__text is-layout-flow wp-container-core-group-is-layout-3fdb7119 wp-block-group-is-layout-flow\">\n<h3 id=\"atendimento-ao-cliente-com-ia-24-horas-por-dia\" class=\"wp-block-heading is-style-green-line\">Atendimento ao cliente com IA 24 horas por dia<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Mesmo sem ter experi\u00eancia pr\u00e9via em IA, Nascimento conseguiu usar facilmente a Business AI no WhatsApp, integrando a tecnologia ao seu processo de intera\u00e7\u00e3o com o cliente para simplificar as consultas t\u00e9cnicas e fornecer or\u00e7amentos de projeto para novos clientes. Nascimento configurou a Business AI para oferecer respostas com a mesma abordagem pessoal de atendimento ao cliente usada pelo empres\u00e1rio, o que ajudou a deixar as intera\u00e7\u00f5es mais aut\u00eanticas e naturais. Os clientes recebiam respostas autom\u00e1ticas e imediatas da Business AI, a qualquer hora do dia. Como resultado, a equipe do empres\u00e1rio podia se dedicar mais a outras tarefas essenciais, como desenvolvimento de projetos e marketing. As conversas mais complexas eram transferidas sem interrup\u00e7\u00f5es para um membro da equipe, que oferecia mais ajuda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A capacidade de gerenciar v\u00e1rias conversas ao mesmo tempo permitiu que a Tec Auto-trafo fornecesse mais or\u00e7amentos de projeto, passando de 2 a 3 or\u00e7amentos para 15 a 20 por dia, o que representou um aumento do potencial de ganhos da empresa. Nascimento conta que fazia ajustes \u00e0 Business AI regularmente para garantir que as respostas fossem corretas e relevantes.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-light-gray has-global-padding is-layout-constrained wp-container-core-group-is-layout-f5b8a515 wp-block-group-is-layout-constrained is-style-surface-light-gray--9\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-block-group-is-layout-flow\">\n<h2 id=\"o-sucesso\" class=\"wp-block-heading has-text-align-center\">O <mark style=\"background-color:transparent\" class=\"has-green-underline\">sucesso<\/mark><\/h2>\n\n\n\n<h3 id=\"comunicacao-com-o-cliente-mais-eficiente\" class=\"wp-block-heading has-text-align-center\">Comunica\u00e7\u00e3o com o cliente mais eficiente<\/h3>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Durante um per\u00edodo de teste de dois meses (30 de novembro de 2025 a 29 de janeiro de 2026), a Tec Auto-trafo relatou:<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img data-dominant-color=\"84817e\" data-has-transparency=\"false\" style=\"--dominant-color: #84817e;\" loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/TEC-AUTO4.jpeg\" alt=\"Picture of electrical transformer with the name Tec Auto-trafo on the label\" class=\"wp-image-2009 size-full not-transparent\" srcset=\"https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/TEC-AUTO4.jpeg 800w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/TEC-AUTO4.jpeg?resize=300,200 300w, https:\/\/whatsappbusiness.com\/wp-content\/uploads\/2026\/03\/TEC-AUTO4.jpeg?resize=768,513 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<ul class=\"wp-block-list\">\n<li class=\"wp-block-list-item\">6 x de crescimento di\u00e1rio estimado em or\u00e7amentos de projetos, atribu\u00eddo \u00e0 capacidade de atender a v\u00e1rias conversas com clientes ao mesmo tempo*<\/li>\n\n\n\n<li class=\"wp-block-list-item\">90% de todas as intera\u00e7\u00f5es com clientes foram gerenciadas pela Business AI no WhatsApp*<\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<p class=\"has-text-align-center alignwide wp-block-paragraph\"><em>*Os resultados foram divulgados pela empresa e n\u00e3o podem ser repetidos de forma identific\u00e1vel. Em geral, os resultados individuais esperados ser\u00e3o diferentes.<\/em><\/p>\n<\/div>\n\n<div class=\"wp-block-group alignfull wp-pattern-content-centered-quote is-style-surface-cream has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-cream--10\">\n<blockquote class=\"wp-block-quote alignwide has-text-align-center is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"is-typography-preset-heading-3 wp-block-paragraph\">\u201cA Business AI responde como se fosse eu, fornecendo informa\u00e7\u00f5es precisas e garantindo que os clientes sintam que est\u00e3o sendo atendidos, mesmo quando n\u00e3o estou dispon\u00edvel.\u201d<\/p>\n<cite><strong>Luciano do Nascimento<\/strong><br><br>Owner, Tec Auto-trafo<\/cite><\/blockquote>\n<\/div>\n\n<div class=\"wp-block-group alignfull is-style-surface-primary has-global-padding is-layout-constrained wp-block-group-is-layout-constrained is-style-surface-primary--11\">\n<div class=\"wp-block-group alignwide is-style-surface-dark-green has-global-padding is-layout-constrained wp-container-core-group-is-layout-71f05ff6 wp-block-group-is-layout-constrained is-style-surface-dark-green--12\" style=\"border-radius:25px\">\n<h2 id=\"comece-sua-jornada-com-um-parceiro\" class=\"wp-block-heading has-text-align-center is-typography-preset-heading-1 has-brand-green-color has-text-color\">Comece sua jornada com um parceiro<\/h2>\n\n\n\n<p class=\"has-text-align-center alignwide is-typography-preset-body-lg wp-block-paragraph\">Os parceiros da Plataforma do WhatsApp Business podem ajudar voc\u00ea a planejar, criar e integrar o WhatsApp como um canal para se conectar com seus clientes.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-aebcc133 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/business.facebook.com\/messaging\/partner-showcase\/?ref=SUCCESS_STORIES\">Encontrar um parceiro<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Transformando a intera\u00e7\u00e3o com o cliente com a Business AI no WhatsApp<\/p>\n","protected":false},"author":13,"featured_media":12861,"template":"","meta":{"wab_header_eyebrow":"Plataforma do WhatsApp Business","wab_hide_header_excerpt":false,"wab_use_custom_excerpt":false,"wab_custom_excerpt":"","wab_company_name":"Tec Auto-trafo","wab_business_results":null,"wab_testimonial_quote":"\u201cAntes da Business AI, eu passava muito tempo no telefone respondendo d\u00favidas de clientes. Agora, a IA cuida de v\u00e1rios clientes ao mesmo tempo, algo que eu n\u00e3o conseguiria fazer antes. O tempo que economizei com a Business AI permitiu concentrar esfor\u00e7os em criar mais projetos e veicular an\u00fancios no Instagram e no Facebook.\u201d","wab_testimonial_name":"Luciano do Nascimento","wab_testimonial_title":"Propriet\u00e1rio da Tec Auto-trafo","wab_featured_image_caption":"","wab_content_expires":"2028-04-29 21:11:23","_featured_video_id":4893,"_featured_video_autoplay":true,"_featured_video_muted":true,"_featured_video_loop":true,"_featured_video_playsinline":true,"footnotes":""},"market":[564],"product":[364],"business-goals":[418],"use-case":[455],"region":[435],"business-size":[361],"industry":[422],"class_list":["post-12860","success-story","type-success-story","status-publish","has-post-thumbnail","hentry","market-india","product-plataforma-do-whatsapp-business","business-goals-geracao-de-leads","use-case-atendimento-ao-cliente","region-asia-pacifico","business-size-pme","industry-educacao"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Tec Auto-trafo | WhatsApp for Business<\/title>\n<meta name=\"description\" content=\"Transformando a intera\u00e7\u00e3o com o cliente com a Business AI no WhatsApp\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/whatsappbusiness.com\/pt-br\/resources\/success-stories\/tec-autotrafo\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tec Auto-trafo\" \/>\n<meta property=\"og:description\" content=\"Transformando a intera\u00e7\u00e3o com o cliente com a Business AI no WhatsApp\" \/>\n<meta property=\"og:url\" content=\"https:\/\/whatsappbusiness.com\/pt-br\/resources\/success-stories\/tec-autotrafo\/\" \/>\n<meta property=\"og:site_name\" content=\"WhatsApp for 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